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Dawn Hudson - You Should Smile More: How to Dismantle Gender Bias in the Workplace

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You Should Smile More: How to Dismantle Gender Bias in the Workplace empowers women and men to unlock a culture of greatness in the workforceone little thing at a time. Written by six C-suite women with a collective resume covering 29 industries, the book offers a completely new lens through which to talk about and tackle the stubborn remnants of gender bias at work.
In the business world, barriers to inclusion are barriers to success, states a line from the books Introduction. Diversity breeds better solutions faster if people feel comfortable in their environment. But from small indignities to unconscious slights, women experience situations at work every day that may seem small or unimportant but that effectively differentiate and exclude them. These are not #MeToo moments - they are micro-offenses; the small, awkward, or uncomfortable moments that slow-build until the unwelcome environment takes hold and women disengage.
Situations the authors address range from things like use of the term girl versus woman, watching male colleagues leave work for a social event where women colleagues were left off the invite list or hearing that a qualified woman shouldnt be offered an assignment because she has small children at home. You Should Smile More shows witnesses, allies, supervisors, and women at every level in their careers how to dismantle everyday gender bias, based upon the latest research, personal accounts, and interviews with dozens of professionals, both women and men.
Widely known as a meme, the title itself is now a call-to-action against the very advice women so frequently hear from male colleagues or bosses. The authors spotlight these all-too-familiar moments, offering realistic strategies every witness can use to confront and productively address them. The information within the book finally advances women in the corporate workplace as equals and advances organizations on the path to creating cultures of true inclusion.
The authors call themselves The Band of Sisters and have collectively seen it all, from the bottom rung to the boardroom. They know firsthand how hard it is to navigate these gendered situations in the moment. Now they share their experience with a forward-looking eye often with humor, and in a way that recognizes the realities of the workplace.
With this book as a guide, The Band of Sisters are ready to:
+ Help anyone to recognize and effectively respond to these micro-moments rooted in gender bias.
+ Pave the way for their ultimate elimination, through shared participation.
+ Allow organizations to build high-performance cultures that truly value and include diverse perspectives and experiences.
Gender bias has been part of our workplaces for too long. We are at the point now where all of us who are in the workplace, around conference tables, water coolers and in Zoom meetings, must make the next push for real change.

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A must read for talent warriors For leaders concerned about attracting and - photo 1

A must read for talent warriors! For leaders concerned about attracting and retaining talented women, this is your playbook. YouShouldSmileMore takes on gender bias in the workplace and provides practical, strategic guidance at all levelsfor women navigating the work world, for men who would be allies and for leaders who know this topic cannot be ignored.

Indra NooyiFormer Chairman and CEO, PepsiCo

Required readingmake sure you arent making any of these mistakes unknowingly. Friendly and actionable, this book will empower your relationships at work and at home.

Scott GallowayNewYorkTimesbestselling author and entrepreneur

The Band of Sisters reminds us that little things matter in the fight against gender biaslittle words, little acts, little comments. With realism, humor, and elegance, YouShouldSmileMore shows us how we can all step up to make a meaningful difference.

Alisyn CamerotaAnchor of CNN Newsroom, Author ofAmanda Wakes Up

YouShouldSmileMore does an excellent job highlighting the subtle things said to and about women in the workplace that reinforce gender norms and make it harder for women to succeed. The authors point out seemingly innocuous examples that are anything butand provide realistic options women and their allies can use to influence these conversations. This book is an important addition to our efforts to ensure top talent rises to the top.

Lauren HobartCEO, Dicks Sporting Goods

YouShouldSmileMore is the collective experience and wisdom of six women who have navigated the corporate and entrepreneurial worlds and succeeded. They have written this book with one goal in mind: to help leaders, working women, and their allies finally dismantle gender bias and build an environment in which true inclusivity, collaboration, and innovation can thrive. This is a terrific, thought-provoking read and one I highly recommend.

Brian CornellChairman and CEO, Target Corporation

We must continue to face the reality that inclusion for women at work remains a goal, not a givenand that it is the job of all of us to create the environment where we do better. Reflective of their seasoned leadership experience, The Band of Sisters shows us precisely how we can work together to build the type of workplace that benefits us all.

