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Russell Jurney - Agile data science: building data analytics applications with Hadoop

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Russell Jurney Agile data science: building data analytics applications with Hadoop
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Mining big data requires a deep investment in people and time. How can you be sure youre building the right models? With this hands-on book, youll learn a flexible toolset and methodology for building effective analytics applications with Hadoop.Using lightweight tools such as Python, Apache Pig, and the D3.js library, your team will create an agile environment for exploring data, starting with an example application to mine your own email inboxes. Youll learn an iterative approach that enables you to quickly change the kind of analysis youre doing, depending on what the data is telling you. All example code in this book is available as working Heroku apps. Create analytics applications by using the agile big data development methodology Build value from your data in a series of agile sprints, using the data-value stack Gain insight by using several data structures to extract multiple features from a single dataset Visualize data with charts, and expose different aspects through interactive reports Use historical data to predict the future, and translate predictions into action Get feedback from users after each sprint to keep your project on track

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Agile Data Science
Russell Jurney
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Preface

I wrote this book to get over a failed project and to ensure that others do not repeat my mistakes. In this book, I draw from and reflect upon my experience building analytics applications at two Hadoop shops.

Agile Data Science has three goals: to provide a how-to guide for building analytics applications with big data using Hadoop; to help teams collaborate on big data projects in an agile manner; and to give structure to the practice of applying Agile Big Data analytics in a way that advances the field.

Who This Book Is For

Agile Data Science is a course to help big data beginners and budding data scientists to become productive members of data science and analytics teams. It aims to help engineers, analysts, and data scientists work with big data in an agile way using Hadoop. It introduces an agile methodology well suited for big data.

This book is targeted at programmers with some exposure to developing software and working with data. Designers and product managers might particularly enjoy Chapters , which would serve as an introduction to the agile process without an excessive focus on running code.

Agile Data Science assumes you are working in a *nix environment. Examples for Windows users arent available, but are possible via Cygwin. A user-contributed Linux Vagrant image with all the prerequisites installed is available here. You can quickly boot a Linux machine in VirtualBox using this tool.

How This Book Is Organized

This book is organized into two sections. Part I introduces the data- and toolset we will use in the tutorials in Part II. Part I is intentionally brief, taking only enough time to introduce the tools. We go more in-depth into their use in Part II, so dont worry if youre a little overwhelmed in Part I. The chapters that compose Part I are as follows:

Introduces the Agile Big Data methodology.

Describes the dataset used in this book, and the mechanics of a simple prediction.

Introduces our toolset, and helps you get it up and running on your own machine.

Walks you through scaling the tools in to petabyte scale using the cloud.

Part II is a tutorial in which we build an analytics application using Agile Big Data. It is a notebook-style guide to building an analytics application. We climb the data-value pyramid one level at a time, applying agile principles as we go. Ill demonstrate a way of building value step by step in small, agile iterations. Part II comprises the following chapters:

Helps you download your inbox and then connect or plumb emails through to a web application.

Steps you through how to navigate your data by preparing simple charts in a web application.

Teaches you how to extract entities from your data and link between them to create interactive reports.

Helps you use what youve done so far to infer the response rate to emails.

Explains how to extend your predictions into a real-time ensemble classifier to help make emails that will be replied to.

Conventions Used in This Book

The following typographical conventions are used in this book:

Italic

Indicates new terms, URLs, email addresses, filenames, and file extensions.

Constant width

Used for program listings, as well as within paragraphs to refer to program elements such as variable or function names, databases, data types, environment variables, statements, and keywords.

Constant width bold

Shows commands or other text that should be typed literally by the user.

Constant width italic

Shows text that should be replaced with user-supplied values or by values determined by context.

Tip

This icon signifies a tip, suggestion, or general note.

Caution

This icon indicates a warning or caution.

Using Code Examples

Supplemental material (code examples, exercises, etc.) is available for download at https://github.com/rjurney/Agile_Data_Code.

This book is here to help you get your job done. In general, if example code is offered with this book, you may use it in your programs and documentation. You do not need to contact us for permission unless youre reproducing a significant portion of the code. For example, writing a program that uses several chunks of code from this book does not require permission. Selling or distributing a CD-ROM of examples from OReilly books does require permission. Answering a question by citing this book and quoting example code does not require permission. Incorporating a significant amount of example code from this book into your products documentation does require permission.

We appreciate, but do not require, attribution. An attribution usually includes the title, author, publisher, and ISBN. For example: Agile Data Science by Russell Jurney (OReilly). Copyright 2014 Data Syndrome LLC, 978-1-449-32626-5.

If you feel your use of code examples falls outside fair use or the permission given above, feel free to contact us at .

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How to Contact Us

Please address comments and questions concerning this book to the publisher:

OReilly Media, Inc.
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Sebastopol, CA 95472
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707-829-0104 (fax)

We have a web page for this book, where we list errata, examples, and any additional information. You can access this page at http://oreil.ly/agile-data-science.

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