Steve Tappin - The Awareness Code: The Secrets to Emotional Empowerment for Incredible Leadership

Ancestry.com gives people the opportunity to go back in time and understand their heritage. The Awareness Code invites people to break life patterns and generational cycles. It allows you to understand who you are now and who you can become in the future to empower the next generation.

Margo Georgiadis, former President and CEO, Ancestry

The Awareness Code is the Encyclopaedia Britannica for leadership in the 21st Century, it is comprehensive and not for the faint hearted. It is insightful and practical with a route map to transformational and incredible leadership and is designed to support development for all leaders. The Awareness Code can be the key to reinventing the UK and to bring Britain not back to Great Britain but to an Incredible Britain, playing a vital role in developing an Extraordinary World.

Paul Drechsler CBE, Chairman of International Chambers of Commerce and

former president of the Confederation of British Industry

An extraordinary leader is the result of higher awareness and diligent self-development. But what does this mean and how do you do it? The Code has helped me understand myself, colleagues, my teams and my family in a way I didnt think was possible and has given me practical solutions.

Chloe Targett-Adams, Global Director of Race Promotion, Formula 1

The structure of The Awareness Code is revolutionary and the depth of insight contained within each tile extraordinary. It will inspire and challenge leaders in equal measure.

Angus Kinnear, CEO, Leeds United

The Awareness Code has helped me lead HR in a scale-up, unicorn business, stepping into a field and sector completely new to what I have known in the past with curiosity and greater confidence. The Awareness Code is more than a book, it is a movement, a way of life, and it creates endless possibilities for us to truly change society and nations.

Julia Ingall, Chief People Officer, Bought By Many

Its mind blowing, The Awareness Code . I am sure that it is going to help enhance and rejuvenate both rugby union and rugby league from the Academy through to the first teams as well as the meaning of the game and the communities we play in.

Kevin Sinfield OBE, Defensive Coach for Leicester Tigers, former captain and

Director of Rugby for Leeds Rhinos

It was fascinating, comprehensive, well written and made a lot of sense. It puts a practical lens upon deep psychological and philosophical thoughts.

Andy Penn, CEO, Telstra, Fortune 500 Company

The Awareness Code is powerful and I loved it. It is going to lead to massive change across businesses and sport. I really think its going to help many but particularly looking forward to seeing the impact it could have on sports people.

Michael Vaughan OBE, former England cricket captain and commentator

The Awareness Code is exactly the right legacy martial art secret book, which will coach the Chinese business leadership to survive and thrive with their well quenched leadership and better sharpened sword.

Joe Baolin Zhou, Co-Founder, CEO & CEdO, (Shenzhen) Singularity Education

and leader responsible for setting up Harvard in China

We need to enter a new dawn of retail where we have extraordinary experiences so our customers can fall back in love with stores again. The key to finding this is in The Awareness Code , which is incredibly powerful and thought-provoking. It will be fascinating to see this unfold with the next generation of retailers across the world.

Ian McGarrigle, Chairman, World Retail Congress

The Awareness Code has inspired me to blend technology and higher awareness in ways that expand what I believe is possible in the future. This is a book that can assist humanity to make the quantum shift we desperately need.

Peter Arvai, Co-founder and Executive Chairman, Prezi

In todays complex world, leading means being aware of so many matters. But this only works if you are aware of another complex matter: yourself. Thats exactly what this important book is all about.

Stefan Oschmann, former CEO, Merck Group, Fortune 500 company

There are many books on leadership but I have never read one like The Awareness Code . I feel I have been given a gift that integrates ancient wisdom, modern day psychology and best business practice in a wise manual of how to live and how to become the kind of leader I have the capacity to be.

Kim Krejus, Creative Director, 16th Street Actors Studio

The Awareness Code is a playbook for implementing a personal kaizen or continuous improvement process. Its a wonderful tool that has tremendous potential in application across functions and regions.

Guenter Butschek, CEO & MD, Tata Motors Worldwide

Life is a journey of constant learning, development and awareness. The Awareness Code offers great insights to help navigate through this journey. It is practical and very insightful.

Paul Walsh, Executive Chair, McLaren Group

Having reached the summit of Everest as a double amputee, to me The Awareness Code is a tool which can provide the capacity for any human being to climb out of reservations and fear and reach for the summit.

Mark Inglis ONZM, global mountaineer, researcher and motivational speaker

I am finding the incredible in the ordinary through my patients eyes in each consultation and feel as if we are touching souls. The Code has the potential to radically change not just the way consultations unfold, but also how the health industry is managed.

Dr Mick Brownstein MBBS FRACGP FACRRM

I am typically sceptical of new management paradigms that claim to solve everything. With The Awareness Code , you get a map and scale to navigate the mental/psychological side of human performance. It is practical, semi-quantitative and full of insights about individuals at different spots on that mediocrity to awesomeness scale.

Joseph Chen, Chairman and CEO, Renren

Many organizations are trapped and oscillate between 4060 in the Awareness Code. What is exciting is to get companies up to 7080+ and these will be the really high performing companies with great leadership.

Stephen Murphy, former Group Chief Executive, Virgin Group

The world is complex and out of balance. We have a leadership crisis and now we need a new set of rules to help inspire and create the future. The Awareness Code is extraordinary and will be at the heart of a new global leadership credo which dispenses with power and embraces deep integrity.

Dr Frank-Jrgen Richter, Founder and Chairman, Horasis: The Global Visions Community

In the old paradigm, leaders might have got away with egotistical, even narcissistic, behaviours. In the new paradigm, the end no longer justifies the means integrity is fundamental, meaning a leaders way of being is even more important than their way of doing. The Awareness Code draws attention to the lower states of being and provides a powerful toolkit for transitioning to the higher levels of consciousness.

Roz Savage MBE FRGS, ocean rower, environmental campaigner, author and speaker

The Awareness Code is a very thought-provoking and useful book for all leaders that want to develop their leadership skills to the next level. This is a real work book and one has to commit to the journey to unlock this treasure trove for leaders and aspiring leaders.

Dr. Wolfgang Baier, Group CEO, Luxasia

It is exciting times in Zambia as we move forward under a new government. What an opportunity for people to redefine themselves and their communities using the Awareness Code and drawing on Wayno and Steves expertise.