Greg Jarboe - Digital Marketing Fundamentals: OMCPs Official Guide to OMCA Certification

Digital Marketing Fundamentals

OMCP's Official Guide to OMCA Certification

Greg Jarboe, Matt Bailey, Michael Stebbins
with Brad Geddes, Kim Krause Berg, and Cindy Krum
Foreword by Avinash Kaushik

Copyright 2023 by John Wiley & Sons, Inc. All rights reserved.

Published by John Wiley & Sons, Inc., Hoboken, New Jersey.

Published simultaneously in Canada.

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Library of Congress CataloginginPublication Data

Names: Jarboe, Greg, 1949author. | Bailey, Matt, 1969author. | Stebbins, Michael, 1971author.

Title: Digital marketing fundamentals: omcps official guide to omcatm certification / Greg Jarboe, Matt Bailey, Michael Stebbins.

Description: First Edition. | Hoboken, NJ: Wiley, [2023] | Includes index.

Identifiers: LCCN 2022053833 (print) | LCCN 2022053834 (ebook) | ISBN 9781119894575 (paperback) | ISBN 9781119894612 (adobe pdf) | ISBN 9781119894605 (epub)

Subjects: LCSH: Internet marketing. | MarketingData processing.

Classification: LCC HF5415.1265.J3697 2023 (print) | LCC HF5415.1265 (ebook) | DDC 658.8/72dc23/eng/20221104

LC record available at https://lccn.loc.gov/2022053833

LC ebook record available at https://lccn.loc.gov/2022053834

Cover Design: Wiley

Cover Image: davooda/Shutterstock