Peter McAteer - Sustainability Is the New Advantage: Leadership, Change, and the Future of Business

Praise for Sustainability Is the New Advantage

McAteer has created a masterpiece on sustainability. He personalizes the sustainability agenda, then surrounds it with facts and offers guidance on how to grow the sustainability movement. He notes especially that planet, profit, and people can coexist and mutually reinforce each other to benefit all. Kudos for this great work.

DAVE ULRICH, Rensis Likert Professor, Ross School of Business, University of Michigan, and Partner, The RBL Group

Peter McAteer has written an extraordinary book. Sustainability Is the New Advantage is an all-in-one instructional manual that companies (of any size) can use to gain a clear competitive advantage by exploiting the opportunities offered by a commitment to sustainability. Every business school should be teaching at least one course based on this book. McAteer analyzes and illustrates the leadership required to meet a range of sustainability challenges, along with the new knowledge that will be needed, techniques for recruiting and developing the right talent, and strategies for providing continuous training.

LAWRENCE SUSSKIND, Ford Professor of Urban and Environmental Planning, Massachusetts Institute of Technology, and Director of the MIT Science Impact Collaborative

The book is really good. Its interesting. Its practical. And it displays great expertise. Drawing on his vast knowledge, McAteers book is a masterly, practical synthesis showing what companiesand their leaders individuallyneed to do to build a more sustainable future. His comments about smaller businesses are spot on. Well done!

THOMAS A. STEWART, Executive Director, National Center for the Middle Market, Fisher College of Business, The Ohio State University

Combining practical tools and powerful stories, Sustainability Is the New Advantage is an indispensable guide to one of the most critical issues of our time.

SCOTT D. ANTHONY, Innosight Senior Partner and lead author of Dual Transformation

Sustainability Is the New Advantage opened up a whole new world for me as a leader. It challenged me to move from advocacy to action. Based on cutting edge insights, this is a game changing book and a must read for any leader.

SUSAN LANSING, Senior Vice President, Head of Learning and Development, Bank of the West

As dean of a European school with six campuses and a global student population, I am acutely aware of the fact that sustainability issues cross borders and require a collaborative sense of responsibility. McAteers focus on current corporate leaders deals with a practical reality. If we are going to make progress on environmental and social challenges in the coming decades, the people currently working in organizations need to be re-trained to solve the problems. All business practitioners should read Sustainability Is the New Advantage. It is a stimulating book that invites readers not only to revisit their personal accountability on this topic but encourages everyone to take concrete actions. McAteer provides a practical path forward.

BERTRAND MOINGEON, Dean for Executive Education and Corporate Initiatives, ESCP Europe

Leaders urgently need new models and tools for doing business more sustainably. In this detailed yet pragmatic guide to adopting and driving sustainability practices, Peter McAteer shares a lifetime of hard won lessons and examples, providing valuable tools to help diverse teams and organizations to adapt to the essential challenge of our time.

DR. HAL MOVIUS, President, Movius Consulting and co-author of Built to Win

Sustainability Is the New Advantage taps into a topic of great relevance to everyone who cares about our planet and our local communities. McAteer offers examples from all over the world and adds personal insights that make the book inspiring.

S. HARIKUMAR, CEO and Managing Director, Origin Learning India

Ive known Peter McAteer and his family for many years and have long respected their commitment to entrepreneurial business ideas, profitability, and values. Education was a force for change for Peters family and advancing the acquisition of knowledge underpins all his career decisions. This new book has a personal touch and offers an argument that is deeply rooted in his family traditions and that interprets family as the global village to which we are all tied.

McAteers vision for a sustainable business culture is one that individual leaders and businesses large and small can incorporate in practical ways. McAteer writes in an accessible way while arguing with data and reason. He is able to tell stories of successful strategies that are engaging and scalable. As an educator preparing the current generation for leadership, I see this as a book that will engage and challenge.

SUSAN KING, Dean, UNC School of Media and Journalism

This book is a fresh call for action. A beautiful and necessary effort underpinned by the experience that comes from a long-standing professional career. McAteer puts the reader at the crossroads of the private and public sectors, of education and corporate life. At a time when discussions about sustainability seem entangled in politics, McAteers book calls us back to the stage where human choice and motivation make a difference. His persuasive voice and creative use of research and stories encourages us to lead, learn, and collaborate.

ALFONS SAUQUET ROVIRA, Professor of Learning and Knowledge, ESADE, Chairperson, Academy of Business in Society (ABIS)

ANTHEM ENVIRONMENT AND SUSTAINABILITY INITIATIVE

The Anthem Environment and Sustainability Initiative (AESI) seeks to push the frontiers of scholarship while simultaneously offering prescriptive and programmatic advice to policymakers and practitioners around the world. The programme publishes research monographs, professional and major reference works, upper-level textbooks and general interest titles. Professor Lawrence Susskind, as General Editor of AESI, oversees the below book series, each with its own series editor and an editorial board featuring scholars, practitioners and business experts keen to link theory and practice.

Anthem Strategies for Sustainable Development Series

Series Editor: Professor Lawrence Susskind (MIT)

Anthem Climate Change and Policy Series

Series Editor: Dr. Brooke Hemming (US EPA)

Anthem Diplomacy at the Food-Water-Energy Nexus Series

Series Editor: Professor Shafiqul Islam (Tufts University)

Anthem International Environmental Policy Series

Series Editor: Professor Saleem Ali (University of Delaware)

Anthem Big Data and Sustainable Cities Series

Series Editor: Sarah Williams (MIT)

Included within the AESI is the Anthem EnviroExperts Review. Through this online micro-review site, Anthem Press seeks to build a community of practice involving scientists, policy analysts and activists committed to creating a clearer and deeper understanding of how ecological systems at every level operate, and how they have been damaged by unsustainable development. This site publishes short reviews of important books or reports in the environmental field, broadly defined. Visit the site: www.anthemenviroexperts.com.