• Complain

Brain Vlaun - Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry

Here you can read online Brain Vlaun - Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry full text of the book (entire story) in english for free. Download pdf and epub, get meaning, cover and reviews about this ebook. year: 2020, publisher: Naval Institute Press, genre: History. Description of the work, (preface) as well as reviews are available. Best literature library LitArk.com created for fans of good reading and offers a wide selection of genres:

Romance novel Science fiction Adventure Detective Science History Home and family Prose Art Politics Computer Non-fiction Religion Business Children Humor

Choose a favorite category and find really read worthwhile books. Enjoy immersion in the world of imagination, feel the emotions of the characters or learn something new for yourself, make an fascinating discovery.

Brain Vlaun Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry
  • Book:
    Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry
  • Author:
  • Publisher:
    Naval Institute Press
  • Genre:
  • Year:
    2020
  • Rating:
    5 / 5
  • Favourites:
    Add to favourites
  • Your mark:
    • 100
    • 1
    • 2
    • 3
    • 4
    • 5

Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry: summary, description and annotation

We offer to read an annotation, description, summary or preface (depends on what the author of the book "Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry" wrote himself). If you haven't found the necessary information about the book — write in the comments, we will try to find it.

A common theme of airpower histories is that the Combined Bomber Offensive was the proving ground for a post-war independent air force. Whether or not the United States Strategic Air Forces (USAAF) could perform to the hype of its interwar doctrine, Allied commanders based their rival approaches to victory in Europe on their differing views of independent airpower. However, there is an essential, yet overlooked facet to this story: commanders convictions alone could not hold sway within the War Department, much less at the politically and bureaucratically charged meetings of the Combined Chiefs of Staff. The air commanders pressed their staffs for decision-quality assessments and photographic evidence to sell their arguments and project their progress. They needed informed targeting plans and objective post-raid reports as well as an air-intelligence enterprise to mature all-too-quickly out of interwar neglect. What they received--and Brian Vlaun explains--was a collision of organizational interests and leadership personalities that shaped Ira Eakers command of the Eighth Air Force in 1943, the tumultuous air campaign over Germany, and the path of the post-war U.S. Air Force. As a result of the authors research through thousands of declassified files, Selling Schweinfurt examines the relationships between air-intelligence organizations and key decision-makers. His analysis spans from pre-war planning and doctrine development, through the Eighth Air Forces independent air campaign, and culminates with the formation of the United States Strategic Air Forces and its 1944 pre-invasion preparations. This book concludes that military organizations, if left unchecked, may adopt symbols and exaggerate claims to justify their own preferences and market their ideas in ways that mask their optimistic assumptions. In the case of the air campaign against Germany, both the four-engine bomber and specialized targets--like Schweinfurts ball bearings--served as symbols and powerful marketing tools for the AAF and air intelligence, respectively.

Brain Vlaun: author's other books


Who wrote Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry? Find out the surname, the name of the author of the book and a list of all author's works by series.

Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry — read online for free the complete book (whole text) full work

Below is the text of the book, divided by pages. System saving the place of the last page read, allows you to conveniently read the book "Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry" online for free, without having to search again every time where you left off. Put a bookmark, and you can go to the page where you finished reading at any time.

Light

Font size:

Reset

Interval:

Bookmark:

Make

SELLING SCHWEINFURT TITLES IN THE SERIES Airpower Reborn The Strategic - photo 1

SELLING SCHWEINFURT

TITLES IN THE SERIES

Airpower Reborn: The Strategic Concepts of John Warden and John Boyd

The Bridge to Airpower: Logistics Support for Royal Flying Corps Operations on the Western Front, 191418

Airpower Applied: U.S., NATO, and Israeli Combat Experience

The Origins of American Strategic Bombing Theory

Beyond the Beach: The Allied Air War against France

The Man Who Took the Rap: Sir Robert Brooke-Popham and the Fall of Singapore

Flight Risk: The Coalitions Air Advisory Mission in Afghanistan, 20052015

Winning Armageddon: Curtis LeMay and Strategic Air Command, 19481957

Rear Admiral Herbert V. Wiley: A Career in Airships and Battleships

From Kites to Cold War: The Evolution of Manned Airborne Reconnaissance

Airpower over Gallipoli, 19151916

The History of Military Aviation

Picture 2

PAUL J. SPRINGER, EDITOR

This series is designed to explore previously ignored facets of the history of airpower. It includes a wide variety of disciplinary approaches, scholarly perspectives, and argumentative styles. Its fundamental goal is to analyze the past, present, and potential future utility of airpower and to enhance our understanding of the changing roles played by aerial assets in the formulation and execution of national military strategies. It encompasses the incredibly diverse roles played by airpower, which include but are not limited to efforts to achieve air superiority; strategic attack; intelligence, surveillance, and reconnaissance missions; airlift operations; close-air support; and more. Of course, airpower does not exist in a vacuum. There are myriad terrestrial support operations required to make airpower functional, and examinations of these missions is also a goal of this series.

In less than a century, airpower developed from flights measured in minutes to the ability to circumnavigate the globe without landing. Airpower has become the military tool of choice for rapid responses to enemy activity, the primary deterrent to aggression by peer competitors, and a key enabler to military missions on the land and sea. This series provides an opportunity to examine many of the key issues associated with its usage in the past and present, and to influence its development for the future.

