Matthew A. Gilbert - edX E-Learning Course Development
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Design, develop, and deploy an interactive and informative MOOC course for the edX platform
About This Book- Create a curriculum, exercises, and assessments to leverage the interactivity of edX
- Get well versed with preparation, planning, and production techniques of instructional videos
- A step-by-step guide to master the art of managing edX
If you are an educator creating a course for edX or a corporate trainer using Open edX for large-scale learning and development initiatives, then edX E-Learning Course Development is the ideal book for you.
What You Will Learn- How to navigate edX, sign up for Studio, and create your own edX course
- How to use video production best practices and convert your classroom lectures to instructional videos
- How to create engaging assessments and effective exercises that achieve your courses learning objectives
- How to publish an announcement, attach a course syllabus, add instructional pages, and upload course handouts
- How to establish your edX course settings, view and modify course content, and import and export your course
- How to market your course to increase enrollment and create an enjoyable educational experience for your students
edX is an open source learning management system (LMS) and course-authoring tool that educational institutions and private organizations can use to create massive online open courses (MOOCs) and small private online courses (SPOCs).
This book walks you through the eight essential steps you will take to create your first edX course while teaching you tools and techniques you need to know as an edX instructor. Organized sequentially, each chapter represents a stage in your curriculum development and implementation process.
We begin with an overview of MOOCs and the history of edX; detail curriculum development and video production best practices; explore options for exercises and assessments; address your courses administrative options; and then review your role as a facilitator. Lastly, we suggest a strategy to market your course with traditional tools, edX options, and social media.
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Copyright 2015 Packt Publishing
All rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, without the prior written permission of the publisher, except in the case of brief quotations embedded in critical articles or reviews.
Every effort has been made in the preparation of this book to ensure the accuracy of the information presented. However, the information contained in this book is sold without warranty, either express or implied. Neither the authors nor Packt Publishing, and its dealers and distributors will be held liable for any damages caused or alleged to be caused directly or indirectly by this book.
Packt Publishing has endeavored to provide trademark information about all of the companies and products mentioned in this book by the appropriate use of capitals. However, Packt Publishing cannot guarantee the accuracy of this information.
First published: May 2015
Production reference: 1270515
Published by Packt Publishing Ltd.
Livery Place
35 Livery Street
Birmingham B3 2PB, UK.
ISBN 978-1-78398-180-9
www.packtpub.com
Author
Matthew A. Gilbert
Reviewers
Rogrio Theodoro de Brito
Danea Johnson
Dr. Carla Lane
Santhosh Kumar T
Commissioning Editor
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Content Development Editor
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Technical Editor
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Matthew A. Gilbert , MBA, is a business professor and corporate trainer with extensive experience as a writer, marketer, and speaker. He's guided by the motto "learn continuously, live generatively."
Skilled in learning management systems such as Blackboard, Canvas, eCollege, edX, and Moodle, he develops and teaches communication, management, and marketing courses for adult learners online, on campus, and in blended learning environments. In corporate settings, he conducts business communication, decision-making, and social media marketing workshops. Having embraced an opportunity overseas, Matthew now teaches undergraduates at a university in Dubai, the United Arab Emirates.
A tech-savvy writer, his first book, edX E-Learning Course Development , was published for educators with the aim of designing, developing, and deploying MOOC courses on the edX platform. He has also authored scholarly papers, feature articles, and Doctoriousa blog about his adventures in academia. He is an unrepentant fan of the Oxford comma; the semicolon is another one of his guilty pleasures.
As a marketer and consultant, Matthew has managed people, products, and projects in the education, entertainment, medical device, nonprofit, publishing, travel, and technology sectors. Recognized for his knowledge of social media marketing, he has been called upon to provide expert witness testimony for lawsuits and related research matters.
A charismatic speaker, Matthew uses sincerity, humor, and storytelling to connect with audiences; education, leadership, management, social media, and technology are his main topics. Be sure to ask him about his signature speech called Superman: Manager of Steel .
