Andrea T Edwards - 18 Steps to an All-Star Linkedin Profile : How to get started on Linkedin

Reviews for 18 Steps to an
All-Star LinkedIn Profile

Working with Andrea motivated me, she actually made me a social media practitioner. I love it.

18 Steps to an All Star LinkedIn Profile is truthful, simple and efficient. If you dont feel like starting to work on your social media skills after reading it, you will end up feeling guilty not doing so.

The book translates Andreas energy and passion for people through social media, as she is willing to make anyone of us shine in our own ways. LinkedIn is simply the best way to start, I can imagine more suggestion coming from Andrea, brace yourself!!!!

Julian Kasparian
CEO, BNP Paribas Securities Services,
Hong Kong

Andrea is my digital angel. She opened my eyes to the possibility of LinkedIn and more broadly on social media, showing me the huge potential for business professionals. When it comes to understanding how to use LinkedIn with integrity and power, Andrea Edwards and 18 Steps should be your first port of call.

Stanimira Koleva
Senior Vice President and General Manager,
Here Technologies, Asia Pacific and Japan

Andrea is leading the digital battle of good against
mediocre when it comes to social leadership. This is the starting point everyone needs to just get done, because from here, youll start to see the true power social leadership brings, not just to yourself, but to your business. Andrea has been a key partner in this transformation for my company. I suggest you listen to her.

Nishan Weerasinghe
CMO, Fortune 500 MNC,
Asia Top 50 Marketer

Andrea is totally passionate about the business and personal benefits of social leadership. She has been a leader in this space for many years and has kept up and refined her approach as the industry has changed. I have seen her share her advice and inspire groups with her energy for the subject.

The advice she shares in 18 Steps to an All-Star LinkedIn Profile is simple to put in place yet highly effective and recommended if you want to see business results.

Michelle Cockrill
Head of Marketing and Communications,
BNP Paribas Securities Services APAC

Andreas ability to break down how to get started on your social leadership journey is outstanding. Ive shared variations of this information across my internal and external networks more times than I can count. Andreas passion for social leadership and her ability to relate the results to business outcomes is what motivates many people I know to finally get started. But more than that, they believe its worth the time to invest in creating valuenot noiseacross their own networks. Thank you for continuing to lead and inspire all of us to do differently.

Wendy McEwan
marketing and business executive
working across Asia

I know when I first started on social media, it was photos of what I ate and where I was. My friends were the same. As time moved on, I observed connections who were able to position themselves as someone to listen to; they had something important to share and were very clear on who they were, personally and in business. So, I asked myselfhow does that picture of a coffee or odd-looking cat jump that ravine and become something of importance to other people?

Andreas book, 18 Steps to an All Star LinkedIn Profile showed me. Andrea has eloquentlyand without fusstaken away the fear and loathing from putting yourself out there and making YOURSELF the brand. Her step-by-step approach is a real-world way to get your voice, brand and message out there without the preach.

Sinisa Nikolic
Director, AP Cognitive Systems,
Fortune 500 MNC

Andrea has written a must-read primer for anyone taking their first step towards creating a brand for themselves on LinkedIn. As my first guide in this regard, Andrea, her workshop, and 18 Steps definitely set me on the right track on my personal branding journey. Read this
bookand learn from one of the best.

Thariyan Chacko
Group Manager,
Microsoft

There are many people advising you to be more active on LinkedIn, but very few tell you how to be more active and why. This bookin 18 stepswill help you kick-start your journey on LinkedIn and provides honest guidance on how you can share your true passion, unleashing the digital leader in you. If you have a lot of knowledge or are passionate to make a positive impact in the world, then start here.

Deepthi Anne
co-founder of TechAthena
Solution Architect, Fortune 500 MNC

What I love most about Andrea Edwards timely book is that is provides executives, managers and thought leaders with a step-by-step guide on how to succeed using LinkedIn while at the same time ensuring that quality and integrity are central to your social media strategy. A much-needed handbook which will help you cut through the noise and make a bigger impact in the world. Highly recommended.

James Taylor M.B.A. F.R.S.A.
Keynote Speaker on Business Creativity,
Innovation and Artificial Intelligence

Why do I need to learn it and who do I need to learn it from? These are two questions I ask myself when choosing what to read or study. Having an effective LinkedIn profile is going to help you sell yourself, influence your stakeholders, and have conversations with people you would never normally be able to reach. I know this because Ive done it, and the person that kicked my butt to get it done was Andrea Edwards. Theres no better thought-leader when it comes to digital conversations and social media.

Andrew Bryant CSP
author, Self Leadership

Andreas book got me in the first sentence. What is social leadership? Its you! Wow. Straight to the point. Her writing style pulls no punches and it sets the direction of her very practical and insights driven approach on how and why social leadership is so important, and, more importantly, HOW to do it through the platform where a third of the worlds professionals hangout. LinkedIn. A must read for anyone serious about being heard, seen and making a difference in this beautiful, chaotic world we call home.

Natalie Turner
author, Yes, You Can Innovate,
inventor of The Six Is of Innovation.

Everyone talks about LinkedIn, but here is your chance to truly do it well by reading 18 Steps and putting it into action. Andrea provides a powerful approach to LinkedIn that every executive should use to get ahead. Get started now and let your brand stand out!

Jerome Joseph, CSP
author, The Brand Playbook,
global speaker and brand strategist

There are many people who profess that they are a social media specialist, yet they dont practice what they preach. If youre looking for a person that is the best in the business and who walks the talk, then Andrea Edwards, The Digital Conversationalist, is the person you need to learn from.

In her new book, 18 Steps to an All Star LinkedIn Profile , Andrea walks the reader through the ins and outs of why you need to be on social media and then teaches you step-by-step what you need to doand howto create an impactful profile.

If youve never met Andrea, I can tell you, shes the real deal.

Pamela Wigglesworth
CEO, Experiential Hands-on Learning,
author, The 50-60 Something Start-up Entrepreneur

I remember Andrea stating to me and others: never outsource your voice . This stuck with me and I fired my social media manager. If anyone I know understands social media, it is Andrea. She thoroughly gets what it takes to build a great social media presence, especially on LinkedIn. In 18 Steps , she gives an outright, honest, no-nonsense account of the steps to take on how to make the most of LinkedInespecially if youre a beginner! She is my social media guru. Why? Because she debunks the LinkedIn myths and doesnt fluff it up. She tells it beautifully how it is in a super generous way. I recommend you read this transforming book today. It will change your view of LinkedIn and, most of all, how to gain from this B2B platform. Dont outsource your voice, insource your voice.