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Kaat Peeters - Leaving a legacy. Grow your social impact

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Intro

Making a lasting impact, finding purpose in life, having meaningful experiences, engaging in the pursuit of happiness, etc. are what motivate us all. However, finding purpose in life is more than just finding something useful to do. While it is important to know what you should do, it is even more important to remember why you are doing it.

Leaving behind a legacy adds an extra dimension to this issue. Legacies involve translating a mantra into a tangible, lasting and positive impact. This book is about that extra dimension and it deals with how to scale your positive impact.

Creating a genuine and sustainable impact is a long journey. It requires you to stay focused on your mission without ignoring the fundamentals of how to scale your impact. This requires dedication. The way in which you will increase your impact will most likely not follow an existing roadmap from a similar organization, thus it can be a difficult journey. However, if you do not plan how you are going to scale your impact, your journey will be even more tough and will probably lead to failure.

With this book, we offer you several tools. The main tool, the legacy canvas, presents a way to strategically increase your impact. After all, this is a marathon, not a sprint. Having a strategy to scale is essential. We wholeheartedly believe in the potential of entrepreneurship to impact peoples lives in profoundly positive ways. However, it is easy to confuse potential impact with genuine, positive and lasting impact. With this book, we want to help individuals and organizations to make the most of the opportunities before them.

In our opinion, everyone can create an impact and increase it as long as you are committed to your goals and dare to choose certain strategies. We will show you how scaling your impact goes beyond the general view that you need to scale up and increase the size of your organization. Scaling deep and scaling out are also valid strategies and important routes to grow your impact. Even scaling down can be necessary, even if it sounds counterintuitive.

We all benefit from different methods and approaches. Our hope and mission is to motivate organizations to be more ambitious in terms of their impact. Having an impact and increasing it should be more than a green-washing or social-washing strategy. It should become a life goal for people who care deeply.

If you are serious about making a difference, this book is for you. In the words of Toy Storys Buzz Lightyear, to infinity and beyond.

Time to get to work!

This book helps you to leave a legacy by strategically increasing your positive impact. In this book, you will be guided through the canvas step by step.

After having reflected on why you want to make an impact, it is time to get started with the legacy canvas.

Leaving a legacy Grow your social impact - image 1

Now is the time to work on your legacy!

Introduction to the legacy canvas What is impact Impact is the sum of - photo 2

Introduction to the legacy canvas

What is impact Impact is the sum of the effects of an organizations actions - photo 3

What is impact?

Impact is the sum of the effects of an organizations actions on top of and next to what would have happened anyway. It concerns the social and environmental changes that would not be taking place without your actions.

The Center for Social Impact (Michigan) describes impact as a significant, positive change that addresses a pressing social challenge, as a result of a deliberate set of activities with a goal around generating social impact and social change. Often, the word impact is associated with collisions. However, when we use the word impact in this book, we mean the beneficial change we can make to society, the environment, culture, education, the economy, our wellbeing and our quality of life.

Activities that have an impact can be direct or indirect, small or far-reaching, immediate or long-term, close or far away. Impact can be positive or negative, direct or indirect, and even unintentional.

Before we embark on a journey to make an impact we need to reflect on which - photo 4

Before we embark on a journey to make an impact, we need to reflect on which benefits we are bringing and to whom. We also need to reflect on any potential, unintended, negative consequences. In our opinion, impact needs to be sustainable.

Organizations working consciously towards creating an impact often follow a sequence in terms of their inputs activities outputs outcomes impact. This sequence is called the logic model approach. This approach underpins the Theory of Change of an organization, whereby you believe that your efforts are converted into desired societal results. We believe that by doing x, the result y will be reached.

THE LOGIC MODEL

RISING YOU Rising You is a Belgian social enterprise that facilitates the - photo 5

RISING YOU

Rising You is a Belgian social enterprise that facilitates the integration of refugees through programs that provide training in climbing techniques, technical skills (e.g. industrial painting) and soft skills. This innovative solution has a remarkable impact: 93 % of the young refugees who participate in the program get a long-term job. The number of companies that ask for training sessions for their future technically-trained employees is growing fast. Rising You also enriches the refugees quality of life.

YOUR LOGIC MODEL Be the change you want to see in the world Mahatma - photo 6

YOUR LOGIC MODEL

Be the change you want to see in the world Mahatma Gandhi Why do we want to - photo 7

Be the change you want to see in the world Mahatma Gandhi Why do we want to - photo 8 Be the change you want to see in the world

Mahatma Gandhi

Why do we want to have impact?

Steve Jobs stated that death is the destination we all share in his commencement address at Stanford University. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of life. It is lifes change agent. Death is indeed the only certainty we have as humans. As a result, death reminds us that our time is limited. Once we realize this simple, plain and undeniable fact (usually when something dramatic happens in our lives), we do not want to waste something that is so valuable.

Humans care; it is our nature. Humans want to have an impact. Our time on earth is finite and we need purpose. Our minds cannot live without thoughts, reflection and meaning just as our bodies cannot live without food. We need to connect and share with others, which is how we give meaning to our lives. We want to have purpose but finding purpose is a journey in itself. If we embark on this journey properly, we will create change, as Steve Jobs pointed out.

Our time and dedication to make a difference are precious. In the words of Anika Horn from Social Venturers: Do something to fan your flame each day. Each interaction is another spark of impact, however small and insignificant it may feel in the moment. We each guard that little flame of passion to save the world and we work daily to create sparks in others. We connect and introduce. Some of us invest. We help define national policy. We create space and we listen. We can instigate and amplify social impact in our communities and beyond.

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