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Jackie Reses - Self-Made Boss

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Part starter-kit, part encyclopedia, and part inspiration, Self-Made Boss is an essential survival guide for small businesses
When it comes to getting practical advice, small business owners too often dont know where to look. Sure, you can find all sorts of high-level strategic tips from Fortune 500 CEOs. But what if you own a restaurant, and youre trying to figure out how to source good fish, or if youre looking to increase revenue from your plumbing supply store? Youll be running a lot of Google searches before you hear from someone whos actually stood in your shoes.
Longtime Square executives Jackie Reses and Lauren Weinberg want to change this. So they reached out across the country, talking to dozens of entrepreneurs with valuable businessesand invaluable advice. This book is the product of that research. Part starter-kit, part encyclopedia, part inspiration, Self-Made Boss is filled with information not just about who these small business owners are, but how they built their companies, step by step.
How did they get their start? When did they decide to hire more staff? How did they set a course for growth? And when problems arose, how did they fight through them? Youll hear from a second-generation ice cream shop owner on how to manage price increases; an oyster farmer finding new ways to stay afloat in the middle of a global pandemic; a roofer who refused to be denied or defined by her race and genderand dozens of other small business owners making a big difference in their communities.
No matter the size of your business todayor where youre thinking about taking the jump tomorrowyoull find answers you can apply right away.
Because theres a common purpose that all small business owners share: the drive to build something from the ground up; the relentless pursuit of turning obstacles into opportunities and roadblocks into stepping stones. Its tough and messy, hard-fought and hard-won. And above all, its something you cant have when you work anywhere elseor for anyone else.
Thats what it means to be a Self-Made Boss.

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Praise for SELF-MADE BOSS A small business doesnt come with an owners manual - photo 1

Praise for

SELF-MADE BOSS

A small business doesnt come with an owners manual... until now. Drawing on their extensive experience working with small business owners, Jackie Reses and Lauren Weinberg share the stories and tips you need to help your business thrive.

Adam Grant, #1 New York Times bestselling author of Think Again and host of the TED podcast WorkLife

We started Shake Shack as a humble hot dog cart to raise money for a public park in NYC and never dreamed it would become a global public company. Ive lived so many of the challenges that small business owners experience and this read provides the nuts-and-bolts guide every entrepreneur can get their arms around.

Randy Garruti, CEO, Shake Shack

Small business is part of our ethos at M&T Bank. Helping entrepreneurs grow their businessesand themselvesthrough mentorship and resources is some of our most important work. We all need a community of advisors to instruct and inspire us, and thats what Jackie and Lauren have created in this book for business owners everywhere.

Rene F. Jones, chairman and CEO, M&T Bank

When small businesses thrive, so does the entire economy. Self-Made Boss is teeming with actionable insights to help small businesses succeed, no matter the obstacles ahead.

Karen G. Mills, Harvard Business School Senior Fellow, former SBA administrator and Obama cabinet member

As always, Jackie and Lauren have provided us with sound advice. Use this book as your go-to manual with practical and real information. I loved reading the stories about the amazing small business owners who started with nothing and were able to make it happen.

Gregg Renfrew, CEO Beautycounter

Learning from mentors and a community of other business builders is key to my success as a serial entrepreneur. Jackie and Lauren have been mentors to thousands of small businesses, and their work helped millions more. Self-Made Boss is an impressive distillation of wisdom from years in the trenches, and I love how they tie highly relevant stories to insightful lessons.

Joe Lonsdale, cofounder of Palantir, Addepar, Resilience Bio, and Partner, 8VC

Many of us dream of starting our own business. But how do we make those dreams a reality? Entrepreneur and small business gurus Reses and Weinberg share the real deal on what really matters when startingand growinga sustainable business. Their lessons from thousands of small business owners wont just save you time and money, they will help you love what you do that much more.

Lisa Kay Solomon, coauthor of the bestselling books Moments of Impact and Design a Better Business

Jackie ties together her formative experiences, applies her Wharton-honed insights, and extends the leadership I have seen firsthand in her service as an alumna to others through this book. Readers will benefit from the books wit, wisdom, and empathy, and the depths of her interest in businesses of all types in varying sectors. She embodies the entrepreneurial spirit we strive to inspire at Wharton.

Erika H. James, Dean and Reliance Professor of Management and Private Enterprise, The Wharton School

There are great entrepreneurs and there are thoughtful students of business. Jackie and Lauren are both, and it makes this book an important one. The US economy is much more likely to succeed if entrepreneurs succeed. And entrepreneurs are much more likely to succeed if they heed this important books wisdom.

Laurence H. Summers, a Charles W. Eliot University Professor and President Emeritus at Harvard University, the 71st Secretary of the Treasury under President Clinton, and director of the National Economic Council under President Obama

Jackie and Lauren have worked with thousands of small business owners across multiple companies. They have distilled so many crucial lessons, resources, and tools here that the book is literally a how-to guide to helping your company succeed. And the learnings are well deliveredaccessible, engaging, and practical.

Allan Thygesen, President Americas & Global Partners, Google

Copyright 2022 by Jackie Reses and Lauren Weinberg All rights reserved Except - photo 2

Copyright 2022 by Jackie Reses and Lauren Weinberg. All rights reserved. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written permission of the publisher.

ISBN: 978-1-26-426410-0
MHID: 1-26-426410-0

The material in this eBook also appears in the print version of this title: ISBN: 978-1-26-426409-4, MHID: 1-26-426409-7.

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All trademarks are trademarks of their respective owners. Rather than put a trademark symbol after every occurrence of a trademarked name, we use names in an editorial fashion only, and to the benefit of the trademark owner, with no intention of infringement of the trademark. Where such designations appear in this book, they have been printed with initial caps.

McGraw-Hill Education eBooks are available at special quantity discounts to use as premiums and sales promotions or for use in corporate training programs. To contact a representative, please visit the Contact Us page at www.mhprofessional.com.

This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold with the understanding that neither the author nor the publisher is engaged in rendering legal, accounting, securities trading, or other professional services. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.

From a Declaration of Principles Jointly Adopted by a Committee of the
American Bar Association and a Committee of Publishers and Associations

TERMS OF USE

This is a copyrighted work and McGraw-Hill Education and its licensors reserve all rights in and to the work. Use of this work is subject to these terms. Except as permitted under the Copyright Act of 1976 and the right to store and retrieve one copy of the work, you may not decompile, disassemble, reverse engineer, reproduce, modify, create derivative works based upon, transmit, distribute, disseminate, sell, publish or sublicense the work or any part of it without McGraw-Hill Educations prior consent. You may use the work for your own noncommercial and personal use; any other use of the work is strictly prohibited. Your right to use the work may be terminated if you fail to comply with these terms.

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