Adrian Gostick - All In: How the Best Managers Create a Culture of Belief and Drive Big Results

Thank you for purchasing this Free Press eBook. Sign up for our newsletter and receive special offers, access to bonus content, and info on the latest new releases and other great eBooks from Free Press and Simon & Schuster. or visit us online to sign up at
eBookNews.SimonandSchuster.com

T o have any hope of succeeding as a manager, you need to get your people all in .

Whether you manage the smallest of teams or a multi-continent organization, you are the owner of a work culturecongratulationsand few things will have a bigger impact on your performance than getting your people to buy into your ideas and your cause and to believe what they do matters.

Bestselling authors of The Carrot Principle and The Orange Revolution, Adrian Gostick and Chester Elton return to answer the most overlooked leadership questions of our day: Why are some managers able to get their employees to commit wholeheartedly to their culture and give that extra push that leads to outstanding results? And how can managers at any level build and sustain a profitable, vibrant work-group culture of their own?

These leading workplace experts teamed up with research giant Towers Watson to analyze an unprecedented 300,000-person study, and they made a groundbreaking finding: managers of the highest-performing work groups create a culture of belief. In these distinctive workplaces, people believe in their leaders and in the companys vision, values, and goals. Employees are not only engaged but also enabled and energized (termed the three Es), which leads to astonishing resultsaverage annual revenues three times higher than for organizations lacking such a positive culture. And this was true during a period that included this most recent recession.

Based on their extensive consulting experience and in-depth interviews with leaders and employees at exceptional companies such as American Express, Cigna, Avis Budget, Pepsi Bottling, and Hard Rock, the authors present a simple seven-step road map for creating a culture of belief: define a burning platform; create a customer focus; develop agility; share everything; partner with your talent; root for each other; and establish clear accountability. Delving into specific how-tos for each step, they share eye-opening stories of exceptional leaders in action, vividly depicting just how these powerful methods can be implemented by any manager.

All In draws on cutting-edge psychology and all of the creative genius that have made Gostick and Elton a must-read for leaders worldwide. This vital resource will empower managers everywhere to inspire a new level of commitment and performance.

Gostick and Elton have an incredibly profound way of bringing the elements of the human heart and spirit to bear for an organization to achieve outstanding long-term results. Awesome learning!

G. J. HART, president, chief executive, and executive chairman, California Pizza Kitchen

What could you learn from 300,000 people who thrived in the toughest economy in seventy years? Read this book and find out. Want to thrive yourself? Follow Gostick and Eltons fascinating, fun, and potent principles and you will.

JOSEPH GRENNY, New York Times bestselling coauthor of Change Anything and Crucial Conversations

I loved this book! The stories will resonate and be repeated on a daily basis by leaders who understand that their greatest responsibility is to create and sustain a high-performing culture. This book is a prescription for doing just what all new and experienced leaders dream of doing. It is a fabulous and fun read and one I recommend for all levels of any and every organization.

ANN RHOADES, founding executive vice president of people, JetBlue Airways; president, People Ink; and bestselling author of Built on Values

Gostick and Eltons All In is a treasure map to a companys exponential success. This call to action will ignite a culture that inspires passionate interest and meaning in peoples lives, yielding their best performance by inspiring more than perspiring.

PETER GUBER, chairman and CEO, Mandalay Entertainment Group, and #1 New York Times bestselling author of Tell to Win

At Cigna our success is dependent on our employees being passionate about the opportunity and responsibility to make a difference. In All In , Gostick and Elton provide a road map for every manager to help build a culture of possibility that drives bottom-line results for customers and companies.

DAVID CORDANI, president and CEO, Cigna Corporation

Gostick and Elton have done it again! All In captures more than twenty years of experience about motivation, belief, change management, and very important, what I consider essential to leadership and the ability to change for the better: agility. This book will help the reader assess whether a culture of high performance exists in his/her organization and find the ways to create one if it is absent.

JEAN-LUC BUTEL, corporate vice president and president, Baxter International Inc.

Adrian Gostick is the New York Times bestselling coauthor of The Carrot Principle and The Orange Revolution , now sold in more than fifty countries. He has been featured on NBCs Today and in The Economist, The New York Times, and The Wall Street Journal , and is a founder of the global training and consulting firm The Culture Works. Learn more at TheCultureWorks.com or adriangostick.com.

TODD HICKEN

Chester Elton is the million-copy bestselling coauthor of The Carrot Principle and The Orange Revolution , a popular lecturer, and an influential voice in global workplace trends. He is a founder of The Culture Works, which provides consulting and training in recognition, teamwork, and culture. He advises the leadership teams of numerous Fortune 500 firms. Learn more at TheCultureWorks.com or chesterelton.com.

ANGELA B. SWEENEY

MEET THE AUTHORS, WATCH VIDEOS AND MORE AT
SimonandSchuster.com
THE SOURCE FOR READING GROUPS

JACKET DESIGN BY ERIC FUENTECILLA
JACKET PHOTOGRAPH GETTY IMAGES
COPYRIGHT 2012 SIMON & SCHUSTER

Also by Adrian Gostick and Chester Elton

The Orange Revolution

The Carrot Principle

The Daily Carrot Principle

The Invisible Employee

A Carrot a Day

The 24-Carrot Manager

Also by Adrian Gostick and Scott Christopher

The Levity Effect

NOTE TO READERS

Names of those identified in this book by only a first name have been changed.

FREE PRESS
A Division of Simon & Schuster, Inc.
1230 Avenue of the Americas
New York, NY 10020
www.SimonandSchuster.com

Copyright 2012 by Adrian Gostick and Chester Elton

All rights reserved, including the right to reproduce this book or portions thereof in any form whatsoever. For information address Free Press Subsidiary Rights Department, 1230 Avenue of the Americas, New York, NY 10020.

Next page