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Ezra Schwartz - Axure RP 6 Prototyping Essentials

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Ezra Schwartz Axure RP 6 Prototyping Essentials
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Creating highly compelling, interactive prototypes with Axure that will impress and excite decision makers Quickly simulate complex interactions for a wide range of applications without any programming knowledge Acquire timesaving methods for constructing and annotating wireframes, interactive prototypes, and UX specifications A hands-on guide that walks you through the iterative process of UX prototyping with Axure In Detail Wireframes, interactive prototypes, and UX specifications are among the fundamental deliverables of every UX project. They are also the most labor and time intensive to produce due to constant changes in business requirements. Given these circumstances, Axure is quickly taking over as the preferred tool for prototyping. However, prototyping in Axure is strikingly different from the conventional method of producing static wireframes and to rapidly develop interactive prototypes in Axure, youll need to have a good understanding of the tool and its features. Whether you are an individual practitioner or a member of a UX team, a consultant, or an employee, this book will teach you how to use Axure, one of the leading UX tools. You will learn to use Axure for producing top-quality deliverables and tackling the demands of rapid iterative UX projects of any complexity and size, and for any platform and device. Axure RP 6 Prototyping Essentials takes a very pragmatic approach to showing you how to use Axure and produce impressive deliverables while saving labor and time. You may not be in a position to change how projects are scheduled, budgeted, and managed, but you can be more creative and productive by mastering one of the leading UX tools in the market. After an initial introduction to Axures user interface, terminology, and features, this book walks you through a medium-size UX project: a digital library that sells books, newspapers, and movies. Although some aspects of the prototyping process are simplified for the sake of clarity and efficiency, the demo project is an opportunity to discuss in context and in sequence topics such as addressing business and technical requirements, handling use cases and flow diagrams, low and high fidelity wireframe construction, interactivity, writing annotations, generating detailed UX specifications, and traceability. For the most part, Axure 6 RP Prototyping Essentials can be read in sequence or used as a reference guide. What you will learn from this book Learn the essential principles of prototyping Construct well-formed wireframes Create interactive prototypes in low and high fidelity Manage iterative design workflow Annotate and generate UX specifications documents Team work: Develop UX prototypes using Axures collaboration features Use and create custom widgets and libraries for interaction and visual design patterns Plan and organize your prototype to support complex, multiple-phased projects Approach Axure RP 6 Prototyping Essentials is a detailed, practical primer on the leading rapid prototyping tool. Short on jargon and high on concepts, real-life scenarios and step-by-step guidance through hands-on examples, this book will show you how to integrate Axure into your UX workflow. Who this book is written for This book is written for UX practitioners, business analysts, product managers, and anyone else who is involved in UX projects. The book assumes that you have no or very little familiarity with Axure. It will help you if you are evaluating the tool for an upcoming project or are required to quickly get up to speed in a project you just joined. The book assumes some familiarity with the principles of the User Centred Design methodology.

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Axure RP 6 Prototyping Essentials

Axure RP 6 Prototyping Essentials

Copyright 2012 Packt Publishing

All rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, without the prior written permission of the publisher, except in the case of brief quotations embedded in critical articles or reviews.

Every effort has been made in the preparation of this book to ensure the accuracy of the information presented. However, the information contained in this book is sold without warranty, either express or implied. Neither the author, nor Packt Publishing, and its dealers and distributors will be held liable for any damages caused or alleged to be caused directly or indirectly by this book.

Packt Publishing has endeavored to provide trademark information about all of the companies and products mentioned in this book by the appropriate use of capitals. However, Packt Publishing cannot guarantee the accuracy of this information.

First published: January 2012

Production Reference: 1170112

Published by Packt Publishing Ltd. Livery Place 35 Livery Street Birmingham B3 2PB, UK.

