Breitbarth - The power formula for LinkedIn success: kick-start your business, brand, and job search

Praise for The Power Formula for LinkedIn Success

Social networks are evolving into commercial networksa way to find jobs and conduct workand thus are an increasingly important channel in peoples lives. As Wayne points out in his excellent book, LinkedIn is all about making the right connections, which is why we view it as an invaluable tool for recruiting talent that helps our clients win. Buy at least 396 copies of Waynes book and share it with all your friends.
Mark Toth, chief legal officer, Manpower North America

I know of no one who knows how to use LinkedIn better than Wayne Breitbarth. That he is willing to share his knowledge so clearly and concisely is truly a gifthis gift to anyone who needs to connect for business, for fun, or to find a job.
Robert Grede, bestselling author of Naked Marketing and The Spur & The Sash

I own a small business and have followed Waynes advice to better utilize Linked-In. By revising my profile, participating in groups, and more effectively using the advanced search function, Ive been able to get connected to key decision-makers and drive traffic to our website. Its been a great business development tool for my company.
Jeff Carrigan, founder and CMO, Big Shoes Network

The Power Formula greatly simplifies the ability of those of us not in the Facebook generation to make sense of social media and leverage LinkedIn for business success.
Michael A. Dalton, author of Simplifying Innovation

This book is just like Wayne himselfsmart, down-to-earth, and full of good ideas. The Power Formula for LinkedIn Success explains how anyone can use LinkedIn to propel business growth. With clear explanations and real-life examples, its a must-read for anyone who is serious about business development.
Christina Steder, president, Clear Verve Marketing

While college students are not strangers to social media, having direction and focus on how to appropriately and professionally use LinkedIn as a tool for researching careers and networking with professionals is essential. Wayne Breitbarth gives great instruction for this tech-savvy yet new-to-the-workforce population.
Laura F. Kestner, director, Career Services Center, Marquette University

The combination of Wayne Breitbarths passion for the power of social networking and his real-world business experience, deep knowledge, mastery of LinkedIn, and skill as a trainer make the The Power Formula for LinkedIn Success a real standout. This is the one book to buy if you are serious about getting up to speed fast.
Frank Martinelli, president, The Center for Public Skills Training

As someone who has been helping clients use the Web and social media as powerful business tools for fifteen years, Im embarrassed to admit that I never quite got LinkedIn. It wasnt until some of my public speaking engagements had me on the same program with Wayne that I realized what I was missing. Waynes real-world experience, commonsense approach, and enthusiastic style have turned roomfuls of attendeesand meinto true believers in the power of LinkedIn. I still help my clients with their Facebook, Twitter, and Foursquare tactics, but for LinkedIn expertise that translates into meaningful results, I send them to see Wayne. If LinkedIn is just a part of your business social media strategy, Waynes book will be valuable. And if LinkedIn is the only thing you do, its the only book you need!
Tom Snyder, president and CEO, Trivera Interactive, and author of The Complete Idiots Mini Guide to Real-time Marketing with Foursquare

Waynes delightful book will help you build competence in understanding Linked-In, gain confidence in using this important tool, and enable you to take the risk of embracing social media to advance your professional goals. Buy it today!
Susan Marshall, president, Executive Advisor LLC, and author of How to Grow a Backbone

A worthwhile business book is one that gets turned into a reference guide to be referred to over and over. Wayne has written such a book. Buy one and youll be less intimidated about Web 2.0, Sales 2.0, and youll begin to get measurable results from one social media optionbecause youll be linked in!
Jeff Koser, author of Selling to Zebras

Wayne Breitbarth unlocks the secrets to successfully using one of the most important business tools in todays arsenal: LinkedIn. The Power Formula for LinkedIn Success is a practical tool for anyone looking to significantly improve their career, business, or professional standing. Breitbarths Power Formula provides a simple and easy-to-use method for increasing visibility through one of todays most popular digital platforms. His down-to-earth writing style combined with loads of LinkedIn insights makes this a must-have book for anyone not wanting to get passed by on todays digital business superhighway.
Rich Horwath, author of Deep Dive: The Proven Method for Building Strategy, Focusing Your Resources, and Taking Smart Action

If youve asked Wheres the value of LinkedIn? or Why should I invest the time to use LinkedIn? then you need to read Waynes book! His Power Formula provides brilliant insight and guidance on how to get started using the LinkedIn platform to get your arms around the most powerful asset you haveyour network of relationships. Whether you are averse to technology, or an executive with little time to spare, Wayne will show you where the value is!
Michael Kuhlman, president, 123Smarket.com

This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold with the understanding that the publisher and author are not engaged in rendering legal, accounting, or other professional services. If legal advice or other expert assistance is required, the services of a competent professional should be sought.

Every effort has been made to make this book as complete and as accurate as possible, but no warranty of fitness is implied. The information provided is on an as is basis. The author and publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damages arising from the information contained in the book. The reader should be aware that the LinkedIn website as listed and shown in this work may have changed or disappeared between when this work was written and when it is read, and the author and publisher shall not be held liable for consequences relating to the elimination of information or changes to this website.

LinkedIn is a registered trademark of LinkedIn Corporation. The author is not associated with any product or vendor mentioned in this book unless otherwise noted. LinkedIn does not endorse any of the material contained herein.

Published by Greenleaf Book Group Press
Austin, Texas
www.gbgpress.com

Copyright 2013 Wayne Breitbarth

All rights reserved.

No part of this book may be reproduced, stored in a retrieval system, or transmitted by any means, electronic, mechanical, photocopying, recording, or otherwise, without written permission from the publisher.

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Ebook ISBN: 978-1-60832-434-7