Fletcher John Edward - Tourism : principles and practice

Professor John Fletcher is Pro-Vice-Chancellor at Bournemouth University and was founding Director of the International Centre for Tourism and Hospitality Research. John is Editor in Chief of the International Journal of Tourism Research , a Fellow of the International Academy for the Study of Tourism and a Fellow of the Tourism Society. He has undertaken tourism development and impact studies throughout the Caribbean, the South Pacific, the Indian Ocean and across Europe on behalf of national governments, local authorities and international agencies. John has led research projects funded by the EU, UNEP, USAID, UNWTO, WTTC, WWF and international development banks. In his efforts to improve the accessibility of tourism impact research he pioneered the development of interactive economic and environmental impact models in the 1990s and is author of more than 130 articles, official reports and book chapters on tourism impacts. He has also written on the place of tourism in national accounts and presented to the British Association for the Advancement of Science.

Alan Fyall is Orange County Endowed Professor of Tourism Marketing at the Rosen College of Hospitality Management, University of Central Florida, USA. Prior to arriving in the United States, Alan was Professor in Tourism and Deputy Dean Research & Enterprise in the School of Tourism, Bournemouth University in the United Kingdom. He has published widely in his fields of expertise and is the author of over 150 articles, book chapters and conference papers as well as 20 books. Alan has organised a number of international conferences and workshops for academic, professional and governmental audiences and is frequently invited to deliver keynote addresses. He is Co-Editor of Elseviers Journal of Destination Marketing & Management and sits on the editorial boards of a number of leading journals including Annals of Tourism Research , Journal of Heritage Tourism , International Journal of Tourism Research and Anatolia . Alans current research interests lie in destination marketing and management in urban and coastal destinations and the impact of SMART technologies on future destination planning and the tourist experience. Alan is a former Member of the Bournemouth Tourism Management Board and Board of Solent Synergy Limited, and has conducted numerous consulting and applied research projects across the United Kingdom and overseas for the likes of the European Union, Commonwealth Secretariat, Grant Thornton and the Malaysian Ministry of Tourism.

David Gilbert is Emeritus Professor of Marketing at Surrey University as well as a Visiting Professor at the Dongbei University of Finance and Economics. He has also held the distinction of being a holder of the 1,000 Talents Award in China. He has 30 years academic experience in higher education and over eight years operational marketing experience for the private sector, having worked as a Product Manager and as a Marketing Manager for Rank Leisure. He specialises in the teaching of marketing related to: Relationship Marketing, Consumer Behaviour, eBusiness, Market Research, Research Methods and the functions of Marketing Management and was the founder of both the MSc in Tourism Marketing at Surrey and the DBA programme. His main research is in the field of services marketing and his publications, which number over 100, also include a book on retail marketing management. Alongside his academic duties he has worked with several government and private organisations and consultancies on tourism or marketing project work, as well as having planned and provided training in 20 countries. He was the founder and research director of the Thomas Cook Research Centre at the University of Surrey and has an in-depth knowledge of marketing in relation to the service industry.

Stephen Wanhill is Professor of Tourism Economics, University of Limerick and Emeritus Professor of Tourism Research, Bournemouth University and a Visiting Professor at the Universities of Nottingham and Swansea. He is a Director of Global Tourism Solutions (UK) and his principal research interests are in the field of tourism destination development. To this extent he has acted as a tourism consultant to a number of UK planning and management consulting firms, and has undertaken a wide range of tourism development strategies, tourism impact assessments, lecture programmes and project studies on subjects from airports to cultural attractions, both in the United Kingdom and worldwide, covering some 50 countries. Steve has written extensively on public sector intervention in tourism, tourism impact methodology, and project appraisal and development in academic journals and edited books, which brought him recognition in terms of acting as tourism policy advisor to the Select Committee on Welsh Affairs for a period of five years in the House of Commons. He has been a board member of the Wales Tourist Board with responsibilities for the development and research divisions. In this capacity, he spent much time reviewing and recommending grant applications for projects that encompass accommodation, restaurants and pubs, attractions and public facilities, such as country parks, visitor centres and infrastructure improvements. He is the Editor of Tourism Economics and has served as an Editorial Board Member for Acta Touristica , The Service Industries Journal , European Journal of Tourism Research , Tourism Management , the International Journal of Tourism Research and the Journal of Travel Research .