Jeanna Pool - Marketing for Solos: THE Ultimate How-To Guide For Marketing Your One Person Small Business Successfully

THE Ultimate How-To Guide For Marketing Your One Person Small Business Successfully

By

Jeanna Pool

Solo business owners dont have time to waste on marketing theory. Jeanna Pools book gets right to the point, delivering practical, easyto-follow marketing strategies that really work.

C.J. Hayden , Author of Get Clients Now!

Your small business will attract all the clients you want quickly and easily by applying the strategies and principles found in this book.

Bob Bly , Author of Become a Recognized Authority in Your Field

A great book on marketing a small business for those entrepreneurs who dont want a lot of fluff or B.S. Its right on the money.

Dan S. Kennedy , Author of No B.S. Marketing to The Affluent , www.NoBSBooks.com

Jam-packed with time-tested strategies that really work. Apply them to your small business marketing and profit!

Jay Conrad Levinson , Author of the bestselling Guerilla Marketing series of books

This book is a great kick in the pants and will jump-start the success of marketing your small business.

Joe Vitale , Author of The Attractor Factor , www.MrFire.com

Avoid costly mistakes in your marketing efforts by studying this gem of a marketing resource!

Al Ries , Co-author of the bestselling book The Fall of Advertising and the Rise of P.R.

If youre comfortable with the technical aspect of your business but feel totally lost when it comes to marketing your business, then congratulationsyouve just found the book thats going to show you the way. Jeanna knows her stuff. Invest in this valuable resource and watch your business and your bottom line thrive.

Bob Burg, Author of Endless Referrals: Network Your Everyday Contacts into Sales

This book spells out simple and proven strategies that actually work for small businesses to gain more clients and become much more profitable. In fact, the answer to what you do for a living found in Chapter 5 is worth 10 times this books price.

Yanik Silver , Internet Marketing Expert and Creator of Instant Sales Letters

A handy, concise and wonderful resource on marketing that will serve your solo small business for years to come.

Dr. Ivan Misner , Founder of BNI-Business Network International and Author of Masters of Success

An indispensable guide to marketing a small business that youll turn to again and againgrab your highlighter, youll be marking this one up.

John Jantsch , Author of Referral Flood and Founder of Duct Tape Marketing

Jeanna has laid out a solid marketing plan that WORKS. Every small business owner and solo-preneur should own and use this book!

Alexandria Brown , Online Entrepreneur and Marketing Coach, www.AliBrown.com

THE Ultimate How-To Guide For Marketing Your One Person Small Business Successfully

3 BAR press Denver, Colorado

WarningDisclaimers

This book is designed to provide information on marketing and promoting a small business. It is sold with the understanding that the publisher and author are not engaged in rendering legal, accounting or other professional services. If legal or other expert assistance is required, the services of a competent professional should be sought. It is not the purpose of this book to reprint all of the information that is otherwise available to small business owners, but instead to complement, amplify and supplement other texts. You are urged to read all the available material, learn as much as possible about marketing and promoting a small business and tailor the information to your individual needs. Marketing is not a get-rich-quick scheme. Anyone who decides to start, run and market and promote a small business must expect to invest a lot of time, effort and money in it. Every effort has been made to make this book as complete and accurate as possible. However, there may be mistakes, both typographical and in content. Therefore, this text should be used only as a general guide and not as the ultimate source of marketing and promoting a small business. Furthermore, this book contains information on marketing and promoting a small business that is current only up to the printing date. The purpose of this book is to educate and to entertain. Throughout this book the author provides links to recommended resources, in some cases the author will receive compensation based on the recommendation. The author or publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damage caused, or alleged to have been caused, directly or indirectly, by the information, writing, examples, recommendations, links to resources and opinions contained in this book. If you do not wish to be bound by the above, you may return this book to the publisher for a full refund.

No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording or by any information storage and retrieval system, without written permission from the author, except for the inclusion of brief quotations in a review.

If you find any typographical errors in this book, they are here for a reason. Some people love looking for them and we strive to please as many people as possible.

ISBN 978-0-9769962-7-9 (Paperback)

Digital Conversion by KindleExpert.com

Dedicated to all of my current and past clients.

Without you, I would not be where I am today.

Thank you.

There is absolutely no way I could have written this book without the generous help and support from many fantastic people without them, this book simply would not exist.

I wish to extend a huge, heartfelt thank you to all of the wonderful solo small business owners who contributed their time, feedback, examples and questions used in the book. There are way too many to mention all by name, but your help has been incredible. Thank you, thank you!

Thank you to all of my current and past clients, whom this book is dedicated to. Because of you, I have never worked a day in my solo small business life. You make everything I do an absolute pleasure!

Thank you to the incredible group of solo small business owners who are members of The Greater Denver Group Chapter of BNI in Denver, Colorado for their business, referrals and friendship.

Thank you to my awesome GKIC Mastermind Group for challenging me to think bigger, supporting me in seeing my vision and goals become a reality, and walking beside me to hear and flesh out all of my crazy, off-the-wall ideas.

Im very grateful for my wonderful friends and family who make my life a blast: Rhonda, Carrie (a little marketing each day), Mark, Dwayne, Rick, Marilyn, Michele, Leilani, Bev, Laurie, Connie, Sandra, Cindy, the Schuckman clan, Barbara Henderson (the life of any party) and so many others!

Much love and a huge thanks to my Momthe hardest-working and most successful solo small business owner I knowI couldnt have done it without you! For my Dad, who passed away in 1996, I wish he was still here to see the book completed.

I thank my editor, Michael Bremer of UnTechnical Press.

And lastly, a very special thank you to John Eggen of Mission Publishing and the Mission Marketing Mentors Publishing Program. With Johns mentoring and teaching, I learned everything I needed to know about writing a book and making it a reality. Thank you!

Sure, this book is titled Marketing for Solos, but you may be thinking, What exactly is a solo anyway?!? If so, then lets take a moment to define what a solo truly is