Jeffrey L. Cruikshank - The engine that could: seventy-five years of values-driven change at Cummins Engine Company
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The engine that could: seventy-five years of values-driven change at Cummins Engine Company
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The history of Cummins Engine Company, the worlds largest diesel engine manufacturer. This book analyzes the key characteristic of the company and its leaders, underscoring what has accounted for Cummins longevity and success in its competitive environment.
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Seventy-Five Years of Values-Driven Change at Cummins Engine Company
Jeffrey L. Cruikshank David B. Sicilia
Page iv
Disclaimer: Some images in the original version of this book are not available for inclusion in the netLibrary eBook.
Copyright 1997 by President and Fellows of Harvard College
All rights reserved
Printed in the United States of America
01 00 99 98 97 5 4 3 2 1
Library of Congress Cataloging-in-Publication Data
Cruikshank, Jeffrey L. The engine that could : seventy-five years of values-driven change at Cummins Engine Company / Jeffrey L. Cruikshank, David B. Sicilia. p. cm. Includes bibliographical references and index. ISBN 0-87584-613-0 (alk. paper) 1. Cummins Engine CompanyHistory. 2. Internal combustion engine industryUnited StatesHistory. 3. Diesel motor industryUnited StatesHistory. I. Sicilia, David B. II. Cummins Engine Company. III. Title. HD9705.5 I574C853 1997 338.7'629506'0973dc21 97-2746 CIP
The paper used in this publication meets the requirements of the American National Standard for Permanence of Paper for Printed Library Materials Z39.49-1984.
Page v
To Joe Cruikshank and Anna Bella Sicilia, born with this project
Page vii
Contents
Preface
ix
1 The Engine That Could
1
2 A Tenuous Venture, 19191929
15
3 Gaining a Foothold, 19301939
67
4 Investors and Inventors, 19401946
115
5 Becoming a Big Business, 19471958
141
6 The Go-Go Decade, 19591969
193
7 The World Changes, 19691975
245
8 Playing by the New Rules, 19731978
289
9 Betting the Company, 19791985
331
10 Cummins versus Japan, 19841987
379
11 Circling the Wagons
413
12 Pressures and Profits, 19881994
443
13 Cummins and the American Century
491
Acknowledgments
519
The Irwin-Sweeney-Miller Family
523
Note on Sources
525
Interviews
527
Notes
531
Index
561
About the Authors
589
Page ix
Preface
In 1993, Cummins hired us to research and write a history of the companypartly to commemorate the company's seventy-fifth anniversary, but also to help the company understand itself better as it emerged from a particularly trying episode in its history. We spent more than three years talking with scores of people in and around Cummins, studying the company's records, and reviewing pertinent materials in other historical collections. We had access to the entire written record, which turned out to be far more complete than the company knew.
With three exceptions, we were not steered away from any subjects. Those exceptions were: the individual foibles and failings that cropped up at Cummins (as in all human organizations) but had little or no impact on the company's fate; one legal proceeding, the final settlement of which committed Cummins not to talk publicly about the case; and proprietary information about emerging technologies.
Within these loose boundaries, we were free to explore. In fact, we were challenged regularly to push harder, dig deeper, and analyze more vigorously. Initial drafts of the manuscript, including those that included some of the more painful and difficult episodes in the company's history, were met with a consistent and encouraging reaction: Tell us more.
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