What people are saying about
Strategies for Being Visible
Having worked in the Industry for over 22 years, I am deeply impressed by the width and depth of the key profile-raising ideas that Susan has touched upon in her book. Each idea unfolds with practical insight, workable tips and in places, academic backing. The selection of women who have been interviewed is very credible and makes the advice closer to home and real. Having spoken in many countries around the world myself, I know that key blockers for young aspiring women are many. However, what surprised me is that the core challenges remain the same across cultures. Susan has managed to capture the inner core of those issues. In a very readable, user friendly format, this book will rapidly become the go-to for young, professional women as they aspire to succeed.
Ruchi Aggarwal, Director Business Development, University of Lincoln, UK, Ex Director Marketing, Microsoft India
So many women dont realise they have the potential and often lack the confidence to rise to the top in their professions. Working in a tough and male dominated environment I understand the difficulties women face to be heard and judged as equals. Strategies for Being Visible is a wonderful book for emerging female leaders, full of great information and skills to help everyone raise their profiles and achieve more at work and personally.
Ann Daniels, Polar Explorer, part of the first all-female team to reach the North and South Poles
The ability to take the big picture and translate it into day-to-day, actionable strategies is the hallmark of an outstanding coach. Sue has poured this aspect of her talent as a coach into helping women overcome self-doubt and institutional career barriers and embrace a more influential leadership role. This book is an indispensable guide for early- to mid-career women looking to accelerate their leadership development by raising their visibility. As she shares the experiences and advice of influential women leaders, Sue outlines straightforward, pragmatic steps for gaining visibility from an empowered, confident stance. Her advice covers, crucially, how to create connection at a distance using social media, writing and speaking, which is essential in the global, digitised workplace. As such, this book is a compelling addition to the toolkit of todays aspiring leaders.
Wendy Kendall, global career psychologist
For aspiring female leaders, a practical and engaging read that will support you on the path to career fulfilment, organisational change and the Leadership role you deserve. If you read one book that will support you in getting where you want to be, read this!
Michelle Farrell-Bell, CEO, Young Manchester
In this book Susan provides a unique blend of insight and wisdom into the essential skill that is raising your profile. Whether you follow all of her well-crafted strategies or pick out a few to suit, you can be assured that her easy to follow, tried and tested methods will help you gain the visibility you need to raise your career and your leadership skills to the next level.
Melanie Christie, Senior Regional Director, ICAEW
First published by Business Books, 2019
Business Books is an imprint of John Hunt Publishing Ltd., No. 3 East St., Alresford, Hampshire SO24 9EE, UK
www.johnhuntpublishing.com
For distributor details and how to order please visit the Ordering section on our website.
Text copyright: Susan Ritchie 2018
ISBN: 978 1 78535 472 4
978 1 78535 473 1 (ebook)
Library of Congress Control Number: 2018931829
All rights reserved. Except for brief quotations in critical articles or reviews, no part of this book may be reproduced in any manner without prior written permission from the publishers.
The rights of Susan Ritchie as author have been asserted in accordance with the Copyright, Designs and Patents Act 1988.
A CIP catalogue record for this book is available from the British Library.
Design: Stuart Davies
Printed and bound by CPI Group (UK) Ltd, Croydon, CR0 4YY, UK
We operate a distinctive and ethical publishing philosophy in all areas of our business, from our global network of authors to production and worldwide distribution.
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Acknowledgements
This book owes a great deal to the following women who generously gave their time and wisdom.
Tiffany Hall, CIO at Cancer Research UK
Amanda Robinson, Head of Sales for Virgin Trains
Kate Turner, Head of London & South East for Lloyds Private Banking
Bronwen Batey, Former Regional Director of Marketing Communications for Banyan Tree
Heather Melville, OBE, CCMI, JP, Director of Strategic Partnerships and Head of Business Inclusion Initiatives, Corporate and Private Banking, RBS
Beverley Smith, CEO at North West Leicestershire District Council
Fiona Cownie, Professor of Law at Keele University
Jackie Daniel, NHS Chief Executive
Charlotte Sweeney, OBE, Inclusion Expert, Author and Founder of Charlotte Sweeney Associates
Tessa Shreeve, CEO of The Luxury Restaurant Guide
Sara Rees, Head of Fundraising at Rays of Sunshine Childrens Charity
Caroline Welch-Ballentine, Chief Administration Officer and HRD, Richemont International Ltd
Susmita Sen, CEO Tower Hamlet Homes
Karen Friebe, Partner at Berwin, Leighton, Paisner
Kate Roebuck, Partner, Bridge McFarland Solicitors
Carol Rosati, Founder and Global Head of Inspire, Director at v2 Coaching
Kate Davies, CEO of Nottinghill Housing and CEO designate of Nottinghill Genesis
Jo Cox-Brown, Founder and Director of Night Time Economy
Jayne Mitchell, Deputy Vice Chancellor, Bishop Grosseteste University
Jane Scott Paul, Former CEO of the ATT
Nicky Ness, Director of Forces Broadcasting and Entertainment
Nicky Hill, Director of HR, Nottingham University Hospitals NHS Trust
Carolyn Pearson, CEO of Maiden Voyage
Foreword
Having learned so much from Sues first book, most of which I still use today, I was eager to read her follow up. I wasnt disappointed. Its perfect if you want to take that next big step in your career but just cant get noticed.
It has down-to-earth advice with practical tools to help you AND gives examples of how other women in your situation have overcome challenges. Sue has a way of being tough and encouraging at the same time. Its her grounded approach which makes it easy to understand exactly what you should be doing and its straight to the point. Be bold, dont follow the rules & respectfully disrupt - grab this book & devour it before you want to take your next big step!
Nicola Gilroy, BBC Look North
Introduction
Meet Gina.
Gina is a well-qualified professional, hard-working, ambitious and well-respected. She is reliable, trustworthy and full of ideas for growing her employers business. She leads a team of fifteen individuals, whose performance consistently tops those of her peers. She is well-liked and committed to her role. Gina is the person her colleagues, including those more senior to her, are most likely to go to in a crisis.