Nigel Vaz - Digital Business Transformation: How Established Companies Sustain Competitive Advantage From Now to Next

1. Chapter 1
2. Chapter 4
3. Chapter 5
4. Chapter 6
5. Chapter 7
6. Chapter 8
7. Chapter 9
8. Chapter 13

Written during the most extraordinary time in living memory, Nigel has created a timely playbook for leaders to accelerate transformation journeys through the postpandemic rebound and towards renewed growth. This book outlines whyand howbusinesses should constantly disrupt themselves and create new working models that will support shifting the organizational mindset. At a time when inclusivity, sustainability and trust in business is more needed than ever, Digital Business Transformationcaptures the multifaceted nature of building a better future during this great reset for businesses, customers and society.

Alain Bejjani, CEO, Majid Al Futtaim

Successful approaches to ongoing transformation and evolution require a big picture, sociotechnical approach. Nigel distills his lifetime of experience in working with top leaders and organizations into Digital Business Transformation, which masterfully sets out the connected capabilities and culture shifts necessary for any modern enterprise to create ongoing value for their customers and business.

Anthony Mullen, Senior Research Director, Gartner

With consumer and business change accelerating faster than ever after the global pandemic of 2020, Nigel Vaz has crafted a compelling vision for technologyenabled business transformation in the postCOVID world. Digital Business Transformationpowerfully charts the course for continuous, valuecreating innovation by taking a rigorous and holistic enterprisewide approach to transforming not just technology, but culture too.

Douglas Hayward, Research Director, Worldwide Digital Strategy Services, IDC

Nigel shares practical tips on building a digital moat for traditional companies that are confronted with disruptive digital transformation. From the perspective of the automotive industry that is navigating change across the car as an IOT platform, electrification and automation, Digital Business Transformationpulls together many pragmatic frameworks to provide a playbook that addresses technological, consumer and societal change in perfect balance.

Mamatha Chamarthi, Chief Information Officer NA & APAC, Fiat Chrysler Automobiles

Nigel's deep understanding of how businesses and markets are disrupted through the power of data and technology is balanced perfectly with his experience of the human elements of change. Digital Business Transformationis an exposition on why and how to abandon traditional linear strategies and think about transformation as a journey to delight customers as you ride the waves of change.

Mark McClennon, Global Chief Information Officer, Burberry

At TMobile, we thrive on the type of permanent disruption that Nigel Vaz artfully explores in Digital Business Transformation. This book is a great read for leaders who are focused on staying a step ahead of their customers' needs, wants and expectations. Nigel gives smart insight about the things we at the Uncarrier are focused on every day constantly evolving and changing at the speed of changes around us, and creating a culture that is hyperfocused on unlocking customer value and experience at every turn and reminds us how these priorities will lead to success.

Mike Sievert, President and CEO, TMobile

Nigel is a leading thinker on how business can transform, with unique perspectives gained from practical experience helping large and midsize companies transform. I have worked with him and his teams on four digital transformations, spanning two decades, and know these approaches and perspectives deliver results. All that expertise is distilled into this book: It's a mustread for any leader in a company today, in any stage of your transformation journey.

Mittu Sridhara, Chief Technology Officer, Careem (an Uber company)

The creation of personalized, seamless experiences that blur the line between physical and digital is the priority for leading businesses today. Nigel Vaz gives clear and expert advice on the strategies and capabilities necessary to help companies transform.

Mohamed Abdalla Al Zaabi, CEO, Miral (Yas Island Abu Dhabi: Warner Bros. World, Ferrari World, Yas Waterworld)

Digital Business Transformationexpertly identifies the journey through the evolution of business when against a backdrop of immense customer and technological change the best current and future businesses are weaving together experience, engineering and data to create new models of value.