When asked why teaching is his tenure, he explains, "I embrace education as my profession because it empowers me to help shape the lives of others, while giving my own life greater meaning."
For more information about Matthew, you can visit his website at matthewagilbert.com, connect with him on LinkedIn at linkedin.com/in/matthewagilbert, or follow him on Twitter at @MatthewAGilbert.
This book was written over many months and a multitude of miles: from California to Dubai, Abu Dhabi, Oman, and even 38,000 feet above the Arctic Circle on an Emirates Airbus A380! However, without the insight, input, and inspiration from the following individuals, this book wouldn't have happened. To each of you and to those whom I might have inadvertently not included, I extend my heartfelt gratitude. Thank you!
Anant Agarwal
Anastassia Konovalova
Andy Armstrong
Ashish Bhanushali
Binny K. Babu
Carla Lane
Danea Johnson
Dani Babb
Dani Perkins
Daniel Hayek
Dominique Samario
Garrett Gatch
Gregory Calo
Helen Vitaris
Jacob Gilbert
John K. Rounds
Kiran Patil
Laurie Andutan
Manan Patel
Marietta Poshi
Mario A. Gonzlez
Max Gilbert
Meggie Windari
Michael Ball
Ned Batchelder
Nikhil Chinnari
Petar Apostolov
Philip Guo
Piotr Mitros
Rae Lynn Estrada
Rogrio Brito
Rosalind Englander-Calo
Santhosh Kumar T.
Satinder K. Dhiman
Saunya Berger McDaniel
Shamikh Siddiqui
Shandee Rae
Sharon Dunigan Jumper
Steve DiCasa
Subho Gupta
Sumeet Sawant
Szilvia Beylik
Tania Nathan
Tihomir Davchev
Rogrio Theodoro de Brito has a BSc in computer science and an MSc in computational biology, both from the University of So Paulo, Brazil. Academically, he likes graph theory, combinatorial optimization, and discrete mathematics. He teaches various subjects in computer science and IT at Mackenzie Presbyterian University, So Paulo, and is an enthusiast of both education (MOOCs in particular) and free software.
Rogrio has been contributing to the Debian project (debian.org) since 2005 and has been an official Debian maintainer since 2008, maintaining about 20 software packages (also available for the popular Ubuntu Linux and Linux Mint). At the intersection of MOOCs, education, and free software, he is the coauthor of coursera-dl (https://github.com/coursera-dl/coursera) and edx-dl (https://github.com/shk3/edx-downloader), which are designed to facilitate learners to access the course material from Coursera and edX respectively.
You can see his blog at http://cynic.cc/blog/.
Danea Johnson is a communications and sales specialist in the technology field with 5 years of higher education, leadership, and experience in curriculum development. She developed her love for teaching during her first part-time job as a gymnastics instructor at the age of 14. Later, she spent years assisting in instructional technology for diverse groups at several educational institutions, ranging from arts students from universities to impoverished high-school students with learning difficulties. Danea enjoys being creative, getting to know people and how they learn, and finding new ways to communicate and teach things that impact lives.
I would like to sincerely thank Mr. Gilbert for being incredibly warm and welcoming, providing me with his advice as I sought after my own career goals, and for granting me the opportunity to take part in this wonderful project.
Dr. Carla Lane has an extensive background in distance learning and the evaluation of mediated educational programs. She is the executive director of The Education Coalition, a nonprofit group that provides educational evaluation services for districts, universities, and other entities requiring local, state, and national evaluations. She has been extensively involved in the field of education through her research in distance learning. Her work has been published in many research reports and journals. Carla has authored three textbooks on educational technology and distance learning. Now, she conducts research in online instructional strategies for men and women in active military and veterans and their spouses for the Federal Government Distance Learning Association (FGDLA), where she is the vicepresident of the higher education sector.
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