Copyright 2013 Andrea Plos. All rights reserved. No part of this book may be reproduced in any form by any electronic or mechanical means including information storage and retrieval systems without permission in writing from its author Andrea Plos.
ISBN: 978-0-9888380-0-0
Dedication
This book is dedicated to my beloved wife, Laura, who has spent the last 14 years by my side. I hope I will deserve to have you with me for the rest of my life.
To my dog, Judith, because you love me no matter what!
To my best friends:
- Paolo, because Ive become successful without either taking your advice or ending up in jail.
- Barbara, because every time I asked you whether I should follow my dreams, you smiled and said, Go for it!
- Carolina, because you can read the future for all of us and I want you to be part of it. And because Laura picks you to go with her to Muse concerts so I can stay home!
To Justine and Sharon, because this book would not be possible without you.
CONTENTS
About the author
Andrea Plos is a serial entrepreneur and investor with more than 20 years experience in finance. A former marketing manager in a large international bank, he was also a sales executive for a Fortune 500 firm.
Andrea is now the founder of successful multi-million-dollar businesses in mobile applications, retail, and commercial Real Estate and consultancy.
Foreword
Its safe to say that if I can make it, anyone can. You dont need to be born into a wealthy family or be the brightest kid in school. I certainly wasnt. I was hardly a brilliant scholar, and my childhood was difficult thanks to my mothers long illness and my fathers absence.
But despite these early setbacks, I now have a wonderful wife whom I love with all my heart, a small group of close friends whom I love to spend my free time with, and enough money to ensure that my family and I can live comfortably. I guess you could say Ive made it.
Today, I own houses in some of Europes most beautiful locations and work with a group of talented and energetic business partners who have helped me become rich. Ive helped them, too. Right now, I couldnt ask for more, but rememberI didnt start off with wealth and privilege on my side.
In this book, Ill share my secret to success with you. Quite simply, I believe that you can achieve whatever you want. You just need to know how to do it.
Sounds easy, doesnt it? In actual fact, it is! Everything you need to know is out there, waiting for you to come and grab it and make it your own.
Let me explain.
In the early 2000s I was unhappy. I was young. I had a good job and a successful career ahead of me, but I felt deeply that I was missing something important. I soon realized what it was time quality time that I could spend with my family and friends, doing what I love.
I realized that if I continued as I was, my life would be over in a flash and I would be old before Id had a chance to enjoy myself. In my imagination, I saw the next 30 yearseach day passing predictably and without excitement until the time came for me to retire. I had been sleepwalking through my life, and the time had come to make a radical change.
I asked myself how I could change my life into the life I wanted. What I really wanted was more free timebut to achieve that with any level of security, I would need to become wealthy.
I said to myself, With money I will buy time to do the things I love. Jewels and fast cars are pleasant side effects, but really I want to use my money to enrich the lives of the people I love and make other people happier. I decided that money was neither good nor bad in itself, but it does give people the power to amplify their good or bad qualities. If you are a good person, money can help you achieve a more positive impact in the world than you would be able to otherwise.
I wanted to make a lot of money. And for me, the best way to achieve this was to learn the rules. Every aspect of life has rules, and money is no exception. Come to grips with those rules and you can become very, very rich.
Think about it for a second: Every day, billions of dollars are traded on the stock market. Money is not a scarce commodityits everywhere, being exchanged in huge quantities every day. You need only to know how where to look for it.
So I studied. A lot. But no one becomes rich by reading books without applying their knowledge, so I put my newfound wisdom to work. To my disappointment, nothing happened and the strategies that seemed so simple on paper didnt yield the result I wanted.
I decided to find a mentor. With his help, Ive made three vital discoveries on my journey to wealth:
- Follow in the footsteps of those who are already rich, not those who want to become rich. Is your banker, broker, or advisor rich? If he isnt, he probably cant teach you much.
- Focus on your financial education and try to learn as much as you can. Evaluate every opportunity yourself.
- Try to understand financial trendsbut dont follow them.
In this book Ive tried to combine the basics Ive learnt in these years with some advice and hints that may help. Consider it a starting point on your journey to wealtha small spring that develops into a large river with every passing day. Just as a small river becomes bigger and bigger as smaller streams flow into it, your knowledge will grow as you continue your financial education.
I hope this book helps you start your journey. Keep an open mind, learn all you can, and good luck!
Andrea
Introduction
For many people, the subject of finance is scary stuff. Mention investments, stocks, shares, or bonds and they run for the hills. It doesnt have to be that way. Everyone has the power to take their finances into their own hands and gain greater control over their lives. With this book, I aim to help you do just that.
This book is a no-nonsense, easy-to-follow guide for everyone who has ever been afraid of finance. In it youll find the tools to help you grow your money and increase your peace of mind, and youll find the confidence to achieve the things youve always dreamed of.
With a little research and commitment, everyone can make their money work harder for them. You dont need special skills or particular talents to become rich. You just need to follow some simple rules for successrules youll discover in this book. And with the right attitude, youll discover how to grow your money easily.
How to use this book
In this book, you will learn about the different types of investmentfrom paper assets to Real Estate, as well as how to assess and manage risk, set achievable goals, and even start your own business. Well meet some successful people and examine the decisions they made that helped them achieve successincluding the skills they developed, which sectors they invested in, and how they approached the opportunities and problems that came their way.
Two of the most vital lessons you will learn are how to approach life with a positive attitude and how to develop the skills to handle whatever challenges come your way with confidence and ease. This is what Part 1 is all about. Well discover the key to a successful mindset and how to change the negative beliefs that hold you back from achieving your goals.
In Part 2, well introduce you to some basic concepts behind investing, including risk, multiple streams of income, and the difference between speculation and investment.