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Barton M. - Writing Spaces. Web Writing Style Guide Version 1.0

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Parlor Press LLC, 2011. 158 p. (Open Education Materials).(This work is licensed under the Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License and are subject to the Writing Spaces Terms of Use).Description
The Writing Spaces Web Writing Style Guide was created as a crowdsourcing project of Collaborvention 2011: A Computers and Writing Unconference. College writing teachers from around the web joined together to create this guide (see our Contributors list). The advice within it is based on contemporary theories and best practices. While the text was originally written for students in undergraduate writing classes, it can also be a suitable resource for other writers interested in learning more about writing for the web.Contents:
About.
Contributors.
Licensing.
Introduction.
I Know How to Write Papers. Does Any of That Stuff Apply Online?
Whats the Same When Writing for the Web?
Writing for the Web: Whats Different?
What Will I Find in this Guide?
Writing in the Genres of the Web.
What Is a Blog? What about Tumblr? What about Twitter?
Are Notes on Facebook the Same as a Blog?
Twitter Only Gives Me 140 Characters!?
What the Heck?
What Is a Wiki? Is It a Blog?
What Are Reddit and Digg?
How Can Facebook Help to Promote My Web Writing?
What the Hell Is RSS?
The Rhetorics of Web Pages.
Hyperlinks Are the Tubes of the Internet.
Page Titles, Headlines, and Subheaders, Oh My!
Damnit, Jim, Im a Writer, Not a Graphic.
Designer! (Or, Who Gives a Crap?).
Web Writing Style Guide.
You Cant Write for the Web without Working with Visuals.
WTF (Why This Font?).
How Can I Use Video on my Site?
Jazzing Up Your Web Pages: The Good, the Bad, or the Ugly?
Not Everyone Can See Your Graphics.
Its Not Plagiarism If Its on the Web, Right?
In the End, Its All About the Code.
Learning More About Code.
Resources
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Writing Spaces Web Writing Style Guide Version 1.0
Writing Spaces Web Writing Style Guide Version 10 - image 1

Edited by Matt Barton, James Kalmbach, and Charles Lowe

A Writing Spaces & Parlor Press Open Textbook

2011 by Writing Spaces. This work is licensed under the Creative Commons Attribution-Noncommercial-ShareAlike 3.0 Unported License and are subject to the Writing Spaces Terms of Use. To view a copy of this license, visit http://creativecommons.org/licenses/by-nc-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. To view the Writing Spaces Terms of Use, visit http://writingspaces.org/terms-of-use. All rights reserved.

The Writing Spaces mission is to grow an active community of teachers that improves student learning by creating, using, and promoting open educational resources for the writing classroom. Grand Valley State Universitys Sustainable Community Development Initiative is the institutional home for the Writing Spaces project.

Parlor Press, LLC is an independent publisher of scholarly and trade titles in print and multimedia formats. For submission information or to find out about Parlor Press publications, write to Parlor Press, 3015 Brackenberry Drive, Anderson, SC, 29621, or e-mail editor@parlorpress.com.

Contents
About

The Writing Spaces Web Writing Style Guide was created as a crowdsourcing project of Collaborvention 2011: A Computers and Writing Unconference . College writing teachers from around the web joined together to create this guide (see our Contributors list). The advice within it is based on contemporary theories and best practices.

While the text was originally written for students in undergraduate writing classes, it can also be a suitable resource for other writers interested in learning more about writing for the web.

This document is available as a web text for reading online, a printer-friendly PDF, and an EPUB ereader version. Visit http://writingspaces.org/wwsg to learn more.

