Table of Contents
This book is fondly dedicated to my friend and partner Eric Berman, one of the most disciplined and determined people I have ever met.
Introduction: The Miracle of Self-Discipline
There are a thousand excuses for failure but never a good reason.
MARK TWAIN
W hy are some people more successful than others? Why do some people make more money, live happier lives, and accomplish much more in the same number of years than the great majority? What is the real secret of success?
Often I begin a seminar with a little exercise. I ask the audience, How many people here would like to double their income?
Almost everyone smiles and raises their hands. I then ask, How many people here would like to lose weight? Get out of debt? Achieve financial independence?
Again, everyone smiles, some people cheer, and they all raise their hands. Then I say, Wonderful! These are great goals that everyone has. We all want to make more money, spend more time with our families, be fit and trim, and achieve financial independence.
Not only do we all want the same things, but we all know what we have to do to achieve them. And we all intend to do those things, sometime . But before we get started, we decide that we need to take a little vacation to a wonderful fantasy place called Someday Isle.
We say that Someday Ill read that book. Someday Ill start that exercise program. Someday Ill upgrade my skills and earn more money. Someday Ill get my finances under control and get out of debt. Someday Ill do all those things that I know I need to do to achieve all my goals. Someday.
Probably 80 percent of the population lives on Someday Isle most of the time. They think and dream and fantasize about all the things they are going to do someday.
And who are they surrounded by on Someday Isle? Other people on Someday Isle! And what is the chief topic of conversation on Someday Isle? Excuses! They all sit around and swap excuses for being on the island.
Why are you here? they ask each other.
Not surprising, their excuses are largely the same: I didnt have a happy childhood, I didnt get a good education, I dont have any money, My boss is really critical, My marriage is no good, No one appreciates me, or The economy is terrible.
They have come down with the disease of excusitis, which is invariable fatal to success. They all have good intentions, but as everyone knows, The road to hell is paved with good intentions.
The first rule of success is simple: Vote yourself off the island!
No more excuses! Do it or dont do itbut dont make excuses. Stop using your incredible brain to think up elaborate rationalizations and justifications for not taking action. Do something. Do anything. Get on with it! Repeat to yourself: If its to be, its up to me!
Losers make excuses; winners make progress. Now, how can you tell if your favorite excuse is valid or not? Its simple. Look around and ask, Is there anyone else who has my same excuse who is successful anyway?
When you ask this question, if you are honest, you will have to admit that there are thousands and even millions of people who have had it far worse than you have who have gone on to do wonderful things with their lives. And what thousands and millions of others have done, you can do as wellif you try.
It has been said that if people put as much energy into achieving their goals as they spend making up excuses for failure, they would actually surprise themselves. But first, you have to vote yourself off the island.
Humble Beginnings
Very few people start off with many advantages. Personally, I did not graduate from high school. I worked at laboring jobs for several years. I had limited education, limited skills, and a limited future. And then I began asking that question: Why are some people more successful than others? This question changed my life.
Over the years, I have read thousands of books and articles on the subjects of success and achievement. It seems that the reasons for these accomplishments have been discussed and written about for more than 2,000 years, in every conceivable way.
One quality that most philosophers, teachers, and experts agree on is the importance of self-discipline. Discipline is what you must have to resist the lure of excuses.
It is self-discipline that enables you to vote yourself off the island. It is the key to a great life and, without it, no lasting success is possible.
The development of self-discipline changed my life, and it will change yours as well. By continually demanding more from myself, I became successful in sales and then in management. I caught up on my schooling and took an MBA degree in my thirties, which required thousands of hours of determined study. I imported Suzuki vehicles into Canada before anyone else, set up sixty-five dealerships, and sold $25 million worth of the vehicles, and this is all after I had started with no knowledge of the industry. What I had, however, was the discipline and determination to learn what I needed to know and then apply what I needed to do.
I got into real estate development with no knowledge or experience, applied the power of discipline, which was then backed by hundreds of hours of work and study. I then went on to build shopping centers, industrial parks, office buildings, and residential subdivisions.
With self-discipline, I have built successful businesses in training, consulting, speaking, writing, recording, and distribution. My audio and video programs, books, seminars, and training programs have sold more than $500 million in thirty-six languages and fifty-four countries. Over the years I have consulted for more than 1,000 companies and trained more than 5 million people in live seminars and talks. In every case, the practice of self-discipline has been essential to my success.
I discovered that you can achieve almost any goal you set for yourself if you have the discipline to pay the price, to do what you need to do, and to never give up.
Who Should Read This Book?
This book is written for ambitious, determined men and women who want to achieve everything that is possible for them in life. It is written for people who are hungry to do more, to have more, and to be more than they ever have been before.
Perhaps the most important insight of all with regard to success is that to achieve greatly, you must become a different person. It is not the material things you accomplish or acquire that matter so much as it is the quality of the person you must become to accomplish well above the average. The development of self-discipline is the high road that makes everything possible for you.
This book will serve as your step-by-step guide to becoming a remarkable person who is capable of remarkable achievements.
A Chance Encounter Reveals the Reason for Success
Some years ago, I was attending a conference in Washington, D.C. During the lunch break I was eating at a nearby Food Fair. The area was crowded, so I sat down at the last open table by myself, even though it was a table for four.
A few minutes later, an older gentlemen and a younger woman who appeared to be his assistant came along, carrying trays of food and obviously looking for a place to sit.
Having lots of room at my table, I immediately arose and invited the older gentlemen to join me. He was hesitant, but I insisted. Finally, he sat down, quite thankfully, and we began to chat over lunch.
