Brian Tracy - Brian Tracys Success Handbook Box Set

The Science of Motivation

The Science of Money

The Science of Influence

BRIAN TRACY

Published by Gildan Media LLC

aka G&D Media

www.GandDmedia.com

THE SCIENCE OF MONEY Copyright 2017, THE SCIENCE OF MOTIVATION Copyright 2017, THE SCIENCE OF INFLUENCE Copyright 2019 by Brian Tracy.

No part of this book may be reproduced or transmitted in any form, by any means, (electronic, photocopying, recording, or otherwise) without the prior written permission of the author. No liability is assumed with respect to the use of the information contained within. Although every precaution has been taken, the author and publisher assume no liability for errors or omissions. Neither is any liability assumed for damages resulting from the use of the information contained herein.

Front Cover design by David Rheinhardt of Pyrographx

Interior design by Meghan Day Healey of Story Horse, LLC.

Library of Congress Cataloging-in-Publication Data is available upon request

eISBN: 978-1-7225-2693-1

Brian Tracy is one of the worlds foremost authorities on business and personal success. He has given more than 5000 talks and seminars to over five million people and is a business coach to top leaders in major industries worldwide.

Dan Strutzel is a 25-year veteran of the personal development industry, publishing some of the most successful audio programs in history. He has worked up close and personally with most of the top personal development authors and speakers.

Dan was thrilled when Brian agreed to sit down together to discuss his seminar The Science of Motivation. Meeting over the course of a long weekend, these thinkers were able to explore this topic deeply and at great length. These in-depth interviews were taped and are presented here. We hope you enjoy and benefit from their discussion.

The legendary college football coach and analyst Lou Holtz once said, When all is said and done, more is said than done. These simple yet extremely profound words explain one of the biggest predicaments that individuals face today. Many of us say we want to be successful, happy, and influential. Yet very few of us follow up what we say with specific actions that move us directly toward those goals.

The idea of being successful is an attractive dream that fills us with positive emotions, whereas the actions required to be successful at work, in our relationships, in sports, are often difficult and lengthy. The desire to be genuinely happy is a universal goal to which nearly every individual aspires, but the actions required to achieve deep and sustained happinesssome call it joyoften require us to delay temporary gratification and avoid quick fixes to problems.

Saying that we want to achieve a level of influence, either as a leader of others in the workplace, an influential member of the community, or as an admired parent and spouse, is far easier than the gut-wrenching decisions, enormous amounts of personal time, and direct truth-telling that are required. This gap between what we say we want and what we must do to achieve it can often feel as large and distant and mysterious as a black hole. It separates those who are able to turn their dreams into their destiny from those who arent.

What do we need to do to bridge this gap between what we say we want and what we must do to achieve it? We need goal-oriented motivation. This specific kind of motivation is the fuel that takes us across the long and often uncertain bridge to our desired destination in life. What would it mean for you to learn how to develop this kind of motivation on demand, sustain this motivation through the difficult periods of life, and instill it so intricately into your daily life that you make the very idea of motivation unnecessary?

All of that and more is available to you in this all-new cutting-edge book, The Science of Motivation: Strategies and Techniques for Turning Dreams into Destiny from personal development expert and motivation master Brian Tracy.

Here youll learn that the typical ideas of motivation as something that comes and goes, often out of your control, like a balloon being filled with air from the outside in, are completely inaccurate. Motivation has been studied, as have the methods and strategies needed to replicate it. Truly, there is a science of motivation and, as with any other subject which has been scientifically studied and tested, if you implement its causes in your life, you will and must produce the effects and move toward the outcomes that you desire.

After clearing away the numerous myths about motivation, Brian will present and discuss this cutting-edge science with you. If you apply it systematically to your life, your dreams will become your destiny.

In this first part were going to talk about why motivation is so important. Theres an idea out there that talent, brains, and education are what you need to be successful in this world. Theres a lot of talk about having the right kind of education for example, STEM education: science, technology, engineering, and math. If you do, youll be successful in your career moving forward. Or if somebody gets the right score on the ACT or SAT test and has the right brains. Or just a great talent, whether its something that theyve developed as a prodigy or something that theyve worked on. There is the idea that these things are sufficient for success.

How do you feel about that and where does motivation come in?

I started off my life quite humbly. I didnt graduate from high school, and I worked at laboring jobs. The first job I got was washing dishes in the back of a small hotel. All the time I was growing up I received, unfortunately, no motivation aside from threats and punishment from my parents and my family. I was told that if you dont get a good education, you wont be successful. If you dont get a good education, you wont go to college. You wont get a good job, you wont marry well, and youll just have to struggle. This is used as a threat to encourage people to do better as students.

However, what I absorbed is that if I didnt get a good education, then Ive missed the boat and all I could do is laboring jobs. And thats what I did. I worked at a variety of laboring jobs, and my only thought was I didnt graduate from high school, so Ill just seek out more laboring jobs. I worked in sawmills. I worked in the brush with a chain saw. I worked on farms, on ranches. I worked in factories. I worked in sawmills stacking lumber. I worked digging ditches. All basically Joe jobs, minimum wage jobs. The minimum wage was much lower than it is today.

I kept believing this. When I could no longer find a laboring job because of the economy, I got a job making sales, 100% commission, working from door to door. I worked at that for months and months. Then I had a turning point in my life. Ill never forget it.