ISBN 978-1-84969-164-2

www.packtpub.com

Cover Image by AnnaMarie White ( <> )

Credits

Author

Ezra Schwartz

Reviewers

Michael Blakely

Jeff Harrison

Mark Johnston

Elizabeth Srail

Acquisition Editor

Wilson D'souza

Lead Technical Editor

Susmita Panda

Technical Editor

Azharuddin Sheikh

Copy Editors

Neha Shetty

Brandt D'Mello

Project Coordinator

Jovita Pinto

Proofreader

Linda Morris

Indexers

Hemangini Bari

Monica Ajmera Mehta

Graphics

Conidon Miranda

Production Coordinator

Alwin Roy

Cover Work

Alwin Roy

Foreword

Axure is a powerful tool to transform abstract requirements into a working detailed visualization to support implementation and reduce project risks. We have experienced these benefits with many of our clients, allowing us to successfully lead enterprise design efforts with the worlds largest corporations. The lessons Ezra shares with you in this bookplanning what your specification will look like, and structuring masters to substantially reduce redundancy and rework, to name a fewwill help you unlock Axure's full potential and will save you significant amounts of work later in your project.

Here is a brief story about how Axure and the techniques in this book were used successfully on a recent enterprise project: We were engaged with a large Silicon Valley client to lead the User Experience effort for an enterprise Oracle implementation billed to "transform" the company's Quote to Cash internal systems. The big IT consulting players were on board with teams of business analysts, Oracle experts, and project managers. We began our efforts by heading out to the clients to conduct field research with the company's business partners and internal users. We followed this with a "Baseline" usability test of the existing system and concluded that an entirely new user interface was needed to truly transform the business. While conducting our research, the initial business requirements were starting to unfold, and we were sketching out user stories and task flows to understand the current business processes and areas for optimization. We then used Axure to visualize what the new system could look like.

Things were going along smoothly when an e-mail came in at 5 pm on Friday, requesting my presence at a brief executive meeting that same day. The execs were very happy with all the research we had accomplished and excited about seeing the future. In fact, we were informed that the executive sponsor would be having an annual meeting with the top 170 company leaders at an offsite resort in Carmel in 2 weeks and wanted to present a vision of what the transformation would look like. This was greattrue executive sponsorshiphowever it did not match with our project plan. The requirements were just being defined and we had barely cracked open Axure to begin wireframes. The executives asked me to show what we had designed so far. I summarily showed them a left sidebar menu and a blank screen.

They looked at me perplexed and said, "We don't see anything." "I know," I replied. "We have been completing our user research and are just finishing early sketches of potential designs. The vision you want to see was scheduled for six weeks from now."

That obviously was not going to meet the needs of our executive sponsor, so we quickly began creating a vision of the future in Axure. Loren Baxter (a contributor to this book) was evolving the prototype as fast as we could think of new ideas. He truly played Axure like a pianist at Carnegie Hall. Mastery of the tool (in this case, Axure) was critical to our ability to start from an empty slate and define a vision in days versus weeks or months. We met daily with execs and showed our builds as they evolved. This in turn accelerated the refinement of the requirements since the visualization clearly communicated the requirements as they were being discussed. The executive presentation was a resounding success and the entire company leadership became aligned with the new vision we created.

Moving from vision to a detailed set of wireframes and specifications was our next challenge. Ezra was brought on board to lead this effort and he applied the principles and strategies presented in this book. Our team of UX designers worked tirelessly during the next several months visualizing over 90 Business Requirements Documents, totaling over 1.5 million words. Many of the features in Axure 6 are a direct result of feedback we provided to the Axure team as we built our wireframes and detailed specifications. We used the naming strategies outlined in this book to keep us organized and to communicate to the larger project team as we ensured that our wireframes and specifications were in sync with the business requirements.

Once our UX wireframes and specifications were complete, we handed off our UX deliverables to the developers for implementation. By this time, the project team had grown to nearly 200 people working globally towards a very aggressive implementation date. All the work we had put into using Axure for detailed annotated wireframes, interaction models, and detailed specifications was leveraged to keep the project on track despite the usual changes in scope, IT implementation challenges, and changes in requirements.

The QA team used our wireframes to build test cases long before the development code was available. We continuously updated wireframes and specifications as changes to the requirements occurred and the naming conventions provided critical traceability between our wireframes and the business requirements. At the same time, we continuously used Axure prototypes to perform usability tests on areas of known concern to validate our design decisions as the project evolved.

Whether your project is a small effort for your department or a larger enterprise effort like the one I have described, the techniques and strategies in this book will help you successfully bridge the gap between abstract business requirements and what ultimately gets implemented by your development team. Axure can provide significant value to your organization while dramatically reducing project risks. I suggest you read this book in layers. First, master the great new techniques available in Axure 6 for creating rich visualizations. Then, apply the naming and architecture strategies and adapt them to your project needs.

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