Scott Wolfson - TV News Live Shots: A Media Training Guide to Crush Your on Camera Interview!

PRAISE FOR TV NEWS LIVE SHOTS

I cant think of anyone more qualified than Scott Wolfson to prepare and coach someone scheduled for an upcoming television news interview. His knowledge and experience is vast, and covers everything from staying focused on your key message points, use of body language, to crafting a newsworthy story that producers and the audience at home will love. This book is the next best thing to having Scott coach you in person!

Mark Grant, Chief Global Strategist, B. Riley FBR, Inc., TV News Commentator/Contributor

Scott Wolfson has written the definitive guide on how best to prepare for and crush your on-camera interview. Having worked with Scott during breaking news events from remote locations, there is no one in the business I trust more with my on-air appearances. For those inside the profession, or seeking to break into it, read this book.

James A. Gagliano, Retired FBI Supervisory Special Agent and Current CNN Law Enforcement Analyst

Ive played in the NFL in front of thousands of fans watching on national TV. But this doesnt compare to sitting in a dark room of a satellite studio where youre looking into the lens of a camera, and cant see the interviewer. This takes a lot of practice to continue to smile, look natural and never look down or away from the camera since you dont know when your camera shot is live on air.

Scott has coached me and taken my on camera performance to new heights. I feel so comfortable at his studio. Theres always coffee and sparkling water waiting for me. The temperature is also set perfectly that I feel as if Im at my home studio. I cant tell you how much I miss Scott any time I have to use other studios around the country. Hes literally the best in the business!

Jack Brewer, Former NFL Star, CEO of the Brewer Group, Network TV News Commentator/Contributor

Whenever Im requested for a network news live shot, I always request Scott Wolfsons Florida Sun Studios. His combination of broadcast media knowledge and experience is second to none. If you want to get a leg up on your competition, reserve a copy of Scotts excellent media training guide, TV News Live Shots!

Julie K. Brown, Investigative Reporter, The Miami Herald

TV News Live Shots is a terrific how to guide for getting yourself on television, polishing your presentation and, delivering your message effectively. As a long time television news correspondent, Ive never seen a more comprehensive work. The book is also sprinkled with powerful stories from news makers and experts about their on camera experiences. You will be far better prepared and far more confident once youve read this book!

John Zarrella, Former CNN Miami Bureau Chief/Correspondent

What Lebron James is to the jump shot, Scott Wolfson is to the live shot. Theres no one better. I passionately and enthusiastically recommend his book and his training sessions. Guaranteed slam dunk!

Mark Eiglarsh, On-Air Legal Analyst, Criminal Defense Attorney, and Author of Be Happy By Choice: Happiness Guaranteed or Your Misery Back!

Scott Wolfson speaks from experience. After conducting thousands of live shots and network talk backs with some of the biggest names of our generation, he knows the formula for on-camera success. There is nothing normal about going into a dark room and trying to have a regular conversation with something that isnt human. There is an art form to it and Scotts book captures the industrys best practices for compelling on-camera communication. Whether youre a CEO about to do your first network talk back or a small market TV news reporter looking to up your game to major market style, Scotts wisdom will bring you a wealth of knowledge and help you nail your on-camera appearance every time.

Brian Andrews, Crisis Management Consultant, Former News Director, Correspondent, Anchor and Reporter

Scott Wolfsons book about crushing your on camera interview is an amazing resource. I wish I had it years ago, when I began to be interviewed about rising sea level. Even now, dozens of interviews later, I can still learn a lot from his experience producing thousands of TV news live shots. Thank you Scott.

John Englander, Oceanographer, Author of High Tide On Main Street

Ive had the good fortune of working with FSS owner and operator Scott Wolfson on several occasions now in my media relations role for McClatchy. When journalists from our news site, the Miami Herald, are booked to appear on national news programs, we know we can count on Scott to provide us with efficient, professional, second-to-none service.

Scotts deep knowledge of all that goes into creating good TV comes from his decades worth of experience working for local and national news media outlets.

From greeting the guests and helping them feel at ease in the studio environment, to ensuring backdrops, lights, sound and shot framing are all on point, Scott doesnt miss a detail in effort to guarantee his guests look and sound their best.

Melanie Wingo Jensen Media Relations Manager, McClatchy

An excellent media training guide for anyone with aspirations of becoming a guest expert on television news programs. Its packed with valuable information.

Congressman Ted Deutch, Florida

Scott Wolfson is the consummate broadcast and production professional. His insights have been finely tuned over many years and countless hours both behind and in front of the camera. His expert opinion can make the difference between a performance that is mediocre and one that is great.

Adonis Hoffman, Esq. The Advisory Counsel, LLC

Scott Wolfson knows what it takes to ace your TV news interview. His experience as a media trainer, television news studio owner and former journalist, will give you that peace of mind, that you are being coached by the very best in the business. When Im requested for a remote news live shot, I request that Im booked ONLY at Scotts Florida Sun Studios!

Save yourself the stress and aggravation of trying to figure out all this stuff on your own. Buy a copy of TV News Live Shots: A Media Training Guide To Crush Your On Camera Interview!

Stacey Honowitz , Supervisor of Sex Crimes and Child Abuse, Broward County, FL, TV News Legal Analyst, and Author.

Having helped thousands of guests (even me!) look and sound great on TV, Scotts unique perch enables him to understand the art and science of being a studio guest better than almost anyone else. He knows whats effective and whats not. Hell be brutally honest to help you improve, but at the same time hes as kind and sincere a person as you could ever hope to meet, and his sense of humor makes it a pleasure to read his book or use him as a media trainer.

Seth Kaplan , Airline Expert & Airline Analyst, Author, Glory Lost & Found: How Delta Climbed from Despair to Dominance in the Post-9/11 Era

Scott Wolfsons book is a must read for anyone wanting to improve their television skills or knowledge of how the media works. A media pro with years of experience, including at CNN, Wolfson has been the premier media coach to fully develop such skills. If thats not enough, he founded Florida Sun Studiosthe best television studio of the many I have frequented. With such vast industry experience and teaching acumen, Wolfsons book was bound to be informativebut it is also an entertaining read!

Ivan Eland , Director of the Center on Peace and Liberty at The Independent Institute

Scott Wolfson is the undisputed Master of Media. He brings his own unique perspective to the field and draws from his own vast experience. If you are ever considering being in front of the camera, this book is a must read.

Dr. Daniel Bober , Clinical Assistant Professor Yale University School of Medicine