Instagram Marketing 2019
How to Become a Master Influencer & Influence Millions of Followers Using Highly Effective Personal Branding & Digital Networking Strategies
Gary Loomer
Copyright 2019 by Gary Loomer - All rights reserved.
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Table of Contents
S ocial media has revolutionized how we communicate with one another. Whether you are an individual messaging an old friend or a multinational company trying to engage millions of customers, social media is the conduit through which true, lasting connections are made. These connections are forged through the stories we tell each other - the ideas, the products, the messages we convey. Of all the social media platforms in existence, it is Instagram which both values and fulfils the potential of storytelling. Marketers have known for decades that the power to build an audience, engage with it, and convert a potential customer into a paying one, is best leveraged through such stories, but it is only now with the advent of social media that this form of communication has been democratized for all.
You hold in your hand the guide to Instagram Marketing in 2019 and beyond. If you are a freelancer hoping to reach new clients, an entrepreneur looking to generate interest in a new business, a large corporation expanding your marketing scope, or an individual needing to engage with the general public - Instagram Marketing 2019 will make these goals a reality.
In each chapter, we will take you step by step through the most cutting-edge and innovative approaches to Instagram marketing. Both new techniques and tried and tested knowledge will be combined to give you the power to not only reach, but surpass your marketing goals. Each chapter contains a brief introduction of what will be covered for easy reference use and will end with a list of learning outcomes, so you can be certain you have picked up everything you need.
Instagram Marketing 2019 is broken down into four parts:
Building a Foundation : An overview of Instagram best practices.
Beyond the Basics : More advanced marketing techniques on Instagram, ensuring you rise above the competition.
Monetizing & Marketing : Ways to leverage your Instagram following in order to create revenue streams.
Be Inspired : Case studies and other inspiring advice from Instagram stars who have already achieved their goals on the platform.
Let us now go on a journey together, so that you can fully realize your marketing potential through Instagram so that you can get your story out there into the world.
Part 1: Building a Foundation
Chapter 1: Setting Up an Effective Instagram Account
I n this chapter, we are going to go through the best practices for setting up an effective Instagram account. If you are a seasoned veteran of Instagram, you should still pay close attention to this chapter, as it may help you identify where you have been going wrong and right.
A n Instagram account has a life of its own. Once it attracts followers, it heads off in a specific direction, hopefully the one you intended! While there are ways to get an Instagram account back on track, if mistakes have been made - we will talk about that in a later chapter - it is always preferential if your account has been built from the ground up with the correct approach.
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