Mark Hunter - High-Profit Selling: Win the Sale Without Compromising on Price

Advance Praise for High-Profit Selling

If you are in sales, you simply cant let your motivationor your profitsslide. You owe it to yourself and your career to grab a copy of High-Profit Selling. Mark Hunter gives you the leverage you need to succeed.Chris Widener, author of The Art of Influence and Leadership Rules

After reading Mark Hunters new book I would absolutely not only add it to my sales library, I would recommend adding it to your sales training curriculum. I would recommend that each of your salespeople read this book and then schedule a weekly sales meeting to discuss each chapter and how it relates to your sales process. Your sales will explode!Ken Thoreson, Acumen Management Group, and author of Your Sales Management: Gurus Guide to Leading High Performance Sales Teams

There are some key fundamentals in B2B selling, without which you will not have consistent success. Understanding and teaching those fundamentals takes special knowledge and skill. Mark Hunter has not only that knowledge and skill but a unique ability to get others to adopt and use them in improving and increasing their sales. Now you can take advantage of that for you and your team with Marks book, High-Profit Selling. If you are looking to increase both the top and bottom lines, Marks book is a must.Tibor Shanto, Renbor Sales Solutions, and coauthor of SHIFT: Harness the Trigger Events that Turn Prospects into Customers

High-profit selling in this environment is a considerable challenge, but Mark Hunter gives you all the tools youll need in this one book to succeed profitably!Joe Bourland, Director, Category Management, North America, Kimberly-Clark Corporation

Finally a book on sales that tells it like it is. Its not the economy or territory or customer thats holding you back. Rather, its up to you. Mark gives you the specific tools to get better, make more money, and feel great about being in sales. A true classic and must-read for any sales professional or business owner.Mike Brooks, Mr. Inside Sales, author of The Real Secrets of the Top 20%: How to Double Your Income Selling Over the Phone

In a tight economy, salespeople need as many tools as possible to make the most profit on each sale. If your selling strategy seems stale and ineffective, revolutionize it today with High-Profit Selling. Mark Hunter delivers the goods on this one!Wendy Weiss, the Queen of Cold Calling, and author of Cold Calling for Women: Opening Doors and Closing Sales and The Sales Winners Handbook: Essential Scripts & Strategies to Skyrocket Sales Performance

Mark Hunter brings wit and wisdom to the serious business of big time sales. Its not just philosophy. Mark delivers the inspiration you need to be a superstar.Dan Waldschmidt, EdgyConversations.com

High-Profit Selling drives home a vital message regarding price. Its almost impossible to win on price alone, and Mark Hunter makes that clear and easy to understand.Kenny Herbst, Marketing Professor, Schools of Business, Wake Forest University

This book shows that clients will pay for value. Mark has done it, and now you get to see his successful methods.Tom Greco, Senior Vice President of Business Development, Ipsos ASI

A writers job is to tell the truth, and Mark Hunter does exactly that. Forget what you learned. Focus on the bottom line, tell the ROI story, and never fight the price war.Joanne S. Black, founder, No More Cold Calling, and author of No More Cold Calling: The Breakthrough System That Will Leave Your Competition in the Dust

If you want to produce more business at the zenith of profit margins (dont we all!), High-Profit Selling is your ticket to Valhalla. Mark Hunters expertise on this vital point of selling is unequaled. Youre probably going to send him a thank-you letter for all the extra income he puts into your pocket.Robert Terson, SellingFearlessly.com

In a time of shrinking margins, Mark gives practical insights and advice on how to increase profit margins. Very inspiring!Steven Rosen, founder and President, STAR Results, a sales leadership, training, and consulting organization

Marks profound and grounded insights are not just for the largest corporate client, but are equally important for the many small businesses who mistakenly think they need to compete on price. In this book, Mark demonstrates why superior selling is not about making the sale but growing the bottom line for both you and your customers.Dr. Dale T. Eesley, Director, Center for Innovation, Entrepreneurship, and Franchising, University of Nebraska at Omaha

Mark Hunter hits the mark in High-Profit Selling! Its filled with personal stories and Marks proven methods to sell more effectively and successfully. This is a great resource for salespeople!Kelly McCormick, author of Out-Sell Yourself: Go from Hello to Sold with Ethical Business and Sales Techniques!

The sales space is pregnant with over-hyped rhetoric and vanilla, myopic, self-serving banality right now. Fortunately, we have a handful of forward thinking commentators who have served their time in the trenches and are able to draw on that experience to educate others. Mark is one of those few, as this book amply illustrates.Jonathan Farrington, chairman, The JF Corporation, and CEO , Top Sales Associates and Top Sales World

A must-read for every company and salesperson looking to grow their businesses and maximize their profits.Angelo Gioia, Executive Director of Agents of America.org

Sales professionals who understand and implement the new paradigms of selling have the advantage. Read High-Profit Selling before your competition does.Mace Horoff, Sales Pilot at Mastering Medical Sales

An innovative and practical set of ideas for framing the price discussion in a way that optimizes sales profitability. An important book about an important topic.Richard Ruff, Ph.D., Managing Partner of Sales Horizons and coauthor of Managing Major Sales

Mark Hunters ability to make a complex sales challenge become a simplified, crystalized step-by-step solution is unmatched. He can truly increase your organizations profitability with strong, repeatable sales processes that carry his integrity and excitement for business.Gus Gustafson, FullyArmed.com

High-Profit Selling is a book well positioned for todays economy, packed with road-tested tips and strategies.Michael Geiger, JET Equipment & Tools Ltd.

Mark Hunter is truly an expert at motivation and sales and someone I would demand being next to in the trenches.Dan Borschke, Executive Director, National Association of Concessionaires

Lowering prices leads to increasing sales but also to decreasing profit. Finally, a book that teaches rather brilliantly the way out of this marketing madness.Frank Gamez, founder, Ideas Nuevas

In todays competitive marketplace, price is becoming more prevalent in discussions with customers. This book provides practical insights to help you avoid discussions based solely on price and to deliver highly profitable solutions to customers, creating long-term value and loyalty.Steve Gavatorta, President, Steve Gavatorta Group, and author of The Reach Out Approach: A Communication Process for Initiating, Developing, and Leveraging Mutually Rewarding Relationships