John Christianson - The Wealth Creators Playbook

Praise for The Wealth Creators Playbook

The Wealth Creators Playbook offers critical insights and advice that will make life happier and more fulfilling for anyone climbing the ladder of success.

Marshall Goldsmith, New York Times #1 Best-Selling Author of Triggers , Mojo , and What Got You Here Wont Get You There

Christiansons playbook for wealth creators is an eminently practical and enlightened guide to understanding our relationship to money, the relationship of money to the many other things we value, and how all of these assetsor blessingscan be maximized for a life of true abundance and wealth.

Whitney Johnson, Thinkers50 Management Thinker and Best-Selling Author of Build an A Team and Disrupt Yourself

The Wealth Creators Playbook will help you maximize your return on life and invest in what really matters: dreaming bigger than you thought was possible!

Bob Goff, Founder of Love Does and New York Times Best-Selling Author of Love Does and Everybody Always

Because were all human, money can complicate our relationships, consume our focus and even derail our happiness. John is on a mission to help wealth creators ask and answer the question, Whats my life for? The answers in this guide, a money book with tremendous heart, will help you maximize your wealth and your life.

Howard Behar, Former President, Starbucks Coffee Company North America and Starbucks Coffee International, and Author of Its Not About the Coffee and The Magic Cup

The Wealth Creators Playbook offers a unique mix of sound advice for those at various stages of wealth creation and guidance on how to examine the meaning and effects of money on every aspect of your life. For people confronting the wealth bubble and overwhelmed with the task of managing it all, John offers a candid, pragmatic approach to maximizing wealth and fulfillment. The book is a valuable and insightful resource for executives, entrepreneurs, and their families.

David Zapolsky, General Counsel, Senior Vice President, and Secretary at Amazon.com

The Wealth Creators Playbook offers a unique vision of true wealth: a life of passion, purpose and understanding the meaning behind your money. If youve ever wondered, Whats the money for? look no further. Ive known John for over ten years, and he is the ultimate guide to aligning your values with your wealth and expanding your vision of whats possible, with the end-goal of maximizing your impact on the world.

Paul Shoemaker, Founding President, Social Venture Partners International and Author of Cant Not Do

Johns approach to wealth through the unique lens of deeply held values and discovering your highest calling encourages wealth creators to construct a life that really means something, putting your money where your heart is.

Ida Cole, Former Microsoft Vice President, Founder of Seattle Theatre Group

The Wealth Creators Playbook is a significant resource for anyone experiencing the emotional and practical bumps in the road that come with building a company and wealth. We embrace Johns vision of a life fully lived, using the power of wealth to impact others for good. The tools offered in this book will inspire you to find greater purpose in your own success.

Scott & Ally Svenson, Founders of MOD Pizza

Johns expertise in wealth management, combined with his role as a life coach, make him uniquely qualified to offer both practical money advice and deeply personal prescriptions for a more healthy and fulfilling life. This book will inspire you to think deeply about your definition of success, how money affects your relationships, and how to align your money and your values. The Wealth Creators Playbook has opened my eyes to the relational and spiritual implications of wealth and inspired me to maximize my resources to live fully and pursue a higher purpose.

Charles Meyers, CEO of Equinix, Inc.

What does real success look like? Are my relationships healthy? Am I maximizing my resources to achieve a truly fulfilling life? The Wealth Creators Playbook is for anyone who wants to hit the pause button and examine these vital questions. John offers a practical and spiritual guide to understanding the role money plays in your decisions and relationships, how to align your money with deeply held values, and how wealth can open the door to finding a higher calling and purpose in life.

Fred Smith, President, The Gathering

The Wealth Creators Playbook

A Guide to Maximizing Your Return on Life and Money

John Christianson

Copyright 2019 by John Christianson

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, except for the inclusion of brief quotations in a review, without prior permission in writing from the publisher.

Library of Congress Cataloging-in-Publication Data

Names: Christianson, John C., author.

Title: The wealth creators playbook : a guide to maximizing your return on life and money / John Christianson.

Description: Santa Barbara, CA : Praeger, [2019] | Includes bibliographical references and index.

Identifiers: LCCN 2018051923 (print) | LCCN 2018055199 (ebook) | ISBN 9781440867873 (ebook) | ISBN 9781440867866 (hardback : alk. paper)

Subjects: LCSH: MoneyPsychological aspects. | Wealth. | Success. | Finance, Personal.

Classification: LCC HG222.3 (ebook) | LCC HG222.3 .C47 2019 (print) | DDC 332.024/01dc23

LC record available at https://lccn.loc.gov/2018051923

ISBN: 978-1-4408-6786-6 (print)

978-1-4408-6787-3 (ebook)

23 22 21 20 191 2 3 4 5

This book is also available as an eBook.

Praeger

An Imprint of ABC-CLIO, LLC

ABC-CLIO, LLC

147 Castilian Drive

Santa Barbara, California 93117

www.abc-clio.com

This book is printed on acid-free paper

Manufactured in the United States of America

To Kelle, my loving and gifted co-creator of our truly wealthy life.

Contents

Acknowledgments

It turns out that wealth creation and writing a book, like other notable markers in life, are best experienced in the company of other people. Not long ago, I was a neophyte author with an idea, and Ive been fortunate to be blessed by an incredible team of supporters, teachers, truth-tellers, and experts who all wanted to be part of this journey. Honestly, I really couldnt and wouldnt want to go it alone, anyway. Cheers to all those who contributed to making this book a reality!

Most important, Im deeply grateful for my wife, Kelle, who has been my partner, co-creator, and chief encourager in business and life. Over three-plus decades, you have always believed in me and what I wanted to accomplish, gave me the space to grow and evolve, and challenged and inspired me to be the best version of myself. Thank you for the encouragement to keep moving forward and the gentle reminders that God has a plan. I love you!

Thank you to my parents, adult kids (and spouses), and my extended family for your unconditional love and support. Specifically, Sherry, Ray, Janet, Mike, and Jeanne, I hope this book honors you and the important influence youve had on my life and whom Ive become. In addition, thank you to Colten, Ivy, Trevor, Brooke, Cassius, Danielle, and Ryan. I love you all very much, and you are the essence of true wealth to me.

Thank you to the clients of Highland Private Wealth Management. You allow me into your financial and personal lives, the good and the messy. You gave me the opportunity to develop my skill as a wealth counselor and coach, to hone my theories and business acumen, and to guide and steward your most valued treasures. Without the experience Ive gained serving you, I wouldnt be where I am. Thank you for the loyalty, trust, and confidence you placed in me.