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Curt Weeden - Corporate Social Investing: The Breakthrough Strategy for Giving & Getting Corporate Contributions

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Corporate Social Investing: The Breakthrough Strategy for Giving & Getting Corporate Contributions: summary, description and annotation

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Corporate Social Investing is a breakthrough guide for businesses planning their corporate giving strategies, as well as a valuable fundraising tool for nonprofit organizations seeking corporate support. It reflects the current groundswell of interest in the topic prompted by recent discussions in Congress and the Security and Exchange Commission, which indicated more future constraints on corporate philosophy.

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title Corporate Social Investing The Breakthrough Strategy for Giving - photo 1

title:Corporate Social Investing : The Breakthrough Strategy for Giving and Getting Corporate Contributions
author:Weeden, Curt.
publisher:Berrett Koehler
isbn10 | asin:1576750450
print isbn13:9781576750452
ebook isbn13:9781583763049
language:English
subjectInvestments--Social aspects--United States, Corporations--Charitable contributions--United States, Social responsibility of business--United States.
publication date:1998
lcc:HG4910.W362 1998eb
ddc:361.7/65
subject:Investments--Social aspects--United States, Corporations--Charitable contributions--United States, Social responsibility of business--United States.
Page iii
Corporate Social Investing
The Breakthrough Strategy for Giving and Getting Corporate Contributions
Curt Weeden
FOREWORDS BY PAUL NEWMAN & PETER LYNCH
Page iv Copyright 1998 by Curt Weeden All rights reserved No part of - photo 2
Page iv
Copyright 1998 by Curt Weeden
All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For permission requests, write to the publisher, addressed "Attention: Permissions Coordinator," at the address below.
Berrett-Koehler Publishers, Inc.
450 Sansome Street, Suite 1200
San Francisco, CA 94111-3320
Tel: (415) 288-0260 Fax: (415) 362-2512
Ordering Information
Individual sales. Berrett-Koehler publications are available through most bookstores. They can also be ordered direct from Berrett-Koehler at the address above.
Quantity sales. Special discounts are available on quantity purchases by corporations, associations, and others. For details, contact the "Special Sales Department" at the Berrett-Koehler address above.
Orders for college textbook/course adoption use. Please contact Berrett-Koehler Publishers at the address above.
Orders by U.S. trade bookstores and wholesalers. Please contact Publishers Group West, 1700 Fourth St., Berkeley, CA 94710. Tel: (510) 528-1444; Fax: (510) 528-3444.
Printed in the United States of America
Picture 3
Printed on acid-free and recycled paper that is composed of 85% recovered fiber, including 15% postconsumer waste.
Library of Congress Cataloging-in-Publication Data
Weeden, Curt, 1942
Corporate social investing: the breakthrough strategy for giving and
getting corporate contributions / Curt Weeden.
p. cm.
Includes bibliographical references and index.
ISBN 1-57675-045-0 (alk. paper)
1. InvestmentsSocial aspectsUnited States. 2. Corporations
Charitable contributionsUnited States. 3. Social responsibility of
businessUnited States. I. Title.
HG4910.W362 1998
361.7'65dc21 98-27274
CIP
First Edition
01 00 99 98 10 9 8 7 6 5 4 3 2 1
Copyediting: Sandra Beris
Proofreading: PeopleSpeak
Interior design and production: Joel Friedlander, Marin Bookworks
Indexing: Rachel Rice
Page v
To Marti
with love and appreciation
Page vii
Contents
Foreword by Paul Newman
ix
Foreword by Peter Lynch
xiii
Preface
xxi
Acknowledgments
xxv
1. The Confused State of Corporate Philanthropy
1
2. A New Way of Thinking and Acting
12
3. Step 1. Moving from Corporate Giving to Corporate Social Investing
24
4. Step 2. Extracting Business Value from Social Investments
34
5. Step 3. Which Nonprofits QualifyAnd Which Don't
46
6. Step 4. Making a Declaration for Corporate Social Investing
53
7. Step 5. The CEO Endorsement
65
8. Step 6. The Annual Social Involvement Report
81
9. Step 7. Committing to the Corporate Social Investment Model: Part I, Percentages
92
10. Step 7. Committing to the Corporate Social Investment Model: Part II, Strategic Plans
115
11. Step 8. When Social Investing Should Be Postponed
184

Page viii
12. Step 9. Building the Management Team for Social Investing
189
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