Tracey T. TravisEVP and CFO, The Estee Lauder Companies

The Band of Sisters has embraced my first golden rule for changing the gamebook enabling all women to finally succeed in the workplace. For all women to advance in the masculine-centered workplace, they must come together using their voices and energy to dismantle gender discriminatory systems brick by brick. These sisters have the proven grit, influence, and grace (GIG) to do just that! Their combined wisdom and proven actions for creating a cultural workplace where both women and men can thrive is truly invaluable.

Dr. Ella BellProfessor of Management, Tuck School of Business. Author ofOur Separate Ways: Black and White Women and The Struggle for Professional Identity (2001 and 2021);andCareer GPS: Strategies for Women Navigating the New Corporate Landscape

I applaud the focus on these micro-aggressions that many of us have learned to ignore but still get in the way of a fully inclusive workplacetime for these to be addressed once and for all.

Debra SandlerFormer President, Mars Chocolate North America, board member of multiple Fortune 100 Companies

This book makes a seminal contribution to dismantling the remaining everyday gender bias that all too often still pervades the workplace. For aspiring women business executives, it contains invaluable practical tips to navigate the micro moments of gender bias with savvy while effectively advancing their career. For male executive allies, it is an eye opener into the often-unrealized slights women experience. This book is a must read for anyone trying to build a winning, more gender neutral, inclusive organization where everyone can realize their full potential to make a difference.

Mike WhiteFormer CEO, DIRECTV

YouShouldSmileMore is a must read that captures the many unfortunate situations that women of all backgrounds and experiences still encounter today during their ascension and arrival to the C-suite of organizations.

Ronald C. ParkerFormer President & CEO, The Executive Leadership Council

YouShould Smile More is a must read for any executive that wants to make an impact and lead by example. It answers the questions you have and even the ones you didnt know you should have. The book is filled with real life examples of how to (and not to) get the most out of your teams.

Russell WeinerChief Operating Officer and President, Dominos US

You Should Smile More
Contents INTRODUCTION Why We Wrote This Book A woman walks into a conference - photo 2
Contents
INTRODUCTION
Why We Wrote This Book

A woman walks into a conference room for a meeting. Already at the table are two men, deep into a discussion of last nights football game. As more men enter, they join the sports talk. Shes not a football fan. She waits patiently for the conversation to turn to business.

Colleagues are talking about a new, plum assignment that has come open. When a womans name is mentioned, a man says: Oh, she cant take it. She has two little kids.

Its Bagel Tuesday and the catered platters are wrapped and in the center of the conference table. Men enter the room, but nobody touches food. Its a Cellophane Standoff. It lingers until a woman arrives and unwraps the breakfast.

If you are a woman in any of these situations, you may be feeling a whiff of gender bias but not sure if or how to react. Or you could be a co-worker who witnesses a slight, and would like to be an ally. Or youre the boss and you came up in a time when all these issues were discussed and debated and supposedly addressed and all you can do is roll your eyes and think: Really?!? Still?!?

What can you do?

We are here to start a new conversation that answers that question. We are six C-suite women with a collective resume that covers twenty-nine industries, from large corporates to small start-ups, holding most every title through the C-suite including CEO, president, chief marketing officer and dozens of boards and advisory positions. We have seen it all, from the bottom rung to the boardroom. We are using our real-world experience to call on all rising leaders and allies to unlock a culture of greatness for women in the workforceone little thing at a time.

You Should Smile More is a book about the workplace offenses many didnt know mattered. The small indignities, barriers, slights (many unconscious) that women face every day in the corporate workplace. They are not #Metoo moments. But they are not nothing either. They are the particles that collect around us and create barriers to our careers. They are the walls that go up, one grain of sand at a time. They are the moments that slow-build until the unwelcome environment takes hold and women disengage.

Ours is a guidefor women and for menready to take on the micro moments and advance women in the corporate workplace as equals. It is the how-to for dismantling everyday gender bias that continues to pervade the work world, from assumptions that keep us out of top jobs to corporate getaways that always seem to feature sports, to meetings at which women are the ones asked to take notes, to greetings where men are offered a handshake and women a hug.

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