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Michael Gross - House of Outrageous Fortune: Fifteen Central Park West, the Worlds Most Powerful Address

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Michael Gross House of Outrageous Fortune: Fifteen Central Park West, the Worlds Most Powerful Address
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In real estateobsessed New York, no new building has captured the citys imaginationor as many of its richest residentsas Fifteen Central Park West.
In House of Outrageous Fortune, Americas foremost chronicler of the upper crust, journalist and bestselling author Michael Gross, turns his gimlet eye on the new-money wonderland thats sprung up on the southwest rim of Central Park. Mixing an absorbing business epic with hilarious social comedy, Gross creates a dishy expos of todays wealthiest and most famous. This colorful story recounts the recordsetting buildings inspired genesis, costly construction, and the flashy international lifestyle it has brought to a once benighted and socially dclass Manhattan neighborhood.
With two concierge-staffed lobbies, a walnut-lined library, a lavish screening room, a private sixty-seat restaurant offering residents room service, a health club complete with a seventy-foot swimming pool, and penthouses that cost almost $100 million, Fifteen is the most outrageously successful, insanely expensive, titanically tycoon-stuffed real estate development of the twenty-first century. And any building thats home to such unimaginable wealth and heavyweight egosits cast of characters includes Denzel Washington, Sting, Alex Rodriguez, Norman Lear, NASCARs Jeff Gordon, hedge fund heads Daniel Loeb and Daniel Och, Russian and Chinese oligarchs, and top executives of Citibank, JPMorgan Chase, AIG, Disney, Google, and Yahoo!, among many morewill be chock-full of jaw-dropping excess.
Gross won unprecedented access to the people behind this instantly legendary building, including the scions of the fabled Zeckendorf real estate dynasty; their financial backers, Goldman Sachs and Israeli billionaire Eyal Ofer; and their starchitect, Robert A. M. Stern. Then he drilled past its limestone faade to ferret out the stories Fifteens fathers and its residents dont want told.
More than just an apartment building, 15CPW represents a massive paradigm shift in the lifestyle of New Yorks rich and famousand is a bellwether of the citys changing social and financial landscape. With its dazzling detail, House of Outrageous Fortune is a sweeping history of those changes, and it pulls open wide the gilded walls of Fifteen to reveal the private lives of that .01 percent.

Michael Gross: author's other books


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ALSO BY MICHAEL GROSS


Unreal Estate: Money, Ambition, and the Lust for Land in Los Angeles

Rogues Gallery: The Secret History of the Moguls and the Money That Made the Metropolitan Museum

740 Park: The Story of the Worlds Richest Apartment Building

Genuine Authentic: The Real Life of Ralph Lauren

My Generation: Fifty Years of Sex, Drugs, Rock, Revolution, Glamour, Greed, Valor, Faith, and Silicon Chips

Model: The Ugly Business of Beautiful Women

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A Division of Simon & Schuster, Inc.

1230 Avenue of the Americas

New York, NY 10020

www.SimonandSchuster.com

Copyright 2014 by Idee Fixe Ltd.

All rights reserved, including the right to reproduce this book or portions thereof in any form whatsoever. For information address Atria Books Subsidiary Rights Department, 1230 Avenue of the Americas, New York, NY 10020.

First Atria Books hardcover edition March 2014

House of Outrageous Fortune Fifteen Central Park West the Worlds Most Powerful Address - image 4 and colophon are trademarks of Simon & Schuster, Inc.

Brief passages in this book have previously been published in the New York Observer, Newsweek , and Avenue .

The Simon & Schuster Speakers Bureau can bring authors to your live event. For more information or to book an event contact the Simon & Schuster Speakers Bureau at 1-866-248-3049 or visit our website at www.simonspeakers.com.

Text designed by Paul Dippolito

Jacket design by Zoe Norvell

Jacket photograph by Peter Aaron / Otto

Author photograph by Christophe Von Hohenberg

Library of Congress Control Number: 2013017367

ISBN 978-1-4516-6619-9

ISBN 978-1-4516-6621-2 (ebook)

To Ophelia

Architecture keeps no secrets. It is the great communicator. It tells us everything we need to know, and more, about those who conceive and build the structures that define our cities and our time. We sense instantly whether their vision was mean or grand: whether they felt responsible only to themselves and the bottom line or to a larger idea of society and the world.

