Jeremy Lazarus - NLP: The Essential Handbook for Business: Communication Techniques to Build Relationships, Influence Others, and Achieve Your Goals

Communication Techniques to
Build Relationships, Influence Others,
and Achieve Your Goals

By Jeremy Lazarus

Copyright 2015 by Jeremy Lazarus

NLP for Business Success 2013 Jeremy Lazarus.
Original English language edition published by
Crimson Publishing, Mortlake Business Centre
20 Mortlake High Street, London, SW14 8JN, UK.
All rights reserved.

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NLP: THE ESSENTIAL HANDBOOK FOR BUSINESS
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Library of Congress Cataloging-in-Publication Data

Lazarus, Jeremy.

[NLP for business success]

NLP : the essential handbook for business : communication techniques to build relationships, influence others, and achieve your goals / Jeremy Lazarus.
pages cm

Revised edition of the authors NLP for business success.

Includes bibliographical references and index.

ISBN 978-1-60163-341-5 (paperback) -- ISBN 978-1-60163-435-1 (ebook)

1. Communication in management--Psychological aspects. 2. Neurolinguistic programming. 3. Success in business--Psychological aspects. I. Title.

HD30.3.L393 2015
658.45--dc23

2014021299

There are several people who I would like to thank. This is in no order of merit.

My colleague Dr. Sally Vanson, for her feedback.

All the founders and subsequent developers of NLP. The many people who have taught me NLP, especially (in alphabetical order) Shelle Rose Charvet, Robert Dilts, John Grinder, Tad James, Ian McDermott, David Shephard, Suzi Smith, Lisa Wake, and Wyatt Woodsmall (apologies for any omissions).

My students and clients, whose willingness to learn and develop is an inspiration to me.

My colleagues Julie, Dave, and Usha, who looked after my business whilst I was writing NLP: The Essential Handbook for Business.

Authors of the books referred to in NLP: The Essential Handbook for Business.

Jon Finch, Holly Ivins, and Hugh Brune at Crimson Publishing, for their encouragement and assistance.

by Dr. Sally Vanson

Overcoming the challenges you face at work

What really happens when people talk?

The mindset for business success

How to set and reach your targets

How to get people on your side

Altering your style to suit the listener

Advanced speaking and listening skills at work

Walking your talk

How to change the way you think

How to create it for you and others

A key to understanding and insight

Turning negatives into positives and handling objections

Simple and powerful ways to alter your thinking

The key to motivating and influencing

A deeper understanding of how to influence people at work

How to replicate excellence at work

Reference guide when using NLP for specific work activities

This is an extremely useful book to introduce those working in organizations to the world of applications from Neurolinguistic Programing (NLP). NLP helps us understand how successful people do what they do.

We all need to take our whole personour mind, body, and spiritto work and (in the words of Robert Dilts, one of the co-developers of NLP) to contribute to the creation of a world to which people want to belong. No longer can we be passengers, just turning up, without effecting change in ourselves and our colleagues.

The end of lifelong careers, the turbulent changes caused by downsizing and market economies, the budget cuts in the public sector, the environmental differences caused by remote and home working, technology, and upheaval in domestic relations have all added vast amounts of complexity to the way we juggle our daily lives. The speed of work is not conducive to reflection or creating the energy to take action.

This pragmatic handbook enables us to quickly and easily understand tools and techniques for causing simple changes within ourselves and others, and is full of examples of applications from the organizational world. We can read about both organizational skills and life skills, blending and aligning the two to work holistically with ourselves as a whole person.

In the words of Gregory Bateson, everything is a metaphor for everything else and we find that NLP is in fact a metaphor for the firmly established and researched psychological practices that Richard Bandler and John Grinder collected together so that we can use them to become successful in all that we do.

Jeremy has simplified the initial work and makes it truly accessible for all.

Dr. Sally Vanson
Behavioral change consultant, executive coach, and Certified Master Trainer of NLP
Bradford-on-Avon, UK

Welcome to NLP: The Essential Handbook for Business. Neurolinguistic Programming (NLP) is essentially a series of techniques, tools, and attitudes which help people to improve their results in all areas of life, including business and the workplace. This book has been written to help you to improve your results in your business or career, and to achieve the kind of improvements that tens (and probably hundreds) of thousands of people have experienced throughout the world, either directly from NLP training or from NLP-based coaching.

NLP was originally developed in the mid-1970s by John Grinder, an associate professor of linguistics at UCLA, and Richard Bandler, one of his star pupils. They began to inquire into how excellent communicators differed from other people. These initial projects to find the difference that makes the difference led to further inquiry and projects into the mindset of successful people and organizations, and to the development of some of the widely used NLP techniques which we will cover in this book.

Since its early days, NLP has become widely used in many areas of work. NLP is increasingly becoming accepted as a valid work-based tool, and since the early part of the millennium, there have been Masters degrees from UK universities which have NLP as a significant component. Since 2008, there have been academic conferences in the UK where research papers have been presented regarding the effectiveness of NLP.

If you have been on management development, communication, leadership, or sales training courses, you will probably have already had some previous experience of NLP, whether or not NLP was expressly mentioned on the course, because many of these types of courses will incorporate NLP. This book is suitable both for people who have not knowingly been exposed to NLP and for those who have some experience and want to broaden and deepen their knowledge.