ENDORSEMENTS
Lee Ellis continues to honor the ethos of service, first in his own leadership and then in his passion to teach others. His military experienceand his years of captivity in the Hanoi Hiltongave him a deep foundation of strength, resilience, and wisdom. His dedication to writing is yet another act of service, from which we can all learn.
Jim Collins, author Good to Great, co-author Built to Last
There are few that have made significant strides on making knowing yourself operational and real as Lee and Hugh have in this marvelous book. Reading this book is a compelling adventure. If you follow the path, you will change for the better!
Richard Boyatzis, Distinguished University Professor, Case Western Reserve University, co-author of the international best seller, Primal Leadership and the new Helping People Change
This is the book that I have longed for during my decades in managing talent, and Lee and Hugh have brought the two together with a clear and action-focused model. Having seen the positive impact of DNA Behavior on my teams, this is a must-read for leaders who desire to build strong teams by accelerating natural talents in an authentic and lasting way.
Belva White, CPA, MBA, Vice President for Finance & Treasury, Emory University
Hugh and Lees book is an insightful and inspirational read for everyone who has a passion for leading and developing people, and guiding change is the ultimate leadership test. I highly recommend this book as a practical guide for leaders who are trying to build a high-performance business.
James A Combs, President and CEO, National Advisors Trust Company
Lee Ellis and Hugh Massie have crafted a powerful how-to manual for leaders and those who aspire to lead. Their science-based insights will help readers maximize natural talents, overcome struggles and discover their most rewarding career fit.
Stuart Parker, CEO, USAA
Leadership Behavior DNA has been such a valuable discovery process for me and my teams personal awareness and cohesiveness. If you apply the principles and insights in this book, you will gain a competitive edge in the marketplace that will yield long-term dividends for you and the people that you serve.
Nancy Richardson, CEO, SAS Shoes
Leadership Behavior DNA provides a great framework for helping leaders develop themselves and their teams by identifying their strengths and struggles. The ten minutes it takes to complete the assessment will be best 10 minutes anyone has spent to improve their leadership skills and enable teams to reach their full potential.
Ralph de la Vega, Chairman of the De La Vega Group, former Vice-Chairman of AT&T, Inc., and author of Obstacles Welcome
[Reading Leadership Behavior DNA] exceeded all of my expectations! If you want to leverage your natural leadership strengths in order to build strong trusting teams, as well as create a dynamic culture around you, this book is a must-read!
Gerald V. Goodfellow, Brigadier General, USAF (Ret.), Executive Director, Louisiana Tech Research Institute
The book moves the needle on the need for personal behavioral self-awareness to how you deal with different styles. Until now it has been hard to adapt that knowledge for disrupting how we lead, perform, and relate with each other.
Raghu Misra, CEO and Founder of Wired2Perform, Jacksonville, FL
Building a healthy team and company culture has been the heartbeat of my work over the last 33 years, and Leadership Behavior DNA is a must-read primer on the validated, scientific process to help all leaders learn the soft skills of managing diverse talents and differences.
Dee Ann Turner, Former Vice President, Talent and Vice President, Sustainability (Retired), Chick-Fil-A; Communicator, Consultant, Coach, Dee Ann Turner LLC
The insights in this book are like drinking at a well. You can return regularly to draw fresh insightsThis book is a must if you are interested in understanding your own talents, behaviors and leadership style or how to bring the best out in any individual or team.
Malcolm LeLievre, CEO and Founder of Brilliant Fit, Melbourne Australia
In Leadership Behavior DNA, Lee [and Hugh] give us the tools to understand others so that we can intentionally and empathetically impact both culture and performance. Putting them into practice has made me a better leader and better human being.
Kathy Schwaig, Ph.D., Provost and Senior Vice President for Academic Affairs, Kennesaw State University
I highly recommend this book to every leader that realizes that they can always become better. Its the perfect resource to gain a deeper understanding and be able to lead your people to greater results. This will absolutely change how you lead and change your organization.
Debbie Gordon, CEO of Cloud Range Cyber, Nashville, TN
Leadership Behavior DNA is a must-read for todays leaders who need to attract and motivate future teams.
Mary C. Kelly, PhD, Commander USN (Ret), Author of Who Comes Next? Leadership Succession Planning Made Easy
This book draws out that focusing on your strengths alone is not enough. The reader will learn about the relevance of managing struggles, as they are strengths overplayed that can quickly derail performance. You will receive Lee and Hughs coaching tips on how to capitalize on your strengths and manage your struggles. I highly recommend this book.
Tobias Maag, CEO of Sencopar, So Paulo, Brazil
Ive used DNA Behavior in my counsel to CEOs and boards. The approach and principles Lee and Hugh speak to in this book are on point and highly relevant in understanding and optimizing relational and results-based leadership. You will refer back again and again.
Tony Mitchell, national speaker, Board Director, CEO advisor
[Hugh and Lee] help bring more science to leadership, which begins with understanding ones self. It provides leadership tools and learnings that will help you lead better on all fronts of your life; business, personal and family.
John Bly, Principal of LBA Haynes Strand and Board Member of Entrepreneurs Organization 2016-2019, Charlotte, NC
Leadership Behavior DNA is a road map to aid in the growth and development of a high functioning leadership team. Having personally seen the impact that Lee and Hugh can make in an organization really excites me to get my hands on this dynamic leadership tool.
Billy Sims, Sr. Vice President, Policy Administration, Southern Farm Bureau Life Insurance Company
The world of business needs authentic leaders at all levels. This book defines the characteristics of great leaders, and youll be inspired and surprised. But above all, you will be grateful you read it. I highly recommend this book.
Steve Mintz, CEO of PG Wireless, Atlanta, GA
Fantastic read! This is the culmination of years of work on human behavior curated in a fascinating and inspirational manner. Hugh and Lee unlock the code to understanding your own leadership style and then how to lead others in the most efficient and effective way for top results.
Dana Bradley, Principal of Performance Holdings, Board Member of Entrepreneurs Organization 2017-2020, Charlotte NC
Once again, Lee [and Hugh] have created a framework that will help us as leaders to challenge ourselves to improve no matter how experienced we are. These real-world insights will help leaders continue to strive to be better tomorrow than they are today.
Carol Burrell, President and CEO, Northeast Georgia Health System