EPIPHANY Z
8 Radical Visions for Transforming Your Future
2017 THOMAS FREY.
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DEDICATION
Id like to dedicate this book to my beautiful wife Deb, who not only serves as President of DaVinci Institute, but also my right-hand person, traveling companion, sparring partner, sounding board for crazy ideas, all-around organizer of the unorganized, and manager of the grandkids and all social events.
A special thank you to my niece, Hannah Frey, who created the graphics for this book. She is another family member who loves listening to my half-baked ideas.
Deb and I first met when we were 13 years old, both freshmen at a tiny boarding school, Northwestern Lutheran Academy, in Mobridge, SD. After graduating together in 1972 we went our separate ways, only to find our paths inextricably reconnected in 2000, and forging an official you-and-me-against-the-world marriage pact in 2005.
Debs role in DaVinci Institute should never be underestimated. Why my role has always been the big-picture visionary mapping out ideas in broad brush-strokes, Deb has been the implementer, the lets-make-this-happen person while carefully controlling the bottom line. None of this would have happened without her.
To our kids, Darby, Shandra, Kyler, Nicole, Jessica, and Bryan, who love listening to my half-baked theories, challenge my assumptions, and constantly keep me on task, I couldnt do this work without you. You and our 11 grandchildren serve as daily inspiration for everything that Deb and I do.
A special thank you to my niece, Hannah Frey, who created the graphics for this book. She is another family member who loves listening to my half-baked ideas.
I deas are the lifeblood of my existence. I often wake up in the middle of the night with a big idea, something Ive dubbed the grand epiphany. But as it turns out, very few actually fit into the grand category.
Whenever they do, big ideas carry with them a heavy responsibility, the responsibility of either moving them forward or allowing them to die in the silent echo chambers of our own grey matter.
For this reason, Ive often equated my eureka moments to that of being tortured by my own ideas. Yes, grand ideas are a wonderful playground where you can dream about starting a new company, solving some of the worlds biggest problems, and constructing visions of wealth and influence, all in the time it takes most people to get ready for work.
However, what Ive told you is far from a rare condition. Millions, perhaps even billions, are being equally tortured by their own epiphanies on a daily basis. In fact, every new product, book, movie, and mobile app has been born out of one of these lightning-strike moments.
Without epiphanies, life would be a monochrome experience. No swashes to add color to our dreams, no voices of urgency calling out in the middle of the night, and no moments of anticipation to cause our minds fertile proving grounds to blossom. Instead, every silent box we open will be just that silent.
I often weep for the great ones that have been lost. Every grand problem humanity faces today has been solved a million times over inside the minds of people unprepared to move them forward.
Thats right, every major problem plaguing the world today, ranging from human trafficking to water shortages, major pollution issues, poverty, and even war has been solved again and again with personal epiphanies and no ability to advance them.
But thats about to change.
One of my recent grand epiphanies had to do with Moores Law, the exponential doubling of capacity every 2 years.
With regular advancements in the physical world there is perhaps a 2X improvement every decade. But once an industry transitions into the digital world of the Moores Law fast lane, it works like this:
Two Years2X
Four Years4X
Six Years8X
Eight Years16X
Ten Years32X
Thats right, 32 times improvement in the digital world as opposed to maybe 2-4 times better in the physical world.
If we apply this to transportation, as the connected electric car goes digital, over the next decade they have the potential of improving by a factor of 32 while traditional mechanical cars only double.
As our physical houses enter the digital arena of smart homes, they too have the potential of improving by a factor of 32 while traditional homes only double in their improvements.
This also applies to our cities. A traditional city may double in improvements, while a smart city could potentially ratchet forward 32-fold over the same period.
Ironically, this exponential process also applies to epiphanies.
While most people end up being burdened with the responsibility of managing their ideas, Ive figured out how to make them go digital.
For me, the process of dealing with every grand epiphany has been reduced to putting them into a presentation, or writing about them in a column.
My process has reduced the time from eureka moment to implementation to as little as 15 minutes. Ideas become the product, and rather than casting molds or bending metal, the way traditional products have been fashioned, a few images and descriptions form the basis on my digital products.
While this doesnt sound earthshattering, it truly is. This simplified process enables me to process perhaps as many as 32X the number of epiphanies in the time it takes the average person to deal with two.