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Carole Chester - Working in Public Relations: How to Gain the Skills and Opportunities for a Career in PR (How to Books : Jobs & Careers)

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Working in Public Relations: How to Gain the Skills and Opportunities for a Career in PR (How to Books : Jobs & Careers): summary, description and annotation

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The aim of this book is to take a broad look at the range of opportunities available within public relations, to help the reader decide what appeals to them. Using case studies and illustrations, the guide provides all the information necessary to get started on a career in PR. It explores the underlying principles involved, the skills and experiences needed, how to build on existing talents, and what training opportunities and career openings are available.

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title Working in Public Relations How to Gain the Skills and - photo 1

title:Working in Public Relations : How to Gain the Skills and Opportunities for a Career in PR
author:Chester, Carole.
publisher:How To Books, Ltd.
isbn10 | asin:1857032535
print isbn13:9781857032536
ebook isbn13:9780585241760
language:English
subjectPublic relations--Vocational guidance.
publication date:1998
lcc:HM263.C49 1998eb
ddc:659.2023
subject:Public relations--Vocational guidance.
Page 1
Working in Public Relations
Page 2
Some other titles in this series
Applying for a Job
How to Start a New Career
Buying a Personal Computer
How to Start Word Processing
Career Networking
How to Start Word Processing
Career Planning for Women
How to Understand Finance at Work
Coping with Self Assessment
How to Work From Home
Dealing with Your Bank
How to Work in an Office
Doing Business on the Internet
Improving Your Written English
Finding a Job with a Future
Learning New Job Skills
Getting That Job
Managing Your Personal Finances
Getting Your First Job
Passing That Interview
How to Know Your Rights at Work
Starting to Manage
How to Manage Your Career
Surviving Redundancy
How to Market Yourself
Using the Internet
How to Master Languages
Writing a CV That Works
How to Return to Work
Writing Business Letters
Other titles in preparation
The How To series now contains more than 200 titles in the following categories:
Business & Management
Personal Finance
Computer Basics
Self-Development
General Reference
Small Business
Jobs & Careers
Student Handbooks
Living & Working Abroad
Successful Writing
Please send for a free copy of the latest catalogue for full details (see back cover for address).

Page 3
Working in Public Relations How to Gain the Skills and Opportunities for a - photo 2
Working in Public Relations
How to Gain the Skills and Opportunities for a Career in PR
Carole Chester
How To Books Page 4 Cartoons by Mike Flan - photo 3
Picture 4
How To Books
Page 4
Cartoons by Mike Flanagan
British Library Cataloguing-in-Publication Data
A catalogue record for this book is available from the British Library.
Copyright 1998 by Carole Chester.
First published in 1998 by How To Books Ltd, 3 Newtec Place,
Magdalen Road, Oxford OX4 1RE, United Kingdom.
Tel: (01865) 793806. Fax: (01865) 248780.
All rights reserved. No part of this work may be reproduced, or stored in an information retrieval system (other than for purposes of review), without the express permission of the Publisher in writing.
Note: The material contained in this book is set out in good faith for general guidance and no liability can be accepted for loss or expense incurred as a result of relying in particular circumstances on statements made in the book. The laws and regulations are complex and liable to change, and readers should check the current position with the relevant authorities before making personal arrangements.
Produced for How To Books by Deer Park Productions.
Typeset by Kestrel Data, Exeter.
Printed and bound in Great Britain by Cromwell Press,
Trowbridge, Wiltshire.
Page 5
Contents
List of Illustrations
8
Preface
9
1
Introducing Public Relations
11
Picture 5
Discovering Different Aspects of PR
11
Picture 6
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