Leon Fletcher - How to Speak Like a Pro

Eight Steps to Successful Speaking:

Special Speeches:

Special Problems:

Why should you learn to speak like a pro?

Ive found, during my quarter-century in management, that most successful people have one thing in common: They can speak. They can verbalize their ideas so that those ideas are heard, understood, and acted upon.

As modern society becomes increasingly complex, there is an ever-expanding need for effective verbal communication. Never before has it been more vital for men and women to transmit verbal messages that inform, persuade, entertain, motivate, and inspire. By developing this ability, you will arm yourself with the greatest success and leadership tool you can have.

No one is more qualified to write a book like this than my good friend Leon Fletcher. Leon is a distinguished educator and author whose knowledge and experience are unsurpassed. He also has the ability to write in a clear, crisp manner that makes learning easy.

If you seek to become an effective public speaker, I urge you to do two things:

First, read this excellent book. Let Leon Fletcher show you what it takes to construct and deliver a good speech.

Then, get on your feet and speak. As good as this book is, it cant make you a good speaker unless you put its principles to work.

Dont worry if you dont speak like a pro on your first few attempts. Stay with it, and before long youll have developed a skill that can truly change your life.

Good speaking,

Terrence J. McCann,
Executive Director,
Toastmasters International

Let thy speech be better than
silence, or be silent

DIONYSIUS

MORE PEOPLE SEEM to be giving more speeches than ever before.

No one is keeping score, but the increase in public speaking seems clear, dramatic, and widespread.

Business people are speaking at conferences, seminars, workshops. Parents are pleading to school boards for better schools. Ecologists are giving speeches to help preserve our lands. Housewives are speaking out about womens issues. Politicians are appealing for votes. The elderly and retired are giving talks about their unique problems. Minorities are becoming more vocal about their needs, their goals, their frustrations.

Most of us spend about seven out of every ten waking hours communicating. Three-fourths of our communication is by speech.

The result: The average person speaks some 34,020 words a day. Thats equal to several books a week, more then twelve million words a year.

Speech is essential to some seven of every ten jobs says the Department of Labor. Off the job, speech is even more important.

You may well be asked, or assigned, or you may volunteer to give a speech. It may be a talk related to your job, or it may be for some social event, hobby, organization, or other activity.

But few of us like to stand up and talk before an audience. Were nervous. We worry about saying something wrong. Were afraid we wont sound good. Or look all right. Were concerned that people might not listen. Or maybe they wont believe us. Maybe they wont remember what we say.

And it seems like its an awful lot of work to get ready to give a speech. Worst of all, just the thought of giving a speech makes us nervous!

All those concerns are valid. Professional speakers as well as beginners face them.

This book will help you overcome those problems. It will show youstep-by-stephow to plan and then present effective speeches. Youll learn how to control your nerves, pinpoint your subject, find information, organize and practice your speech. Youll become skilled in answering questions, using a microphone, introducing a speaker, and much, much more.

But many people wonderIs public speaking all that useful today?

It is indeed!

• Citizens are speaking up much more frequently to government agencies. People just like youalong with many others who are far less intelligent or educatedare presenting their ideas to city councils, school boards, county trustees, planning commissions, state committees, federal hearings, to public meetings of all kinds.
• Businesses and industries are holding more and more meetings for sales staffs, production teams, management personnel, all levels and all kinds of employees. They give speeches about safety and success, cooperation and competition, production and personality, motivation and meditation and a mind-boggling range of other topics.
• Clubs, associations, and other organizations are having more and more of their members take part in meetings. In many groups, the president, chairman, or leader is asking or telling someone else to talk about the next project, to brief new members, or to summarize last weeks board meeting.
• Churches are getting their members to present parts of the services and to speak more frequently at other activities.
• Participants in self-help and self-study groups give talks to each other. Their subjects range from planning for their financial future to finding out about their previous lives on this earth.
• Toastmasters, the international club in which members help each other become better speakers, has nearly doubled its membership in the last five years.
• Across the nation, more than sixty-five cities have built conference centers with special rooms and equipment for public speakers.
• More than 26,000,000 Americans go to over 250,000 conferences each year, where more speeches are given than anyone has counted.

But why might you have to give a speech?

• Your company sent you to a conference and upon your return, management wants you to brief other staff members about what you learned.
• Youve had it with tax increases! You decide you just have to go to a meeting of your city council and plead with them to cut down on all the projects theyre approving.
• Youre a member of a service club or a fraternal organization and youve been asked to announce a new proposal.
• Youre active in your local environmental group and you want to get others involved.
• Youre a volunteer teachers aide at your childs school and have to give talks to the students now and then.
• Youre coaching a little league team or counseling a youth group, giving pep talks, suggesting plans, reporting to the sponsors.
• You have a friend running for an elective office and he expects you to speak for him at the next meeting of your club.
• Youve been called to serve on the funding committee at your church, to present an appeal for funds to various groups within the congregation.

If youre a member of the human race, chances are high that one of these days youll be giving a speech.