Contents
Guide
ALSO BY GINO WICKMAN
Traction
Get a Grip (with Mike Paton)
Rocket Fuel (with Mark C. Winters)
How to Be a Great Boss (with Rene Boer)
What the Heck Is EOS? (with Tom Bouwer)
Entrepreneurial Leap
The EOS Life copyright 2021 by Gino Wickman
All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by information storage and retrieval systems without the prior written permission of the author, except for the inclusion of brief quotations in critical reviews and certain other non-commercial uses permitted by copyright law. For permission requests, contact the publisher.
The EOS Life, The EOS Life Model, EOS, The Entrepreneurial Operating System, The V/TO, the Vision/Traction Organizer, The People Analyzer, Delegate and Elevate, The EOS Process, EOS Time Management, Running on EOS, Clarity Break, Same Page Meeting, Accountability Chart, EOS Conference, EOS Implementer, and Professional EOS Implementer are trademarks of EOS Worldwide. EOS, The Entrepreneurial Operating System, and The EOS Process are registered trademarks of EOS Worldwide. All rights reserved.
The 10 Disciplines for Managing and Maximizing Your Energy is a trademark and copyright of Gino Wickman.
Strategic Coach, Unique Ability, and The Entrepreneurial Time System are registered trademarks of The Strategic Coach, Inc. and protected by copyright. All rights reserved. No part of these trademarks may be reproduced in any form, or by any means whatsoever, without written permission from Strategic Coach. www.strategiccoach.com.
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First E-Book Edition: September 2021
Library of Congress Control Number: 2021012419
ISBN 9781637740132
eISBN 9781637740149
Copyediting by James Fraleigh
Proofreading by Michael Fedison and Cape Cod Compositors, Inc.
Text design and composition by Aaron Edmiston
Interior illustrations by Drew Robinson Spork Design
Cover design by Sarah Avinger
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To all of the EOS Implementers in the world, thank you for the work that you do and your commitment to the cause.
You are making a huge impact on entrepreneurs, businesses, people, and their families. The real-world stories you contributed to this book brought it to life.
You are truly putting a dent in the universe.
CONTENTS
If you are a reader who is not familiar with the Entrepreneurial Operating System (EOS), Traction, or the EOS tools, thats okay. Ive written this book in such a way that it will make sense. However, if you want to increase your understanding of EOS and the tools, please read Traction: Get a Grip on Your Business. You can also download all of the tools mentioned in this book at eoslife.com.
I first met Gino in September 2005 after 27 years of being an entrepreneur and an owner of two businesses. I worked long hours seven days a week and had many dreams, some realized, some not. Gino introduced me to a set of simple tools, systematically taught and implemented, to help entrepreneurs clarify and get what they want most from their businesses. I couldnt help but imagine how different my life and business experiences would have been had I started my journey with his tools. Those thoughts compelled me to partner with Gino to take EOS, the Entrepreneurial Operating System, to the world. We set a goal of helping 10,000 entrepreneurial leadership teams run on EOS.
After seven years as Ginos partner, I started to notice an important complementary benefit to his work practices. EOS wasnt just a business system. It was how Gino lived every day of his lifeapplying proven life principles through simple, practical tools to create a better, richer life. As we built EOS Worldwide and brought it to a global audience, I found that my life, too, was better and richer. While working with my own client leadership teams, I started to observe the same benefits showing up in their lives as they reported their personal and professional good news in sessions. I also started to notice our expanding community of EOS Implementers expressing the same personal satisfaction.
What was going on? I had to find words to articulate what was happening. Suddenly, I realized that all of us were doing what we loved, with people we loved, making a huge difference in the world, being compensated appropriately for the value we were delivering, and having the time to pursue other passions. That was it!
This book provides context for all of the other books in the Traction Library. All of those instructional books provide the means to this endor, for many of us, a new beginning. Yet The EOS Life brings it all together by focusing on how EOS changes not just our businesses but our lives. It reveals the behind-the-scenes story and gives you insights into achieving this lifestyle for yourself. Gino has done a great job articulating benefits that we didnt see or understand in the beginning, and Im confident that by the time you turn the last page, youll be eager to start living The EOS Life.
This isnt hype or a pipe dream. This book is a guide to real, deep satisfaction. I invite you to join me in living The EOS Life.
Don Tinney, cofounder of EOS Worldwide
and the second EOS Implementer
Y ou deserve to live your ideal life.
Sadly, most entrepreneurs and leaders dont. This book was written to change that.
Imagine doing what you love to do every day. What gives you unlimited energy? So much so that you wake up before your alarm clock every morning. Picture doing it with energy and excitement, and with people you really love being around. People who are enjoyable and uplifting. Picture the work you are doing making an impact. The impact you want to make, whether its on the world, your country, state, or community. On your employees, clients/customers, family, friends, or yourself. Also imagine you are being compensated well, making as much money as you want, while also having the time to pursue the other activities you are passionate about in your personal life. That might be hiking, golfing, painting, playing an instrument, reading, bird watching, or traveling. You might like helping your church, doing charitable work, or spending time with friends and family.
This is 100% possible, and Im about to show you how.
THE QUESTION THAT LAUNCHED THE EOS LIFE
I havent spent my entire business career living what is now known as The EOS Life. The truth is, I let the busy part of business overtake me so much that I was nowhere near living my ideal life until a brief, piercing conversation added the final piece to the puzzle.
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