Alex Weber - Fail Proof: Become the Unstoppable You

Advance Praise for Fail Proof

A game-changer for flipping the script on failing, setbacks, and even doubts about the future. If you want to upgrade your work and your life, read this book.

Keith Ferrazzi, New York Times Bestselling Author, Never Eat Alone

Failing (and learning from it) has been the key to my success in Ninja Warrior and everything Ive ever excelled at. I read Alexs book at the perfect time to remind me that it applies to all areas of my lifeespecially the scary new goals that dont come easily. And Alex can show you how to do it!

Jessie Graff, Top American Ninja Warrior, Professional Stuntwoman

Ive always connected with Alexs passion, positive energy, and how he changes peoples lives. You need to get past failures to reach high goals, and Alex will take you to the next level!

Julian Holguin, President of Billboard

This book is perfect for Leaders, Organizations, and Individuals looking to elevate their achievements, gain a competitive edge, and build a culture of perseverance. All coming from an expert speaker, entertainer, and American Ninja Warrior!

Josh Linkner, New York Times Bestselling Author, 5x Tech Entrepreneur

Alex is the real deal. The tools he provides to become Fail Proof are invaluable for anyone in any area of their life. A great addition to my library, and reminder of the value of persistence and believing in yourself. A must read.

Kent Weed, Creator & Executive Producer, NBC Amer ican Ninja Warrior

Confidence is a non-negotiable for success. Alex gives you a system to create real confidence and grow your self-belief in what is possible for you. Highly recommend!

Heather Monahan, Confidence Expert & Bestselling Author

For me, failing has been so valuable because it has taught me so much about myself. Ive seen Alexs growth with Ninja Warrior since the beginning. Ive seen his fails, but then I saw him become a real competitor in this sport, and hes got a system to get betterand get results.

Joe Moravsky, Top American Ninja Warrior

If you want to level up your leadership and performance to get amazing results, then get this book. Alex delivers real, actionable steps to make goals happen in record time. All with honest and hilarious stories of Alex putting his money where his mouth is! Pick up this book, and crush your goals.

Anthony Trucks, NFL Pro, Speaker, and Performance Coach

A POST HILL PRESS BOOK

ISBN: 978-1-64293-869-2

ISBN (eBook): 978-1-64293-870-8

Fail Proof:

Become the Unstoppable You

2021 by Alex Weber

All Rights Reserved

Although every effort has been made to ensure that the personal and professional advice present within this book is useful and appropriate, the author and publisher do not assume and hereby disclaim any liability to any person, business, or organization choosing to employ the guidance offered in this book.

No part of this book may be reproduced, stored in a retrieval system, or transmitted by any means without the written permission of the author and publisher.

Post Hill Press

New York Nashville

posthillpress.com

Published in the United States of America

Contents

This book is dedicated to you .

By Dr. Henry Cloud

New York Times Bestselling Author

I could almost sum up this foreword to Alexs book by quoting him directly. In one sentence, he nearly said it all:

To this day, diving in the deep endregardless of results, judgments, or even looking sillyis the biggest express route to reaching your goals.

This is a key statement, and sums up a lot about what getting better is all about: just doing it. To get better, we must do it. Butas the rest of the book explains so well, just doing it is harder than it sounds, and is so hard, in fact, that many people dont dive in. Or they do, and the ugly beast called failure steps in and squashes their future before it is ever able to fully take root and grow into greatness.

Alex has given a great guide to keep that squashing from happening. He provides the tools to take failure and turn it into what it actually is, from my perspective: learning. But, in order to learn, we must see incremental steps of getting better as what learning is all about. The reason that most people cannot learn how to get better has nothing to do with their level of talent or technical expertise in their field of performance, but has everything to do with what is inside their headsand hearts. It is the internal software that enables them to dive in, and then to keep swimming. And those people find that the one who swims, usually makes it.

Sometimes I read performance or leadership books that are rooted in someones personal experience and a let me share what worked for me perspective by the author. And usually, I get something out of those books because there must be some truth in their storyafter all, it worked for him or her. But most of the time, as a professional performance coach, I would rather read books that come from the research and science domain and give more objective, research-based, and scientifically grounded principles than just one persons journey. Usually, the science books contain information and principles that have been proven and scaled to be helpful to more than just one persons experience. Both are useful, but I love empirical research.

Not that peoples stories arent valuable and important, but they can be a bit subjective. Often the author can believe that what worked for them was caused by a when a real scientist would tell you that the reason it worked was actually b. The author got a great result but is now teaching an incomplete or misguided principle that is not going to work for everyone else. Armchair psychology does have its limitations.

What I liked so much about Alexs book is that it does both very well: it shares a subjective story we can learn from, but it also agrees with so much proven science. It is certainly rooted in his own story as both an overcomer and a high achieverthe path he espouses worked for him. And as I said above, I love hearing peoples stories of success and what they learned as they got there. I always gain something from those personal storiesor at least am inspired to do better myself. But also, as I read his personal story, I was struck, as a psychologist, by how much of what he was sharing agrees with so much of the science of how people performor how they dont. He shows in simple language how failure succumbs to the power of emotional dysregulationthe power of the internal voices, the diminishing of motivation, or the tendency to feel all is lost. Throughout this book, he gets the science right. His book and path not only worked for him, but the research says that the principles he shares can work for you too. They have been proven beyond just his personal story.

So much of performance is mental. There is no shortage of talent or brains in the world, but there are far less accomplished people in the world than there are talented people. Accomplishment requires talent, technical expertiseAND that immaterial internal software package that becomes the operating system to make it all work. By immaterial, do I mean heart? Mind? Soul? Yep.it is all three. And Alex has given us a guide, so you can upgrade your software to get past what today feels like failure and move into who and what YOU were created to be. Thanks, Alex!