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Matthew Pollard - The Introvert’s Edge: How the Quiet and Shy Can Outsell Anyone

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An introvert? Great at sales? YES. Sales is a skill anyone can learn and master--and introverts are especially good at it once they learn how to leverage their natural strengths. Introverts arent comfortable with traditional tactics like aggressively pushing a product or talking over a customers objections. Thats the beauty of The Introverts Edge it doesnt focus on the sale itself but on a sales system that helps introverts feel sincere instead of sales-y. Powerful and practical, the book reveals how to: Find natural confidence - Prepare for every situation - Present your value so that customers want to buy - Sidestep objections - Judge when the customers ready to buy - Ask for the sale--without asking - Continually adapt and improve - Profit from a process that doesnt rely on personality - Enjoy sales With stories of introverted entrepreneurs, salespeople, and business owners who went from stagnant to success, The Introverts Edge shows you how to succeed in sales--without changing who you are.

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ADVANCE PRAISE FOR THE INTROVERTS EDGE

This book will be a game changer for any introvert who hates selling or believes they just cant do it. You can!

Neil Patel, New York Times bestselling author of Hustle
and co-founder of Crazy Egg & Hello Bar

Here are all the fundamental techniques you need to become a successful salesperson! If youve ever felt that your introversion is an obstacle to your success, worry no more. Matthew Pollard shows you exactly why the opposite is true! For all of you introverts who are looking to succeed in sales (or any extrovert-dominated field), The Introverts Edge by Matthew Pollard is for you!

Marshall Goldsmith, international bestselling author
of What Got You Here Wont Get You There

Matthew has created the ultimate guide for people who are reluctant to enter the world of sales. He won the war with his instinct, courage, friendliness, and honesty. But the cool part is he documented it so that you can do the same thing. More than a sales book, its both informational and inspirational.

Jeffrey Gitomer, author of The Little Red Book of Selling

Dont read this book... if you love excuses. I used to believe that I couldnt sell because Im an introvert. This book taught me that my excuse was actually an advantage.

Ryan Deiss, CEO, DigitalMarketer.com

Introverts have what it takes to be great salespeople! Matthew Pollard proves that point and more in this compelling read. By sharing powerful case examples and a clear sales system, he offers introverts a way to build on their listening and preparation skills to win sales and influence people.

Jennifer Kahnweiler, Ph.D., CSP, bestselling author
of The Introverted Leader and Quiet Influence

At the core, Im an introvert myself, so I know the importance of reliable, adaptable systems that draw on our greatest strengths. Matthew Pollard has nailed a process that harnesses our creativity, empathy, and analytical thinking to cultivate relationships that create the solutions your customers need.

Dr. Ivan Misner, founder of BNI and New York Times bestselling
author of Truth or Delusion? Busting Networkings Biggest Myths

Ive long advocated taking control of the sale, while at the same time keeping the customers needs front and center. Matthew Pollards system does exactly thatand much more. Brilliant, intuitive, and refreshing.

Matthew Dixon, author of The Challenger Sale and The Challenger
Customer
(listed as the number one and two Most Highly
Rated Sales Books of All Time by HubSpot)

Sales is due for a transformation. The Introverts Edge flips selling from an uncomfortable, unsuccessful, high-pressure nightmare to a smooth, winning conversation.

Mark Roberge, Senior Lecturer at Harvard Business School;
former CRO at HubSpot; bestselling author
of The Sales Acceleration Formula

Introverts can set the world on FIRE, and Matthew Pollard will show you how in The Introverts Edge. Introverts, its time to IGNITE!

John Lee Dumas, founder and host of Entrepreneurs
On Fire
(recently ranked by Entrepreneur
as a top five podcast for entrepreneurs)

Being an extrovert, this book by Matthew helps me understand why some of my biggest competitors in my sales career have been the quiet ones.

Erik Day, Vice President & GM, North America
Small Business at Dell Technologies

Finally! A sales manual for people whod rather chew their arm off than work a room... in other words, most of us. I make much of my living trying to be an extrovert on stage by giving speeches. When I have to do what amounts to selling, I dont have any energy left. I need a sales system that doesnt rely on any natural ability for charm, chit-chat, or schmoozing. The Introverts Edge is it.

Paul Smith, bestselling author of Sell with a Story

Everyone knows that introverts cant sell very well. Wrong! The Introverts Edge provides the necessary steps to sell successfully, and it does so in an easy, accessible, and readable manner. Through the use of stories, this book goes way beyond general sales tips; it provides insights on how introverts can make the leap into sales. Ease into this book and you will see immediate results.

John B. Molidor, Ph.D., President of the National Speakers
Association and Professor of Psychiatry at Michigan State University

The Introverts Edge is a great read for both the quiet and the less-quiet. Matthew Pollard not only shows the power of process over personality when it comes to sales, but helps pave the way for workplaces that are great for all kinds of people.

Ed Frauenheim, Director of Research and Content,
Great Place to Work Institute

Matthew Pollard really knows what hes talking about. Every introvert interested in selling any idea or product would be well advised to read his book and follow his simple and practical process.

Derek Lidow, Professor of Entrepreneurship at Princeton
and author of Startup Leadership and Building on Bedrock

As a Sales Strategist instructor for our (then) young company, Matthew added hundreds of thousands of dollars in sales for us with his just tell stories technique. He transformed our lowest selling introverted salesperson into a Top Dog winner for highest quarterly sales. Now, he has distilled that several-week course into an enjoyable read that has you pulling for the introvert, all while absorbing Matthews tried-and-true successful sales strategies. I highly recommend this book for both introverts and extroverts alike to improve their sales productivity.

Volney Campbell, Co-Chairman/Principal
at Colliers International Austin

Matthew Pollard challenges some time-honored beliefs on what it takes to be successful at sales. I love how he weaves real-life stories into practical applications that new or even experienced reps can put to use right away! Its a must-read for anyone who proudly calls sales their profession!

Bob Perkins, founder and Chairman of the American
Association of Inside Sales Professionals

Matthew Pollard gets people, and he gets sales. The Introverts Edge not only dispels the myth that you must be loud and outgoing to thrive in sales, but also offers a powerful roadmap for how all of us can better build trust and connect with buyers. I. Absolutely. Love. This. Book. I highly recommend it for anyone who sells, not just for those who are more reserved!

Mike Weinberg, author of the AMACOM bestsellers Sales
Management. Simplified
. and New Sales. Simplified.

Disclaimer: I went into Matthews book a skeptic. (Introverts make the best salespeople? Cmon.) By page 6, I was intrigued; by page 16, I was captivatedby page 30, Mr. Pollard had won another believer and raving fan. The Introverts Edge isnt vague coaching, it isnt a rah-rah pep talk, it isnt a handful of interesting ideas. This is the real deal. Matthews approach is gold. Not only sales gold, but gold, period.

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