Jack Swenson - Writing Fitness: Practical Exercises for Better Business Writing (The Fifty-Minute Series)

Cover

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Practical Exercises for Better Business Writing

Jack Swenson

A FIFTY-MINUTE SERIES BOOK

CRISP PUBLICATIONS, INC.
Menlo Park, California

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CREDITS

All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means now
known or to be invented, electronic or mechanical, including photocopying, recording, or by any information
storage or retrieval system without written permission from the author or publisher, except for the brief inclusion
of quotations in a review.

1988 by Crisp Publications, Inc.

Printed in the United States of America by Bawden Printing Company.

www.crisplearning.com

Distribution to the U.S. Trade:

National Book Network, Inc.
4720 Boston Way
Lanham, MD 20706
1-800-462-6420

99 00 01 02 10 9 8 7 6 5 4 3

Library of Congress Catalog Card Number 87-72478

Swenson, Jack

Writing Fitness

0-931961-35-1 (Print Edition)

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WRITING FITNESS

The objectives for Writing Fitness are listed below. They have been developed to guide you, the reader, to the core issues covered in this book.

Objectives

Assessing Your Progress

In addition to the learning objectives, Crisp, Inc. has developed an assessment that covers the fundamental information presented in this book. A twenty-five item, multiple choice/true-false questionnaire allows the reader to evaluate his or her comprehension of the subject matter. An answer sheet with a chart matching the questions to the listed objectives is also available. To learn how to obtain a copy of this assessment, please call 18004427477 and ask to speak with a Customer Service Representative.

Assessments should not be used in any selection process.

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Anyone who earns a living at a desk knows how important it is to have good writing skills. A good letter can get you a job interview or win you a new client. An ability to write clear, concise memos and reports can help you move up the ladder in your organization and win you a better job. On the other hand, poor writing wastes time and costs money. As one consultant recently said, Profits improve only when our correspondence is read. No sale is made when a business letter ends up in the wastebasket.