ADA LOUISE HUXTABLE, THE CLASH OF SYMBOLS (1997)

CONTENTS
Preface

C LASH OF THE T ITANS

Our hopes, like towering falcons, aim

At objects in an airy height;

The little pleasure of the game

Is from afar to view the flight .

MATTHEW PRIOR, TO THE HONORABLE CHARLES MONTAGUE

Complete bullshit ! barks Carl Icahn.

The fourth-richest resident of New York City, Icahn, seventy-seven, is typically described as a corporate raider by detractors, an activist investor by admirers. All acknowledge that he strikes fear in the hearts of his prey. And he was cursing a blue streak at me.

Hed started almost as soon as I began telling him a story Id just heard about an attempt hed made, in fall 2005, to buy a new Manhattan apartment. And not just any apartment. It was one of a bakers dozen of penthouses atop Fifteen Central Park West, a two-tower luxury condominium then under construction at the southwest corner of Central Park. Or rather, two of its penthouses, which Icahn, who already owned one about ten blocks away, hoped to combine into something Brobdingnagian, the kind of home only a man like him might be able to afford, and more important, to fill, not just with possessions but with personality, a presence as awesome as the buildings location.

But Id also heard that this lion of finance had tried to haggle with 15CPWs developers, demanding a price cut, which certainly seemed in character for someone whod picked fights with Phillips Petroleum, USX, Texaco, TWA, and Time Warner. But that had turned out to be a tactical error, because the developers, Arthur William Zeckendorf and William Lie Zeckendorf, the third generation of a New York real estate dynasty, werent inclined to bargain.

Instead, the Zeckendorfs sold the double penthouse to the bidder behind door number two, Daniel Loeb, an equally prominent and pugnacious hedge-fund runner, another activist investor cut from the same cloth as King Carl. Only Loeb was a quarter century younger and willing to pay the full asking price. Which caused Icahn, on learning that hed been outbid, to launch an epically profane tirade at Will Zeckendorf.

Fuck this, fuck that. He said fuck five or six times in thirty seconds, then slammed the phone down, says Will. Dan was in there early. He was a fabulous buyer.

They didnt really know Loeb when hed called them up just as theyd begun selling apartments at 15CPW. Icahn had gotten to them first, introduced by one of the Zeckendorf brothers two partners, an Israeli-born billionaire named Eyal Ofer, who had invested with Icahn. Earlier that year, Ofer had pointed to 15CPW out the window of Icahns office at Fifty-Ninth Street and Fifth Avenue and said, Look at that. His new building, rising above the tree line on the opposite side of the expanse of Central Park, was an impressive sight.

It was also an impressive site: Fifteen Central Park West occupies the first full-block lot on the periphery of the park to be developed in decadesand likely the last for years. Its position is equivalent to oceanfront property in California, an Eiffel Tower view in Paris. Besides its immediate proximity to that 843-acre masterpiece of urban landscape design, 15CPW is also walking distance from Lincoln Center, Carnegie Hall, and the citys best stores and restaurants.

Not long after Ofer pointed the building out to him, Icahn was invited to a small cocktail party in a temporary sales office near the 15CPW construction site, where the Zeckendorfs themselves showed him and his wife, Gail, a model of the Robert A. M. Sterndesigned, limestone-clad building and floor plans of some of those penthouses. One had already been reserved for Ofer, another for Will Zeckendorf. But the rest were still available, and Icahn focused on the buildings thirty-ninth floor, with two apartments that, so early in construction, could easily be combined into the largest in the building, with 10,643 square feet of interior space, two terraces of 677 square feet, fourteen-foot ceilings, eight bedrooms, ten bathrooms, and 360-degree views of Manhattan and beyond. And it would cost a mere $45 million (plus $28,607.34 in monthly charges).

We saw it, we liked it, I told them I was interested, Icahn says. I wasnt that excited by it. I dont invest in apartments. But Gail Icahn liked it, and Gail wanted to move; a new building was planned right next to their current one, a few blocks to the southeast, and it was going to block the sunset from their fifty-second-floor terrace.

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