John Assaraf - 23 Sept

INNERCISE

The New Science to
Unlock Your Brains
Hidden Power

John Assaraf

Copyright 2018 by John Assaraf

www.myneurogym.com

All rights reserved. This book or any portion thereof may not be reproduced or used in any manner whatsoever without the express written permission of the publisher except for the use of brief quotations in a book review.

ISBN-13: 978-1-947637-82-5 print edition

ISBN-13: 978-1-947637-83-2 ebook edition

Waterside Press

2055 Oxford Ave

Cardiff, CA 92007

www.waterside.com

Introduction

In the 1950s and 60s, Jack Lalanne revolutionized the physical fitness and health industry by promoting and teaching exercise and nutrition.

Today, we complete the fitness revolution with Innercisea comprehensive guide to science-based mental and emotional techniques to strengthen your mind-set and unleash the hidden power of your brain.

Lack of knowledge or skill is not what really holds you back. Its your mind-set, emotional blocks, and deeply ingrained habits that you must release to clear the path to your greatest victories and successes. With Innercise, youll learn to change your habitual patterns, and eliminate dis-empowering emotions like

Fear of failure or success

Shame and embarrassment

Fear of being judged

Low self-worth

Negativity and pessimism

Lack of confidence

Your limiting beliefs, stories, and excuses are nothing more than reinforced subconscious patterns that cause you to think, feel, and consistently behave in ways that produce the same results over and over again.

Now, cutting-edge technology and the science of neuroplasticity have finally unlocked the door to breaking free from these patterns. My hope in writing this book is that it will empower you to recognize and release whatever is holding you back from your fullest potential and the grandest vision for your life.

You will discover powerful, brain-based techniques that elite athletes, Navy SEALs, CEOs, and astronauts use to upgrade their awareness and skills, so they perform at the highest level possible. Innercise is your key to greater mental toughness, more confidence, and increased emotional fortitude. With it, youll achieve your health, wealth, career, relationship, and business goals faster and easier than ever before.

To your amazing success,

John Assaraf

CEO, NeuroGym

Foreword

When I first met John Assaraf, I was unsure about what to expect. I heard that he was a self-help guru who was interested in introducing the power of brain science to the world. The self-help world is inundated with people who claim to have expertise because they have suffered an adversity. They then seek to engage the empathy of others by creating a community of people to whom they can sell their products. I hoped that John didnt want to use my experience as a psychiatrist and brain researcher to validate that or some similar approach. And boy, was I pleasantly surprised!

Instead, what I found was a man who had a deep and profound understanding of the human condition, and a person who genuinely wanted to help people learn how to use their brains to navigate through their life challenges. Not only did he reach out to as many experts as possible to validate his findings, but in the process, he developed an ever-evolving sense of how the brain works. The result of these years of work is Innercise. I am proud to endorse this revolutionary message in the strongest possible way.

Innercise is one of the most comprehensive collections of brain-based approaches to achieving success and living a happier life. It is based on years of extensive research by some of the most distinguished scientists in the world. And it is the first book to explicitly open the door to the idea that, like exercise, we need to be working out our brains if we want to be psychologically strong and flexible.

While no scientist will lay claim to science being the only and ultimate truth, using a scientific method of engaging your brain provides a framework. It is a path forward to help you interact with your own brain, both consciously and unconsciously. John accurately points out that it is our unconscious processes that often dictate the results in our lives, and he demonstrates how you can access and change your brain to feel better, while getting tangible results too.

We are far from knowing the perfect way forward. Yet, never before has such a comprehensive compendium of exercises been created in a simple, research-based, and easy-to-understand way that can help you reach your goals.

The book is cutting-edge in its content, highlighting such ideas as the latest research in neuroplasticity (brain change), and how to accelerate this process. In the same way that exercising will help you build your muscles, Innercising will help you build your brain. John has outlined a way to do this, not just to sharpen your thinking, but to master your emotions and behaviors too. From managing fear to decreasing stress and creating a positive mindset, John provides just the tools you need to jump-start your brain. With these methods by your side, you can feel confident to address any challenge in life.

We are prone to being stuck in thought patterns in life. Self-sabotage is often our greatest enemy. In this book, John shows you how you can change brain blood flow using positive self-talk and many other proven techniques, to escape habit-hell. And he demonstrates that the benefits of understanding this new brain science are likely within your grasp.

The human brain is a beautiful and complex organ. It contains much of the programming that determines how we live our lives. Most people go through life as if they have been dealt a hand of cards that they have no control over. But John shows you that this is not the case. That your present and future life is in your hands. While there are no perfect and predictable solutions, there are ways in which you can make your life better. Innercise offers you a path forward to change your life.

Srini Pillay, MD

NeuroBusiness Group, CEO

Contents

Whatever the mind can conceive and believe, it can achieve.

Napolean Hill

Before You Begin

Innercise is not a brain game or a memory enhancer. The experiential steps and techniques youll be guided through in this book are grounded in evidence-based research and the latest neuroscientific discoveries.

Innercising daily can help you strengthen your mindset and upgrade your emotional skills, so you can eliminate the obstacles that are holding you back from achieving your biggest goals and dreams.

Just like you can strengthen your physical muscles with exercise, its helpful to think of your brain as having neuro-muscles that you can strengthen using Innercise.

Imagine that you want to strengthen your bicep muscle. You could exercise it by doing bicep curls or pushups. Similarly, using Innercises, you can train neuro-muscles such as your beliefs, willpower, habits, confidence, focus, and more. For physical training, you can do sets of bench presses and curls. For mental training, you can do stacks of affirmations, visualizations, and positive aromatic associations to name a few.

What does an Innercise look like? Here are just a few ways to strengthen your neuro-muscles:

Mental contrasting

Cognitive priming

Guided hypnotic stories

Anchoring techniques

Meditation and mindfulness

Guided brain training audios and videos

Neurofeedback training

Neural rescripting techniques

There are literally as many Innercises that you can do to strengthen your mindset and emotional skills as there are exercises to strengthen your muscles and internal organs. And with Innercise, you can train in the privacy of your own home or office, and on your smartphone, tablet, or computer.