Judith Sherven - The Heart of Marketing: Love Your Customers and They Will Love You Back

The Heart of Marketing

Love Your Customers and
They Will Love You Back

by

Judith Sherven, PhD & Jim Sniechowski, PhD

New York

The Heart of Marketing
Love Your Customers and They Will Love You Back

Copyright 2009 Judith Sherven, PhD & Jim Sniechowski, PhD
All rights reserved.

No part of this publication may be reproduced or transmitted in any form or by any means, mechanical or electronic, including photocopying and recording, or by any information storage and retrieval system, without permission in writing from the author or publisher (except by a reviewer, who may quote brief passages and/or short brief video clips in a review.)

Disclaimer: The Publisher and the Author make no representations or warranties with respect to the accuracy or completeness of the contents of this work and specifically disclaim all warranties, including without limitation warranties of fitness for a particular purpose. No warranty may be created or extended by sales or promotional materials. The advice and strategies contained herein may not be suitable for every situation. This work is sold with the understanding that the Publisher is not engaged in rendering legal, accounting, or other professional services. If professional assistance is required, the services of a competent professional person should be sought. Neither the Publisher nor the Author shall be liable for damages arising herefrom. The fact that an organization or website is referred to in this work as a citation and/or a potential source of further information does not mean that the Author or the Publisher endorses the information the organization or website may provide or recommendations it may make. Further, readers should be aware that internet websites listed in this work may have changed or disappeared between when this work was written and when it is read.

ISBN 978-1-60037-559-0

Library of Congress Control Number: 2008943939

Morgan James Publishing, LLC
1225 Franklin Ave., STE 325
Garden City, NY 11530-1693
Toll Free 800-485-4943
www.MorganJamesPublishing.com

Judith Sherven, PhD
&
Jim Sniechowski, PhD

Have you ever felt that still, small voice telling you there was something icky about your marketing? Have you ever wished you could sell more of your products or services - and still be in alignment with your spiritual values? This book shows you how. Read it and be impressed. Put it into action, and be transformed.

Ray Edwards, Copywriter & Marketing Strategist,
www.RayEdwards.com

When I read what Judith & Jim say about loving your customers I totally relate and connect with what they are saying. Theyve laid out the inner and outer magic of marketing with love in a way that every business owner should read and share with their staff members. When you love your customers and really care for them, your business will soar.

Christina Hills, The Shopping Cart Queen,
www.ShoppingCartQueen.com

In The Heart of Marketing Judith and Jim give voice to powerful thoughts and concepts that many information marketers have been thinking and feeling for years. This book is an expression of the beginning of a movement that is changing the face of marketing as we have always known it. A new day is dawning, and I strongly urge you to get and use this book and come along.

Jeff Herring, The Article Marketing Guy,
www.GreatArticleMarketingBlog.com

Relationship experts Judith & Jim have launched a new genre of marketing that takes the art of buying and selling and transforms it with the bond of love and trust.

Tracy Repchuk, best-selling author of
31 Days to Millionaire Marketing Miracles,
www.millionairemarketingmiracles.com

If your goal of selling your product or service is to truly help your customers, to love your customers, and to truly create value for them and for the world, then you need this book. But quite frankly, if your goal is anything else, then you need this book more!

Mark Widawer, Internet Marketing Speaker, Educator,
www.MarkWidawer.com/heart-marketing-free-gift

We are in the midst of a great planetary awakening in our personal lives, as well as in our businesses. In this amazing book, Judith and Jim share their unique ability to articulate the need for morality, compassion, and oneness in the new world of Internet marketing. Their words of wisdom will help you to open and shape the way that you view your business, how you interact with others, and guide you down the path to a world of win/win for you and your clients.

Jody Colvard, CEO and Executive Producer,
www.FMGNetwork.com

Finally! Its about time a marketing book finally addressed one of the fundamental internal struggles many service professionals and purpose-driven entrepreneurs experience around marketing and selling. Transcending tricks and shortcuts The Heart of Marketing focuses on one of the cornerstones of building a massively successful business - understanding that great marketing is about falling in love with the people we serve through our work. But dont confuse it with idle theories; inside you will discover an amazingly practical guide to growing your business in the new economy and ideas you can use right away to turn loving your customers into bottom line profits!

Adam Urbanski, CEO of The Marketing Mentors,
www.TheMarketingMentors.com

Judith and Jim share their own business evolution in this groundbreaking book for the new millennia. You will discover not only step-by-step strategies to incorporate the selling is spiritual service mind-set into every one of your businesss processes and systems, but how to activate this principle in your own soul. Get ready to LOVE doing business - because that, after all, is the point!

Baeth Davis, The Hand Analyst, www.handanalyst.com

One of the most powerful ways to sell is from the heart. This book is one of the best teaching tools Ive seen around to do exactly that - Its a MUST read!

Matt Bacak, Internet Millionaire, www.promotingtips.com

Every author, healer, and spiritual person needs this book to bust through the myth that selling and spirituality are mutually exclusive. They are not. Thank you Judith and Jim.

Ellen Violette, The eBook Coach, www.theebookcoach.com

Judith and Jim put their energy and passion for marketing with heart into this book. Make sure to read it from cover to cover. Their vision and enthusiasm are contagious and they deliver results for their students.

Mike Filsaime, Internet Marketing Expert,
www.MarketingDotCom.com

Judith & Jim let their love for soft sell marketing shine through. Its contagious! If you know in your heart that you are not a hard-sell type, this book is for you. If somewhere deep inside you know that your passion and love need an outlet, this book is for you.

Cathy Perkins, The Word Press Wizard,
www.TheWordPressWizard.com

ABOUT TIME finally a book reveals the much needed quantum shift in selling technique that will fundamentally transform the way you run your business forever.