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Robicelli Matt - Robicellis: a love story, with cupcakes: with 50 decidedly grown-up recipes

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Robicelli Matt Robicellis: a love story, with cupcakes: with 50 decidedly grown-up recipes

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VIKING STUDIO Published by the Penguin Group Penguin Group USA LLC 375 Hudson - photo 1
Robicellis a love story with cupcakes with 50 decidedly grown-up recipes - image 2
Robicellis a love story with cupcakes with 50 decidedly grown-up recipes - image 3

VIKING STUDIO

Published by the Penguin Group

Penguin Group (USA) LLC

375 Hudson Street, New York, New York 10014

Robicellis a love story with cupcakes with 50 decidedly grown-up recipes - image 4

USA | Canada | UK | Ireland | Australia | New Zealand | India | South Africa | China

penguin.com

A Penguin Random House Company

First published by Viking Studio, a member of Penguin Group (USA) LLC, 2013

Copyright 2013 by Allison Robicelli and Matt Robicelli

Penguin supports copyright. Copyright fuels creativity, encourages diverse voices, promotes free speech, and creates a vibrant culture. Thank you for buying an authorized edition of this book and for complying with copyright laws by not reproducing, scanning, or distributing any part of it in any form without permission. You are supporting writers and allowing Penguin to continue to publish books for every reader.

Photographs by Eric Isaac Photography

ISBN 978-0-670-78587-2

Copyright 2013 Allison and Matt Robicelli

Photography Eric Isaac

PUBLISHERS NOTE: The recipes contained in this book have been created for the ingredients and techniques indicated. The Publisher is not responsible for your specific health or allergy needs that may require supervision. Nor is the Publisher responsible for any adverse reactions you may have to the recipes contained in the book, whether you follow them as written or modify them to suit your personal dietary needs or tastes.

F OR A TTICUS T OBY because you inspire us to try to be brave to attempt - photo 5

F OR A TTICUS & T OBY

because you inspire us to try, to be brave, to attempt to become

the people we hope you boys will be when you grow up.

You show us the possibility and magic in the everyday,

and you are the only thing thats ever truly mattered.

Its such a fine line between stupid and clever.

This Is Spinal Tap

Preface Thank you for opening this cookbook I know there are many many - photo 6

Preface

Thank you for opening this cookbook! I know there are many, many people out there thinking, Ugh. This is just what America needsanother fucking cupcake cookbook, so honestly, just getting you to the opening page is a great start. I mean, you could be reading any cookbook right now: Jacques Ppins Techniques, Guy Fieris Slamma Jamma Porkorama, 101 Jell-O Shots for Passover. Yet here you are with us, and thats incredibly special. Welcome! Your presence is appreciated!

As the title suggests, this book is about more than just recipes. Robicellis is far more than just a brandits the name of the family Matt and I started the night we met and fell in love. And because right now, as you and I are entering into a relationship of sorts where I talk and you listen, it seems only right that I give you a quick primer before you metaphorically jump into bed with us. Unless you made it through the Jell-O shot book first, in which case youre free to take off your pants and meet us in whatever damn chapter youd like.

The first thing you need to know is that our life is about so much more than cupcakes, and so is this book. As much as were writing this to teach you how to make our world-famous buttercream or to answer questions like how do I select a good wine for baking? were also here to tell you about other things weve learned along the way: what its like to be a struggling mom-and-pop business in the worst economy since the Great Depression, how to keep your sanity when hitting rock bottom, why you should keep at least one emergency cupcake in your home at all times, or why we named a collection of cupcakes after The Golden Girls (hint: because its the greatest television show in human history and so tremendously awesome that I dont understand why my eyes dont literally melt when I watch it). Okay, maybe that was more of a straight answer than a hint, but lets be honest herethe answer was totally obvious. Not like all the questions Im going to be posing later, such as what the different types of butter and cocoa powder are. The answers to those questions are going to shake the very fiber of your being.

Second thing you need to know is that weve both spent just about our entire lives in Brooklyn, meaning that yes, there will be plenty of foul language in this book. Four-letter words, seven-letter wordswere also planning to make up some brand-spanking-new ones just for this book because this is kinda a big deal for us. While there are people out there who may take issue with the cursing, I need to remind you that this is pretty much a cornerstone of our native tongue. I could argue that I find it just as offensive when people butcher the English language by saying things like yall, arsle, hella, or Kardashian. If it wasnt for curse words and grandiose hand gestures, I dont know if Brooklynites would even be able to communicate. In fact, I had requested that holograms of me making dramatic hand gestures be included in the book, but my publisher said it was too expensive, which is total fucking bullshit.

Matt says: You cant put a price on awesome, motherfuckers!

And finally, know that we love you. Yes, you. Some of you are just discovering us; many dont know our full story except for the fact that were two of the most lauded cupcake bakers in the country. None of this happened overnight, none of it was easy, and none of it would have happened if it wasnt for people just like you supporting us. Weve had only one dream in our lives, and that was to make millions of people happy. If you make one or two of our recipes, share them with friends, help us make more people smile, then we love you for it. Thank you.

So, welcome to this book. Robicellis: A Love Story, with Cupcakes is more than just, well, a love story with cupcakes. Its a recession survival story. Its about being as brave as you can when life throws its worst at you, and coming out on top. Its about challenging yourself, laughing at yourself, making mistakes and forgiving yourself for them. Its falling on your face over and over again and not letting that stop you. Its about never giving up on what you love, no matter how bad things seem to get.

And in between all that, its about cupcakes. And yes, they are ridiculously delicious.

Robicellis a love story with cupcakes with 50 decidedly grown-up recipes - photo 7
Robicellis a love story with cupcakes with 50 decidedly grown-up recipes - photo 8
A Love Letter to Cupcakes Dear Cupcake Haters Cupcake-Hating Media - photo 9
A Love Letter to Cupcakes Dear Cupcake Haters Cupcake-Hating Media Cupcake - photo 10
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