Kramer - Joomla! start to finish how to plan, execute, and maintain your web site
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Joomla! Start to Finish
Published by
Wiley Publishing, Inc.
10475 Crosspoint Boulevard
Indianapolis, IN 46256
www.wiley.com
Copyright 2010 by Wiley Publishing, Inc., Indianapolis, Indiana
Published simultaneously in Canada
ISBN: 978-0-470-57089-0
Manufactured in the United States of America
10 9 8 7 6 5 4 3 2 1
No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions .
Limit of Liability/Disclaimer of Warranty: The publisher and the author make no representations or warranties with respect to the accuracy or completeness of the contents of this work and specifically disclaim all warranties, including without limitation warranties of fitness for a particular purpose. No warranty may be created or extended by sales or promotional materials. The advice and strategies contained herein may not be suitable for every situation. This work is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional services. If professional assistance is required, the services of a competent professional person should be sought. Neither the publisher nor the author shall be liable for damages arising herefrom. The fact that an organization or Web site is referred to in this work as a citation and/or a potential source of further information does not mean that the author or the publisher endorses the information the organization or Web site may provide or recommendations it may make. Further, readers should be aware that Internet Web sites listed in this work may have changed or disappeared between when this work was written and when it is read.
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Library of Congress Control Number: 2009940877
Trademarks: Wiley, the Wiley logo, Wrox, the Wrox logo, Wrox Programmer to Programmer, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc. and/or its affiliates, in the United States and other countries, and may not be used without written permission. Joomla! is a registered trademark of Open Source Matters, Inc. All other trademarks are the property of their respective owners. Wiley Publishing, Inc. is not associated with any product or vendor mentioned in this book.
For all my students:
It depends.
Done is better than perfect.
Just because you can, doesnt mean you should.
You know more than you think you do.
About the Author
Jen Kramer has been educating clients, colleagues, friends, and students about the meaning of a quality web site for more than nine years. She is the president of 4Web, Inc., a web design and development firm creating highly customized Joomla web sites.
Jen is a senior faculty member at the Marlboro College Graduate School, teaching courses and workshops in web site design and management, including Joomla. She is the Program Director for the Masters of Science in Internet Technologies program (MSIT), advising students and overseeing courses and faculty pertaining to the degree. She also teaches Joomla at the Center for Digital Imaging Arts at Boston University. She has also previously taught at Champlain College and the Community College of Vermont.
Jen is a Lynda.com author for the titles Joomla! Creating and Editing Custom Templates , Joomla! Advanced CSS, Website Strategy and Planning , and Preparing CMS Web Graphics and Layouts Using Open Source Tools .
Jen earned a BS in biology at University of North Carolina at Chapel Hill and an MS in Internet Strategy Management at the Marlboro College Graduate School. She is the manager for the Joomla! User Group New England and a past manager of the New England Adobe User Group.
About the Technical Editor
Bill Tomczak wrote his first FORTRAN program in 1970. Since then, he has worked with computers and technology in a wide-ranging variety of roles. He was introduced to Joomla in 2006, and now works almost entirely on writing custom extensions and providing technical support for Joomla.
Credits
Executive Editor
Carol Long
Project Editor
John Sleeva
Technical Editor
Bill Tomczak
Production Editor
Rebecca Anderson
Copy Editor
Paula Lowell
Editorial Director
Robyn B. Siesky
Editorial Manager
Mary Beth Wakefield
Associate Director of Marketing
David Mayhew
Production Manager
Tim Tate
Vice President and Executive Group Publisher
Richard Swadley
Vice President and Executive Publisher
Barry Pruett
Associate Publisher
Jim Minatel
Project Coordinator, Cover
Lynsey Stanford
Compositor
Craig J. Woods, Happenstance Type-O-Rama
Proofreaders
Sheilah Ledwidge and Jen Larsen, Word One
Indexer
Robert Swanson
Cover Image
Allan Baxter/Photographers Choice RF/Getty
Cover Designer
Michael E. Trent
Acknowledgments
Thank you to John Sleeva and Paula Lowell for their tireless editing of the manuscript. You did so much to improve it!
Thanks to Carol Long and everyone at Wrox and Wiley for giving me the opportunity to write the book I wanted.
Thanks to the Marlboro College Graduate School in Brattleboro, Vermont, for teaching me to think strategically about web sites and teaching how to learn new technologies effectively.
Thanks to the Joomla! User Group New England for all their support. We now have two authors in our group! How cool is that?
Most of all, many thanks to my longtime friend and engineer Bill Tomczak, for technically editing the book, learning Joomla with me over these last four years, and for generally putting up with my need to be in charge. Designers and developers can indeed be friends!
Introduction
I entered the web world in 2000, back when we built web sites in Macromedia Dreamweaver 3, made our navigation buttons as JavaScript-based image rollovers, used tables for layout, and used the font tag and spacer GIF images quite liberally throughout our sites.
In those days, weekend web masters would buy a copy of Microsoft FrontPage on a Friday night, spend the weekend learning the software and configuring their web host, and by Monday morning, they were hanging out their shingle as a web professional.
In 2009, our weekend web masters are now Saturday web masters. Call up a hosting company, get them to buy a domain name for you and set up an open source content management system like Joomla, click a few buttons, and youve got a web site up in a day or less. Whats more, you dont need to know any HTML, CSS, PHP, MySQL, what a web application is, or even what FTP is.
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