Boyle - Resumé Writing: 6 Simple Steps to Selling Yourself and Landing the Job of Your Dreams

+free 5 Part Email Course on Crafting Killer Cover Letters!

By Pete Boyle

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Copyright 2016 Peter Boyle - All Rights Reserved.

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Its the same story the world over.

Every friendship group has that one guy who nails every interview. The girl with all the connections who never has to look for work. And finally that one lucky chap you love to hate. The one who falls out of one job and into the next, often with a healthy pay increase to accompany his career change.

Its frustrating, right? All you can do is stand in awe and envy of these people. Youre the worker of the group. The one who gets their head down, puts in the hours and has to graft for every single thing youve earned.

That work ethic is an admirable trait, its got you to where you are today. But you want a little of the luck your friends have, something to make your job search that little bit easier.

Well, theres something you need to know about your lucky friends.

They arent really that lucky.

The guy who nails the interviews has worked his ass off to perfect his interpersonal skills. The lady with the connections, shes out there week in week out meeting industry pros and growing her network. And the last guy, well, more often than not hes just a great bullshitter.

Each of those people has spent countless hours building and perfecting their skills. Theyve put in the laborious work and are now reaping the benefits.

Im here to offer you a shortcut. Im going to share the secrets Ive learned through countless hours of practice as a freelance copywriter. The skills that will help you increase the effectiveness of your resums.

But hold on, whats a freelancer doing giving resum advice? you ask. I work for myself, right? I dont need to send resums to clients and worry about getting interviews.

Well, thats a half truth. Sure, I dont need to send resums in the traditional sense, but I have to pitch myself to clients every single day. I send around five to ten emails and portfolio samples to potential clients every week. Each ones sole intention to sell myself and my skills.

Why do I send these resum like emails? So theyll hire me to write more materials that sell their company or goods.

The entirety of my job is using words to sell products, build reputations and convince readers to take a chance on whats been laid out in front of them.

Ive written sales letters for top end products, created marketing materials for multinationals and written more than a few professional resums, corporate and LinkedIn bios in my time.

Professionals understand that copywriters know how to sell with words. And thats what I want to impart unto you. The secrets of the trade. The how and the why businesses and professionals hire me to write their marketing and sales material for them. Because lets face it, thats all a resume is.

Its a sales letter with you as the product.

I cant teach you the ins and outs of copywriting in one short eBook, but I can give a crash course in resum persuasion.

If you follow the principles outlined in this eBook youll not only have more employers responding to your applications, but youll be the envy of Mr Interview, Ms Network and Captain Bullshit.

Youll be the Resum King. The one your friends come to when they need help polishing their resum. Trust me, its not an empty boast, its the science of advertising.

Enough with the prattle, lets get straight into it.

This eBook is going to serve as a practical guide to creating a compelling resum. One which persuades your recruiter to take the action you want and inviting you to interview.

As a practical guide youll be walked step by step through a proven process that highlights how to understand and exceed the expectations of your targeted employer.

However, the downfall with practical guides is they sometimes gloss over useful advice and information. The step by step approach is great for detail, but omits more general advice.

To cover all bases and ensure subsequent steps are taken without making the same mistakes as your competition, Ill be leading with a few general guidelines that should always be followed.

Dont rely on resum templates you can download from the internet. Theyre generally not bad but arent going to help you stand out from the crowd and make an impression. After all, theres probably dozens, if not hundreds, of other job seekers out there who are using the exact same template.

Use them for inspiration, but always create your own.

Despite what youve been told, not all personal information is relevant. Youre not writing your biography for a dating site, youre applying for a job.

Ask yourself whats truly relevant to the job. Does your penchant for Sunday kite surfing make you more suitable for the role? Are you a great hire because you play squash every week?

No.

Unless youre applying to a kite surfing or squash related business they have no relevance and take up valuable room that could be used to highlight professional strengths employers want.

The same goes for your social media accounts. Your employer doesnt want or need to see your Facebook, Twitter or Pinterest posts. List your LinkedIn but nothing else.

Theres a growing trend to include a headshot with your resum which, if were being honest, is tacky and doesnt add any value or quality. If youre not applying to be a model or actor/actress then a headshot isnt needed.

So you had some great scores for high school exams. Well done you! But how is that relevant to the position youre applying for?

Generally speaking the only educational information you need to include is your most recent achievement.

The exception to the rule are positions in academia where the details of your educational path to your current qualification might be important.

Dont include every position youve ever held. Jobs from way back often have no bearing on your current application. Unless theres a relevant achievement from the time you spent working in retail while at school, omit these useless jobs.

Youll also want to cut the months you worked at each job. Youve limited time and space to make an impression with a resume. All those mentions of June 2014 - March 2016 take up valuable space that could be better utilized. Use the year, nothing else.

Listing your reason for departing a company is best avoided. You may think it helps explain and perhaps legitimize your need to break from a former employer, but it just wastes space. If employers are interested why, theyll ask at the interview.