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Strategic
Management
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FIFTH EDITION
Strategic
Management
Frank T. Rothaermel
Georgia Institute of Technology
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STRATEGIC MANAGEMENT
Published by McGraw-Hill Education, 2 Penn Plaza, New York, NY 10121. Copyright 2021 by McGraw-Hill Education. All rights reserved. Printed in the United States of America. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of McGraw-Hill Education, including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning.
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This book is printed on acid-free paper.
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ISBN 978-1-260-57123-3 MHID 1-260-57123-8
Cover Image: (Earth): skegbydave/Getty Images; (Spheres): Ilin Sergey/Shutterstock
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DEDICATION
To my eternal family for their love, support, and sacrifice: Kelleyn, Harris, Winston, Roman, Adelaide, Avery, and Ivy.
Frank T. Rothaermel
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CONTENTS IN BRIEF
PART FIVE / FULL-LENGTH CASES Twelve full-length cases are included in Connect. A total of 22 full-length cases are available through McGraw-Hill Create: www.mcgrawhillcreate.com/rothaermel
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MINI CASES & FULL-LENGTH CASES
FULL-LENGTH CASES /
The twelve cases included in Connect are noted below. All cases are available through McGraw-Hill Create: www.mcgrawhillcreate.com/rothaermel
Airbnb, Inc. *
Kickstarter >> +
Facebook, Inc. >>
SpaceX >> +
Delta Air Lines, Inc.
The Movie Exhibition Industry >> +
Starbucks Corporation
The Vanguard Group *
Better World Books and the Triple Bottom Line
McDonalds Corporation >>
Best Buy Co., Inc. >>
Walmart, Inc.
Tesla, Inc. >>
Netflix, Inc.
Amazon.com, Inc. >>
Apple, Inc. >>
The Walt Disney Company >>
UPS in India
Alphabets Google
Merck & Co., Inc.
Nike, Inc. *
Uber Technologies
* New to Fifth Edition, >> Revised and updated for the Fifth Edition, + Third-Party Case
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CHAPTER CASES & STRATEGY HIGHLIGHTS
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CONTENTS
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PART FIVE / FULL-LENGTH CASES
Twelve full-length cases are included in Connect. A total of 22 full-length cases are available through McGraw-Hill Create: www.mcgrawhillcreate.com/rothaermel
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ABOUT THE AUTHOR
Frank T. Rothaermel
Georgia Institute of Technology
Frank T. Rothaermel, PhD, a Professor of Strategy & Innovation, holds the Russell and Nancy McDonough Chair in the Scheller College of Business at the Georgia Institute of Technology (GT) and is an Alfred P. Sloan Industry Studies Fellow. He received a National Science Foundation (NSF) CAREER award, which offers the National Science Foundations most prestigious awards in support of those teacher-scholars who most effectively integrate research and education (NSF CAREER Award description).
Kelleyn Rothaermel
Franks research interests lie in the areas of strategy, innovation, and entrepreneurship. Frank has published over 35 articles in leading academic journals such as the Strategic Management Journal, Organization Science, Academy of Management Journal, Academy of Management Review, and elsewhere. Based on having published papers in the top 1 percent based on citations, Thomson Reuters identified Frank as one of the worlds most influential scientific minds. He is listed among the top-100 scholars based on impact over more than a decade in both economics and business. Bloomberg Businessweek named Frank one of Georgia Techs Prominent Faculty in its national survey of business schools. The Kauffman Foundation views Frank as one of the worlds 75 thought leaders in entrepreneurship and innovation.
Frank has received several recognitions for his research, including the Sloan Industry Studies Best Paper Award, the Academy of Management Newman Award, the Strategic Management Society Conference Best Paper Prize, the DRUID Conference Best Paper Award, the Israel Strategy Conference Best Paper Prize, and he is the inaugural recipient of the Byars Faculty Excellence Award. Frank currently serves or has served on the editorial boards of the
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