SELLING SCHWEINFURT

TARGETING, ASSESSMENT,
AND MARKETING
IN THE AIR CAMPAIGN
AGAINST GERMAN INDUSTRY

BRIAN D. VLAUN

NAVAL INSTITUTE PRESS

Annapolis, Maryland

Naval Institute Press

291 Wood Road

Annapolis, MD 21402

2020 by Brian D. Vlaun

All rights reserved. No part of this book may be reproduced or utilized in any form or by any means, electronic or mechanical, including photocopying and recording, or by any information storage and retrieval system, without permission in writing from the publisher.

Library of Congress Cataloging-in-Publication Data

Names: Vlaun, Brian D., author.

Title: Selling Schweinfurt : targeting, assessment, and marketing in the air campaign against German industry / Brian D. Vlaun.

Other titles: Targeting, assessment, and marketing in the air campaign against German industry

Description: Annapolis, Maryland : Naval Institute Press, [2020] | Series: History of military aviation | Includes bibliographical references and index.

Identifiers: LCCN 2020016789 (print) | LCCN 2020016790 (ebook) | ISBN 9781682475362 (hardback) | ISBN 9781682474679 (ebook) | ISBN 9781682474679 (epub)

Subjects: LCSH: Operation Pointblank, 19431944. I World War, 19391945Aerial operations, American. I United States. Army Air Forces. Air Force, 8th. I United States. Army Air ForcesHistoryWorld War, 19391945. I Great Britain. Royal Air ForceHistoryWorld War, 19391945. I World War, 19391945Military intelligence. I Bombing, AerialGermanyHistory20th century.

Classification: LCC D790 .V56 2020 (print) I LCC D790 (ebook) I DDC 940.54/49730943dc23

LC record available at https://lccn.loc.gov/2020016789

LC ebook record available at https://lccn.loc.gov/2020016790

This paper meets the requirements of ANSINISO z3948-1992 Permanence of - photo 3 This paper meets the requirements of ANSI/NISO z39.48-1992 (Permanence of Paper). Printed in the United States of America.

28 27 26 25 24 23 22 21 209 8 7 6 5 4 3 2 1

First printing

CONTENTS - photo 4

CONTENTS

Picture 5

Picture 6

Picture 7

Picture 8

Picture 9

ILLUSTRATIONS

Frontispiece

ACKNOWLEDGMENTS

I wish to extend my sincere gratitude to Dr. Stephen Chiabotti, professor emeritus and former director of Air Universitys PhD program at the School of Advanced Air and Space Studies, without whom this book would not have been possible. Also, I wish to thank Dr. Mark Conversino and Dr. Paul Gelpi for their thoughtful feedback and encouragement.

For assistance with this projects core research, I owe my wholehearted thanks to Ms. Tammy Horton and Ms. Maranda Gilmore of the Air Force Historical Research Agency at Maxwell Air Force Base and to Ms. Terry Kiss and Ms. Yvonne Kincaid of the Air Force Historical Support Office at Joint Base Anacostia-Bolling.

As with all works of history, especially those that examine human or organizational behavior, this study is unavoidably influenced by the authors perspectives and inclinations. Although I have made a conscious effort to guard against such biases, any remaining errors of fact, omission, or interpretation are entirely my own. Finally, the conclusions and opinions expressed in this book do not reflect the official position of the U.S. Government, the Department of Defense, or the United States Air Force.

INTRODUCTION

The formulation of bombing policy is a fairly complex subject. It demands the combination of a massive flow of intelligence, with a feeling for changing bombing capabilities, and the changing sequence of war strategy and timing, in its broadest sense. The fact that this intellectual process related directly to violent acts of war gave to it, at the time, extraordinary point and vitality.

WALT ROSTOW, ENEMY OBJECTIVES UNIT

What we all want is results. I am certain that neither you nor anybody else in Washington wants it better than we in the field, and I am certain also that nobody is trying harder to accomplish a high level of bombing accuracy than we are. Let us continue, therefore, to report our bombing as we see it here.

MAJ. GEN. IRA EAKER TO MAJ. GEN. BARNEY GILES, 15 SEPTEMBER 1943

B y the time of the German surrender on V-E Day, 8 May 1945, Allied air forces had dropped a combined total of almost 2.7 million tons of bombs on Germany, 83 percent of which fell after 1 January 1944.

Big Week occurred barely a month into Lt. Gen. Carl A. Spaatzs command of all U.S. bombers in Europe. Along with Lt. Gen. Ira Eakers seasoned staff from Eighth Air Force, Spaatz inherited immense pressure from Washington. Despite his two most vexing factorswinter weather and targeting diversionshe knew he needed to show he was adhering to General Arnolds target preferences as best he could. He needed to improve both the tempo and results of the air campaign as it reached its final stages. Both the cross-Channel invasion and the future of the Army Air Forces potentially depended on airpowers demonstrated success.

Next page
Light

Font size:

Reset

Interval:

Bookmark:

Make

Similar books «Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry»

Look at similar books to Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry. We have selected literature similar in name and meaning in the hope of providing readers with more options to find new, interesting, not yet read works.


Reviews about «Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry»

Discussion, reviews of the book Selling Schweinfurt: Targeting Assessment and Marketing in the Air Campaign Against German Industry and just readers' own opinions. Leave your comments, write what you think about the work, its meaning or the main characters. Specify what exactly you liked and what you didn't like, and why you think so.