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Helga Drummond - Guide to Decision Making: Getting it More Right than Wrong

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Contents OTHER ECONOMIST BOOKS Guide to Analysing Companies Guide to - photo 1

Contents

OTHER ECONOMIST BOOKS

Guide to Analysing Companies
Guide to Business Modelling
Guide to Business Planning
Guide to Cash Management
Guide to Economic Indicators
Guide to the European Union
Guide to Financial Management
Guide to Financial Markets
Guide to Hedge Funds
Guide to Investment Strategy
Guide to Management Ideas and Gurus
Guide to Managing Growth
Guide to Organisation Design
Guide to Project Management
Guide to Supply Chain Management
Numbers Guide
Style Guide
Book of Business Quotations
Book of Isms
Book of Obituaries
Brands and Branding
Business Consulting
Business Strategy
Buying Professional Services
The City
Coaching and Mentoring
Doing Business in China
Economics
Emerging Markets
Marketing
Megachange
Modern Warfare, Intelligence and Deterrence
Organisation Culture
Successful Strategy Execution
The World of Business
Directors: an AZ Guide
Economics: an AZ Guide
Investment: an AZ Guide
Negotiation: an AZ Guide
Pocket World in Figures

Copyright 2012 by The Economist Newspaper Ltd All rights reserved Text - photo 2

Copyright 2012 by The Economist Newspaper Ltd. All rights reserved.

Text Copyright 2012 by Helga Drummond. All rights reserved.

Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

Published simultaneously in Canada.

Published in Great Britain and the rest of the world by Profile Books Ltd

No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the Web at www.copyright.com . Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 748-6008, or online at http://www.wiley.com/go/permissions .

Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages.

For general information on our other products and services or for technical support, please contact our Customer Care Department within the United States at (800) 762-2974, outside the United States at (317) 572-3993 or fax (317) 572-4002.

Wiley also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. For more information about Wiley products, visit our web site at www.wiley.com .

Library of Congress Cataloging-in-Publication Data:

ISBN 978-1-118-18535-3 (cloth); ISBN 978-1-118-24055-7 (ebk);
ISBN 978-1-118-26515-4 (ebk); ISBN 978-1-118-22756-5 (ebk)

To Fay Fielding (ne Smith)

Acknowledgements

THERE ARE MANY PEOPLE who in their different ways have helped me in writing this book and who I would like to thank. I am grateful to the provost of Gresham College, Sir Roderick Floud, for the invitation to speak on aspects of what is in the book and to Barbara Anderson for delivering the lecture when a flash flood prevented me from leaving home. Similar thanks are due to Karen Carr, professor of human systems at Cranfield University, for invitations to lecture at the Defence Academy in Shrivenham. Lord Clifton of Rathmore was kind enough to share his observations on the global financial crisis and its aftermath; William Tankard of GFMS, a precious metals consultancy, helped me with information on gold production; Leslie Willcocks, professor of technology work and globalisation at the London School of Economics, provided statistics on re-contracting; and John Gapper was most illuminating on rogue traders.

Colleagues on the Defence Scientific Advisory Council have been a source of inspiration and insight. I particularly thank Sir Peter Knight for his insights into how scientists think, Scott Steadman for informal discussion on what makes a good engineer and allusions to feeling the metal that informs part of Chapter 4, and Ian Poll, professor of aerospace engineering at Cranfield University, for his observations on planning. Thanks are also due to Major General Alan Macklin for sharing his insights into the art of management.

Without the influence of Rear-Admiral Trevor Spires this book would have never been started. Once it was, the task of writing has been lightened by conversations away from my desk in places such as Lincolns Inn, where the delightful Christopher Barnett QC explained the true meaning of patience to me. The Royal Institution of Chartered Surveyors also provided an hospitable home away from the computer, with Alex Baird, Bob Clarke and Violetta Parylo making it particularly so. The farewell dinner at Roux in Parliament Square that they arranged was a supremely handsome gesture.

Part of the intellectual backcloth of the book is built on research projects funded by the Economic and Social Research Council, and I warmly acknowledge its support. I owe an intellectual debt to Richard Harvey Brown, a professor at the University of Maryland, who sadly I never met before he died. Thanks are due to Catherine Griffiths of Imperial College London, senior editor of the Journal of Information Technology , for her patience and help in developing the ideas on management information systems and risk management that form part of Chapter 4. I am also grateful to Murray Dalziel, professor of management and director of the University of Liverpool Management School, for his support and encouragement. Andrew Derrington, professor of psychology and executive pro-vice-chancellor at the University of Liverpool, held a series of grant-writing workshops that found an unexpected use. Julie Reddy responded with unfailing patience and courtesy to requests for technical help.

Daniel Crewe and Stephen Brough went beyond the normal duties of a commissioning editor in reading draft chapters. Their suggestions have greatly improved the book. Janet Briddon read the manuscript and I am immensely grateful for her work. I would also like to thank Penny Williams for her good-humoured and authoritative copy-editing. Any mistakes are mine. The writing of this book coincided with two bad winters, and the experience made me question my decision to live in a remote 300-year-old farmhouse. I certainly could have done without having to clamber through the woods at six in the morning. The reward was a set of fox prints in the snow illuminated by moonlight. The days teaching was delivered in hiking boots. But it was delivered.

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