Scott - How to Find a Profitable Blog Topic Idea
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By Steve Scott
http://www.SelfPublishingQuestions.com
How to Find a Profitable Blog Topic Idea. Copyright 2015 by Steve Scott
All rights reserved. No part of this book may be reproduced in any form without permission in writing from the author. Reviewers may quote brief passages in reviews.
Disclaimer and FTC Notice
No part of this publication may be reproduced or transmitted in any form or by any means, mechanical or electronic, including photocopying or recording, or by any information storage and retrieval system, or transmitted by email without permission in writing from the publisher.
While all attempts have been made to verify the information provided in this publication, neither the author nor the publisher assumes any responsibility for errors, omissions, or contrary interpretations of the subject matter herein.
This book is for entertainment purposes only. The views expressed are those of the author alone, and should not be taken as expert instruction or commands. The reader is responsible for his or her own actions.
Adherence to all applicable laws and regulations, including international, federal, state, and local governing professional licensing, business practices, advertising, and all other aspects of doing business in the US, Canada, or any other jurisdiction is the sole responsibility of the purchaser or reader.
Neither the author nor the publisher assumes any responsibility or liability whatsoever on the behalf of the purchaser or reader of these materials.
Any perceived slight of any individual or organization is purely unintentional.
I sometimes use affiliate links in the content. This means if you decide to make a purchase, I will get a sales commission. But that doesn't mean my opinion is for sale. Every affiliate link on is to products that I've personally used and found useful. Please do your own research before making any purchase online.
Your Free Gift
As a way of saying thanks for your purchase, Im offering a free report thats exclusive to my readers.
Kindle publishing has become my primary source of income (since late 2012.) As such, Ive learned a lot about what it takes to run a successful self-publishing business.
If youre interested in building a self-publishing business, then I recommend starting with the Kindle Publishing Checklist , which contains a 46-step plan for turning an idea into a best-selling book:
http://www.selfpublishingquestions.com/checklist
How to Find a Profitable Blog Topic Idea
Some people blog to express their thoughts, while others blog to generate online income. No matter why you choose to blog, its important to have a strategy in place before getting started.
The truth is, you shouldnt expect to succeed if you just write about whatever you like without any kind of strategy. As with any business, you need a plan for how youll make money. Your first step is to pick a blog niche .
A niche is simply the topic of your website. Rather than writing about everything, your goal is to focus on one subject and create in-depth content that readers love. This is how you build a long-term audience.
Its not easy to find the right blog niche. You need to locate a market where you enjoy the topic, but you also have to make sure its profitable.
This report will show you how to do both.
Who Am I?
Why am I qualified to write a book on finding a blog niche?
I have two answers to this question.
First, since January 2010 Ive run a blog that has generated a total of 365,284 visitors .
Through this blog I have been able to launch a successful Kindle business that has become a major part of my online income.
Secondly, I made a major mistake when I first started this blog, and this error cost me two years of productivity and profitability. Instead of focusing on a single subject, I basically wrote about a variety of subjects. This is a mistake that I hope you will avoid by reading this report.
I wont lie to youblogging isnt easy. Often it takes a few years before youll see a significant amount of income. My goal with this report (and the other titles in my Better Blog Booklet series) is to help you shortcut this process.
Not only will you get a step-by-step plan for finding a great blog idea, youll also learn how to take that first step towards building a lasting Internet business .
Heres just a brief overview of what will be covered:
Youre going to learn a lot about how to find a great blog niche.
So lets get to it.
How to Become an Authority (Even When Youre Not)
Demonstrating authority is an important ingredient to running a successful blog. People will only visit your site if youre providing helpful, in-depth information. Thats why its important to be an expert on your topic.
Authority is a scary concept for any potential blogger. It can be intimidating when you dont have a wide range of knowledge on a particular subject. But authority can be shown in a variety of ways. In fact, you can do it by showing one of the 3 Bs of authority.
#1: Be an Authority :
You have a detailed understanding of a niche and can draw from years of personal experience. You dont just talk about a subjectyou live it on a daily basis.
EXAMPLE:
One of my favorite make money online blogs is Smart Passive Income run by Pat Flynn.
Pat is a classic example of an authority. Hes had years of experience building profitable websites in a variety of niches outside of the make money online market. Pat is an authority because his content comes from the specific strategies hes applied to his business.
#2: Borrow Authority:
Youre not a complete authority on a topic, but you know how to find others who are. You demonstrate authority by interviewing these experts and getting them to reveal their secrets.
EXAMPLE:
Jaime Tardy has a blog called Eventual Millionaire .
She has built an amazing brand that includes in-depth interviews with over 80 millionaires. From there, Jaime has distilled this knowledge into a series of lessons that followers can immediately apply to their businesses. Jamie is an authority because she has borrowed the expertise of others to build her personal brand.
#3: Build Authority:
You dont have a lot of initial authority. Instead, you have passion for a topic and a willingness to test different things. You build authority by reporting the lessons youve learned and talking about the breakthroughs youve achieved.
EXAMPLE:
Tom Ewer has a blog called Leaving Work Behind .
Tom started this blog with the desire to leave his job and build a sustainable Internet business. In the last year and a half, he has chronicled his journeyincluding the good and bad things that happened along the way. Tom is an authority because he has shown what it takes to start a business from scratch.
What Kind of Blog Do You Want?
All three of these bloggers talk about building businesses and making money. Yet they each do so in a unique way. I included these examples to show the different things that can be done with a single blog topic.
My point is simple: Dont worry if youre not an authority on a topic. You can borrow authority from others or build it along the way. The important thing is to have passion and a desire to create great content.
Do You Need Passion to Run a Blog?
There is a lot of debate on the topic of passion when it comes to blog niches. Do you need to love a market to become successful? Or can you fake an interest?
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