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Matthew MacDonald - WordPress: The Missing Manual

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Whether youre a budding blogger or web development professional, WordPress is a brilliant tool for creating websitesif you know how to tap its impressive features. This jargon-free Missing Manual shows you how to use WordPress and its themes, plug-ins, and widgets to build just about any website you can imagine, from a classy blog to a basic e-commerce site.

The important stuff you need to know:

  • Create a blog. Get a free WordPress.com account, choose the right theme, and start publishing content.
  • Build a website. Produce a professional-looking business site by customizing a WordPress theme.
  • Add features. Choose from thousands of WordPress widgets and plug-ins to extend your sites features.
  • Mix in multimedia. Include slideshows, video clips, webcasts, podcasts, and music players.
  • Involve your readers. Let readers leave comments, contribute to your site, and carry on a dialog.
  • Build an audience. Learn search-engine optimization, measure your readers favorite pages, and publicize your site.
  • Create a community. Use social media tools such as Like and sharing buttons, and provide RSS feeds of your posts.

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WordPress: The Missing Manual
Matthew MacDonald
Published by OReilly Media

Beijing Cambridge Farnham Kln Sebastopol Tokyo

A Note Regarding Supplemental Files

Supplemental files and examples for this book can be found at http://examples.oreilly.com/0636920021391/. Please use a standard desktop web browser to access these files, as they may not be accessible from all ereader devices.

All code files or examples referenced in the book will be available online. For physical books that ship with an accompanying disc, whenever possible, weve posted all CD/DVD content. Note that while we provide as much of the media content as we are able via free download, we are sometimes limited by licensing restrictions. Please direct any questions or concerns to .

The Missing Credits
About the Author

Matthew MacDonald is a science and technology writer with well over a dozen books to his name. Web novices can tiptoe out onto the Internet with him in Creating a Website: The Missing Manual. HTML fans can learn about the cutting edge of web design in HTML5: The Missing Manual. And human beings of all description can discover just how strange they really are in the quirky handbooks Your Brain: The Missing Manual and Your Body: The Missing Manual.

About the Creative Team

Peter McKie (editor) graduated from Boston Universitys School of Journalism and lives in New York City. He archives material chronicling the history of his summer beach community. Email: .

Holly Bauer (production editor) lives in Ye Olde Cambridge, MA, where she is an avid home cook, prolific DIYer, and mid-century modern furniture design enthusiast. Email: .

Ron Strauss (indexer) specializes in the indexing of information technology publications of all kinds. Ron is also an accomplished classical violist and lives in northern California with his wife and fellow indexer, Annie, and his miniature pinscher, Kanga. Email: .

Nancy Reinhardt (proofreader) lives in the Midwest, where she enjoys summer weekends at the lake, boating, swimming, and reading voraciously. Nan is not only a freelance copyeditor and proofreader, but shes also a published romance novelist. Check out her work at .

Sallie Goetsch (technical reviewer) (rhymes with sketch) hand-coded her first website in HTML in 1995, but hasnt looked back since discovering WordPress in 2005. She works as an independent consultant and organizes the East Bay WordPress Meetup in Oakland, California. You can reach her at www.wpfangirl.com.

Christian Michael (technical reviewer) is an experienced public communicator for the US Air Force and owner of Scroll Media. He performs professional voice work and is currently writing his sixth novel, in addition to authoring a weeknight blog at .

Acknowledgments

No author could complete a book without a small army of helpful individuals. Im deeply indebted to the whole Missing Manual team, including my editor Peter McKie, expert tech reviewers Sallie Goetsch and Christian Michael, and numerous others whove toiled behind the scenes indexing pages, drawing figures, and proofreading the final copy.

Finally, for the parts of my life that exist outside this book, Id like to thank all my family members. They include my parents Nora and Paul, my extended parents Razia and Hamid, my wife Faria, and my daughters, Maya and Brenna. Thanks everyone!

