Table of Contents
Ivan Misners insightful work explores how to best understand the similarities and differences between the sexes, and what that means for your business relationships. Dont let your gender hinder your networking ability!
HARVEY MACKAY, AUTHOR OF THE #1 NEW YORK TIMES BESTSELLER SWIM WITH THE SHARKS WITHOUT BEING EATEN ALIVE
Networking is about relationships, plain and simple. Understanding the opposite sex in a new and positive light is the key to building lasting business relationships for increasing success. The sooner you read Business Networking and Sex, the sooner you will achieve success.
JOHN GRAY, BESTSELLING AUTHOR OF MEN ARE FROM MARS AND WOMEN ARE FROM VENUS
Impeccably researched, backed up by hard-hitting statistics, filled with laugh-out-loud humor, and packed with cutting-edge information on how to take your networking results to the next levelBusiness Networking and Sex is the must-have networking guide for the 21st century.
JACK CANFIELD, BESTSELLING AUTHOR OF THE CHICKEN SOUP SERIES AND THE SUCCESS PRINCIPLES
Wow! This book shows you how to build and maintain quality business networking contacts with the other 50 percent of the population.
BRIAN TRACY, AUTHOR OF THE POWER OF CHARM
Ive never been one to mix business with pleasure but with this book its impossible not towhether youre reading for business or reading for pleasure, Business Networking and Sex delivers a thoroughly informative, thoroughly entertaining experience from cover to cover.
LISA NICHOLS, FEATURED TEACHER IN THE SECRET AND AUTHOR OF NO MATTER WHAT!
Theres something I love about Ivan Misners approach to businesshes so focused! In this wonderful new book he takes yet another new and novel look at networking, and tells us why it works, how it works, and why it is so necessary for all of us to take it as seriously as we do the most important functions in our businesses... or live to pay the price. Read this book, and send a copy to a friend. Important stuff for all of us determined to grow in this difficult, difficult world. Thank you, Ivan, for your focus. We all need it!
MICHAEL E. GERBER, AUTHOR OF THE WORLDS #1 SMALL BUSINESS BOOK, THE E-MYTH: WHY MOST BUSINESSES DONT WORK AND WHAT TO DO ABOUT IT
Youve heard the phrase sex sells, but have you ever heard anyone explain how to sell to the opposite sex? No matter what your product or service, your business depends on sales and increased sales depend on how effective you are at building relationships and networkingwith women and men alike. Business Networking and Sex outlines the key similarities and differences between the genders when it comes to networking so youll never have to guess again about the best way to sell to the opposite sex.
-DR. TONY ALESSANDRA, AUTHOR OF THE PLATINUM RULE AND NON-MANIPULATIVE SELLING
A wonderfully revealing look at the way men and women interact in the world of business and beyond.
MARCI SHIMOFF, NEW YORKTIMES BESTSELLING AUTHOR OF HAPPY FOR NO REASON AND LOVE FOR NO REASON
Dedication
This book is dedicated with love to my bride
of 23 years, Elisabeth, who often says,
You make the living and Ill make the living worthwhile
... and she does with each passing day.
Ivan Misner, Ph.D.
I dedicate this book to my three girls:
Crystal, Jacqueline and Candace.
The loves of my life.
Frank De Raffele
I dedicate this book, to my team who managed the business
while I wrote a book, to my friends who cheered me on.
Most of all to my family, who believe in me and are
always there to lend a hand. I love you all.
Hazel Walker
WARNING
This book is about sex.
(OK, its really about genderbut the warning is still valid.)
This book may make you angry!
We will talk about issues that are controversial.
It will likely push some buttons.
Worst of all, there is some statistical analysis involved!
Be warned and be brave.
Take a deep breath. Youre an adult.
You can handle it... we hope.
Meet the Authors
Ivan Misner, Ph.D., alias, The Survey Says...
Dr. Ivan Misner is the Founder and Chairman of BNI, the worlds largest business networking organization. BNI was founded in 1985 and has more than 6,000 chapters throughout every populated continent of the world. Every year, BNI generates millions of referrals resulting in billions of dollars worth of business for its members.
Dr. Misners Ph.D. is from the University of Southern California. He is a New York Times bestselling author, having written 16 books, including his number-one bestseller, Networking Like a Pro. He is a monthly columnist for www.Entrepreneur.com and a senior partner of the Referral Institute, a global referral training company. In addition, he has taught business management and social capital courses at several universities in the United States.
Called the Father of Modern Networking by CNN and the Networking Guru by Entrepreneur magazine, Dr. Misner is considered to be one of the worlds leading experts on business networking and is a keynote speaker for major corporations and associations throughout the world. He has been featured in the the Los Angeles Times, The Wall Street Journal, and The New York Times, as well as numerous TV and radio shows including CNN, CNBC, and the BBC in London.
Dr. Misner is on the board of trustees for the University of La Verne. He is also the founder of the BNI-Misner Charitable Foundation and was recently named Humanitarian of the Year by the Red Cross. He is married and lives with his wife, Beth, and their three children in Claremont, California. He also wears the hats of amateur magician and karate black belt in his spare time.
Frank J. De Raffele Jr., alias, He SaysFrank began his spirited entrepreneurial journey at age 18 when he incorporated his first business and then went on to establish Innovative Video Productions fresh out of college, producing a fitness video series featured nationally through Hermans Sporting Goods, American Express Mailers, and the Sharper Image Catalog.
As a producer, his endeavors included sports-TV shows and commercials for clients such as Liberty Mutual, Ford, and the PGA, as well as serving as part of the news crew team at ABC Television and production team on the soap opera One Life to Live. These prepped him for the creation of a dynamic production, Entrepreneurial Excellence Radio Show Inc., on which he exposes entrepreneurs to the information they need for success.
As founder and president of Entrepreneurial Excellence Worldwide Inc., and through the ProActive Leadership Center, Franks seminars motivate professionals globally. His presentations have been translated into Japanese, Chinese, German, French, and Dutch.