Contributors

The following people contributed text, revisions, and/or copy edits to the Writing Spaces Web Writing Style Guide:

  • Susan E. Antlitz, South University Online
  • Matt Barton, St. Cloud State University
  • Colin Charlton, University of Texas-Pan American
  • Dennis G. Jerz, Seton Hill University
  • James Kalmbach, Illinois State University
  • Virginia Kuhn, University of Southern California
  • Charles Lowe, Grand Valley State University
  • Cedrick May, The University of Texas at Arlington
  • Patricia A. McCabe-Remmell, Technical Writer for Aslan Document Management Services
  • Craig A. Meyer, Ohio University
  • Rick Mott, Eastern Kentucky University
  • Holly Pappas, Bristol Community College
  • James P. Purdy, Duquesne University
  • Jim Ridolfo, University of Cincinnati
  • Kyle D. Stedman, University of South Florida
  • Pavel Zemliansky, James Madison University
  • Elizabeth D. Woodworth, Auburn University at Montgomery
Licensing

The Writing Spaces Web Writing Style Guide, Version 1.0 ( http://writingspaces.org/wwsg/title ), is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License .

The Writing Spacess interpretation of non-commercial use is that users may not sell, profit from, or commercialize Writing Spacess texts. Determination of commercial vs. non-commercial purpose is based on the use, not the user. Read more in our Terms of Use .

If you wish to copy, modify, or redistribute this text, you must (a) include this license, (b) attribute the Writing Spaces project, and (c) if you revise the text, clearly note that your version is a revision of the original.

Writing Spaces Web Writing Style Guide Version 10 - image 2

Web Writing Style Guide
Introduction

Who is this style guide for?

You!

Well, to be more specific, its for anyone interested in learning more about web writing. Its not intended to be a general book about writingwere focused here on the type of writing people do in social media sites such as blogs, wikis, Twitter, and more. We also have a section about the issues you face when you create web pages, whether on your blog, your wiki, or your own website. Were tailoring it for college students, so were not using terms like deconstruction or hybrid narrative here. Nor will we tell you much about how to do things with software. Our focus is on the rhetoric of writing on the webhow to write things that people will actually want to read. We had fun writing this, and we hope youll have fun reading it. Enjoy!

I Know How to Write Papers. Does Any of That Stuff Apply Online?

Oh, my God! Are all my English and composition classes now worthless?

Yup. Prepare to un-learn everything you know about writing.

Not! LOL!

Contrary to doomsayers and web-critical pundits, most people who read things online still appreciate good writing and editing. Although we often hear scary predictions about the dumbing down of our culture by texting and internet speak, there will always be a demand for skilled writers who clearly communicate their thoughts. Beyond that, even if youre just sending short text messages, the rhetorical concepts you learned in college will help you craft better messages, communicate more effectively, and be more persuasive. Finally, people will take you more seriously, even on public message boards, if you write with good syntax, present clear ideas, and take care to acknowledge your sources of information.

Lets take a look at how writing for the Web compares to writing for print.

Whats the Same When Writing for the Web?

Coherence, organization, grammar, mechanics, punctuation, and spelling. Just like any game you play, these are the rules by which you are expected to play. Although people might tell you that nobody cares about this stuff online, unless youre talking to your closest friends and family, your audience will expect or at least appreciate it if you put some effort into your writing.

Think of it this way: it takes time for someone to read what you write. Why not respect your readers time and intelligence by making sure your text is clear and free of obvious errors? You will look smarter, worth taking seriously. Its your ethos, (your English teacher/professor might have told you about this), the way you come across to your reader, the face you put forward to the virtual world. Better good than bad. Better thoughtful than thoughtless.

If readers know that you respect their time and attention, theyll be a lot more likely to read your stuff carefully and respond to it. Dont waste their time, and theyll be more likely to give it to you.

Writing for the Web: Whats Different?

When writing for the web, focus on the things that the web does better than print:

Use links to direct readers to related articles, background information, and the source of your information. Why settle for including only a small quotation when you can send your readers to the entire article? Clicking a link is a lot easier than driving down to the library to find the book or article in question. You can also use internal links, which make it easier to move through a single document or connect to other pages within your website. Google Docs, for instance, has a table of contents feature that will link together all the parts of your doc. If you have a blog, you can link to earlier posts that are relevant to what youre talking about.

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