Tieger - Do What You Are

Since its first publication in 1992, Do What You Are has helped over a million people find satisfying careers and conduct more successful job searches. Weve heard from hundreds of people who report that by helping them discover the kind of work they were meant to do, Do What You Are forever changed their lives and made them feel more productive, more appreciated, and more satisfied.

In the seven years since the fourth edition of Do What You Are was released, the world has changed in profound and myriad ways. We experienced the Great Recession, and its historic impact continues to be felt in almost every aspect of American life. High unemployment rates and a slow economic recovery have given many Americans a sobering reality check. Millennials graduating college and baby boomers alikeand everyone in betweenare trying to find stable yet satisfying work in a very unstable world. And perhaps it may seem like a luxury to try to find a career that allows you to do what you are when so many people are struggling just to put bread on the table.

The good news is, this book can help.

You hold in your hands a tool that can set you apart in an increasingly competitive market. This book can help you to identify work that is satisfying and that you can excel at, even in a changing world. We can point you toward industries that remain resilient in the face of an economic downturn and jobs that are evolving to become indispensible in the coming years.

Dozens of books have been written to help people make good career decisions. But Do What You Are is different from every other guide in a fundamental way. It does not offer generic, one-size-fits-all advice. For as certainly as people are different from each other, advice thats right for one person often is completely wrong for another. Our expertise in the well-respected, scientifically validated system called Personality Type enables us to truly individualize the career discovery processto give you invaluable insights about yourself, and to enable you to find a career that makes the best use of your natural talents.

Technology has continued to influenceand even definethe means by which people identify and procure employment. Increasingly, the job search has moved online, with social and professional networking sites, job postings, and career websites becoming the primary ways people find employment. However, technology has had surprisingly little effect on the equally important need for people to find work that is intrinsically satisfyingwork they are naturally designed to do. So the primary goal of