The Missing Manual Series

Missing Manuals are witty, superbly written guides to computer products that dont come with printed manuals (which is just about all of them). Each book features a handcrafted index and cross-references to specific pages (not just chapters). Recent and upcoming titles include:

Access 2010: The Missing Manual by Matthew MacDonald

Adobe Edge Preview 7: The Missing Manual by Chris Grover

Buying a Home: The Missing Manual by Nancy Conner

Creating a Website: The Missing Manual, Third Edition, by Matthew MacDonald

CSS: The Missing Manual, Second Edition, by David Sawyer McFarland

David Pogues Digital Photography: The Missing Manual by David Pogue

Dreamweaver CS6: The Missing Manual by David Sawyer McFarland

Droid 2: The Missing Manual by Preston Gralla

Droid X2: The Missing Manual by Preston Gralla

Excel 2010: The Missing Manual by Matthew MacDonald

FileMaker Pro 12: The Missing Manual by Susan Prosser and Stuart Gripman

Flash CS6: The Missing Manual by Chris Grover

Galaxy S II: The Missing Manual by Preston Gralla

Galaxy Tab: The Missing Manual by Preston Gralla

Google+: The Missing Manual by Kevin Purdy

HTML5: The Missing Manual by Matthew MacDonald

iMovie 11 & iDVD: The Missing Manual by David Pogue and Aaron Miller

iPad: The Missing Manual, Fourth Edition by J.D. Biersdorfer

iPhone: The Missing Manual, Fifth Edition by David Pogue

iPhone App Development: The Missing Manual by Craig Hockenberry

iPhoto 11: The Missing Manual by David Pogue and Lesa Snider

iPod: The Missing Manual, Tenth Edition by J.D. Biersdorfer and David Pogue

JavaScript & jQuery: The Missing Manual, Second Edition by David Sawyer McFarland

Kindle Fire: The Missing Manual by Peter Meyers

Living Green: The Missing Manual by Nancy Conner

Mac OS X Mountain Lion: The Missing Manual by David Pogue

Microsoft Project 2010: The Missing Manual by Bonnie Biafore

Motorola Xoom: The Missing Manual by Preston Gralla

Netbooks: The Missing Manual by J.D. Biersdorfer

NOOK Tablet: The Missing Manual by Preston Gralla

Office 2010: The Missing Manual by Nancy Connor, Chris Grover, and Matthew MacDonald

Office 2011 for Macintosh: The Missing Manual by Chris Grover

Personal Investing: The Missing Manual by Bonnie Biafore

Photoshop CS6: The Missing Manual by Lesa Snider

Photoshop Elements 10: The Missing Manual by Barbara Brundage

PHP & MySQL: The Missing Manual by Brett McLaughlin

QuickBooks 2012: The Missing Manual by Bonnie Biafore

Switching to the Mac: The Missing Manual, Lion Edition by David Pogue

Windows 7: The Missing Manual by David Pogue

Windows 8: The Missing Manual by David Pogue

Your Body: The Missing Manual by Matthew MacDonald

Your Brain: The Missing Manual by Matthew MacDonald

Your Money: The Missing Manual by J.D. Roth

For a full list of all Missing Manuals in print, go to www.missingmanuals.com/library.html.

Introduction

Throughout history, people have searched for new places to vent their opinions, sell their products, and just chat it up. The World Wide Web is the culmination of this trendthe best and biggest soapbox, marketplace, and meeting spot ever created.

But theres a problem. If you want a website thats taken seriously, you need first-rate content, a dash of good style, and the functionality that ties everything together. The first two items require some hard work. But the third elementthe industrial-strength web plumbing that powers your siteis a whole lot trickier. Overlook that, and youve got a broken mess of pages that even your mom cant love.

This is where the ridiculously popular web publishing tool named WordPress comes in. WordPress makes you a basic deal: You write the content, and WordPress takes care of the rest.

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