Simon Keller - Diet & Detox Clarity

Sugar is the sociopath of foods. It acts sweet but its really poison

(Karen Salmansohn)

Its important to note that sugar is essential for our bodies. Its the substance which fuels all of our biological systems (brain, muscles, organs) in the form of glucose. Its the natural sugars found in fruits and starchy vegetables which most readily provide these energy substrates. Broken down from the carbohydrates in these whole foods, sugar is what drives us forward and keeps us operating optimally.

So why do so many people suffer the ill consequences of consuming sugar and benefit so greatly when detoxing from it? The answer is simple. Its the type and amount of sugar we consume in todays society which is the problem. More accurately, its refined and processed sugar which is the problem. Its the added sugar which is the enemy here.

Combined with chemically laden processed foods and high saturated fat intake. High added sugar consumption is one of, if not the greatest driver of the ever increasing health issues we face today. Obesity and diabetes levels are at record highs across the world, and alarmingly this is no longer a problem confined to the West. Developing nations are quickly adopting a more Standard American diet and sadly the ailments and illnesses such eating habits provide.

You may have heard that everything in moderation is OK, and I agree with this to some degree. However most peoples idea of moderation is way off the mark. They believe that by eating the right things 50% of the time (every other meal) is sufficient to stay in good health. It is not. The data is pretty clear on this. The body has not nearly enough time to heal itself, reduce the inflammation and remove the toxins from such a high frequency of damaging food sources.

Others choose to moderate things with perhaps one cheat day a week in and 80-20 type fashion. Or better yet 90-10, where you are treating yourself to just one cheat meal a week, or 10% bad food sources to keep yourself sane. This can work well with fatty foods such as burgers and fries for instance. However, sugary foods are somewhat different due to the addictive nature of them. If you allow yourself to let just a little refined sweetness into your day, it can be a slippery slope. The next thing you know you are chomping down doughnuts and candy bars everyday! I know this one all too well

From my experience going cold turkey on sugar (at least to begin with) is the best way to go, hence why Im writing this book. You will find that it takes only 3-4 days for your taste buds and digestive system to get over the elimination of these foods. After this point, you will no longer crave them.

You will even find that your palate starts to become much more sensitive to these natural sources of sugar, fresh fruit, berry's, dates etc. They will become extremely sweet to the taste. The old adage that healthy food tastes bland and boring goes out of the window at this point. These foods actually begin to taste too sweet for some people!

Not only that, it becomes extremely easy to detect refined & added sugar in foods as well as artificial sweeteners. These junk foods will simply not taste like food anymore, just a sickly sweetened and salty mess. Even the more natural added sugars such as honey, maple syrup and brown sugar will taste like overkill for you.

There are so many benefits which come from cutting out this sweet little devil in your diet. Your health and well-being will improve immeasurably if you can successfully kick this habit. Its certainly not easy, but there honestly isnt a wiser investment you can make for your future than performing a continuing sugar detox. My aim for this book is to walk you through the steps on exactly how to do it!

My Credentials

Before we get into the nitty-gritty of sugar detoxing, its probably a good idea for me to explain exactly who I am, and why you should even bother listening to me in the first place. Yes I have the undergraduate in anatomy and physiology, and the masters degree in nutrition from Birmingham University in the UK.

However my main focus over the past 10 years has been on the practical implications of human performance. I now focus much more on the results of these principles in the real world, compared to my previous life of studying endless research papers on the academic side of the subject.

This includes everything from human movement to dietary considerations. What set of variables is most optimal for both myself, and the clients I now coach and mentor within my specialized training and wellness complex here in London.

Not everyone is the same, however there is a surprising amount of overlap when it comes to human physiology. With a few minor age, gender and genetic variations aside, we are all working with pretty much the same metabolic machinery. You just need to know how to get the most from it.

So why am I such an expert on sugar detoxing? As I mentioned, I studied a wide range of topics within the field of cardiovascular/respiratory physiology and nutrition whilst at university. This formed my base understanding of these subjects and how they fit together within a biological sense.

However I have since put these academic theories and principles to the test in the real world. To really see what works and what doesnt with regards to completing the health and fitness puzzle. One of the biggest discoveries Ive come to realize is our miss use of our essential fuel source, sugar.

I have undertook a journey of personal development and experimentation when it comes to human performance on myself first and foremost. I like to consider myself somewhat of a guinea pig when it comes to the physiological principles I test. I can then advise my clients on the best course of action for them. How we use the sweet stuff has been central to this research over the past 3 years.

The result of all this study has lead to me getting paid large sums to educate and train business professionals, athletes etc. However I still only have time to focus on a handful of clients at any one time. This is why I have switched to writing and publishing more work on these subjects, in order to educate as many people as I can, at a fraction of the cost of my one-on-one coaching.