Contents
Guide
Letter to the Reader
Dear Reader,
Network marketing, multilevel marketing (MLM), direct sales, relationship marketingwhile there are different names for this industry, one thing is constant: It offers the average person a chance to see her dreams come true, if she is willing to learn and dedicate the necessary time and energy.
My network marketing career began in my early twenties, as I walked long blocks, dropping off brochures, hoping to sell cologne and make a few dollars. Over the next few years I tried selling a variety of other thingssoap, powdered milk, air purifiers, and even wormsbut I still didnt really understand what network marketing was. Later I worked in commission sales for twelve years. All of these opportunities added to my education and eventual success in network marketing.
Today, after nine years in an MLM company and earnings of over $5 million, my desire is to help other people learn and succeed earlier than I did in networking marketing. Each chapter in this book will add to your education, and give you information youll need to find the right company for you. Then, as you build your business, youll meet new and interesting people, travel to different cities and countries, and find countless people within your company who want you to succeed!
Lets get started!
Esther Spina
Welcome to the Everything Series!
These handy, accessible books give you all you need to tackle a difficult project, gain a new hobby, comprehend a fascinating topic, prepare for an exam, or even brush up on something you learned back in school but have since forgotten.
You can choose to read an Everything book from cover to cover or just pick out the information you want from our four useful boxes: e-questions, e-facts, e-alerts, and e-ssentials. We give you everything you need to know on the subject, but throw in a lot of fun stuff along the way, too.
We now have more than 400 Everything books in print, spanning such wide-ranging categories as weddings, pregnancy, cooking, music instruction, foreign language, crafts, pets, New Age, and so much more. When youre done reading them all, you can finally say you know Everything!
Answers to common questions
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Visit the entire Everything series at www.everything.com
The Everything Guide to Network Marketing
A step-by-step plan for multilevel marketing success
Esther Spina
Avon, Massachusetts
Dedication
To my son David, who at twenty-five years old introduced me to the real business of network marketing and the success that is possible. Also to my other two sons, Aaron and Peter, who followed me in the journey.
Copyright 2016 by F+W Media, Inc.
All rights reserved.
This book, or parts thereof, may not be reproduced in any form without permission from the publisher; exceptions are made for brief excerpts used in published reviews.
An Everything Series Book.
Everything and everything.com are registered trademarks of F+W Media, Inc.
Published by
Adams Media, a division of F+W Media, Inc.
57 Littlefield Street, Avon, MA 02322. U.S.A.
www.adamsmedia.com
Contains material adapted from The Everything Network Marketing Book by Margaret Kaeter, copyright 2003 by F+W Media, ISBN 10: 1-58062-736-6, ISBN 13: 978-1-58062-736-8.
ISBN 10: 1-4405-9234-9
ISBN 13: 978-1-4405-9234-8
eISBN 10: 1-4405-9235-7
eISBN 13: 978-1-4405-9235-5
Library of Congress Cataloging-in-Publication Data
Spina, Esther.
The everything guide to network marketing / Esther Spina.
pages cm
Includes index.
ISBN 978-1-4405-9234-8 (pb) -- ISBN 1-4405-9234-9 (pb) -- ISBN 978-1-4405-9235-5 (ebook) -- ISBN 1-4405-9235-7 (ebook)
1. Multilevel marketing. I. Title.
HF5415.126.S67 2015
658.8'72--dc23
2015026611
This publication is designed to provide accurate and authoritative information with regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional advice. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.
From a Declaration of Principles jointly adopted by a Committee of the American Bar Association and a Committee of Publishers and Associations
Many of the designations used by manufacturers and sellers to distinguish their products are claimed as trademarks. Where those designations appear in this book and F+W Media, Inc. was aware of a trademark claim, the designations have been printed with initial capital letters.
Acknowledgments
My success would not be possible without the co-founders of Ambit Energy and their vision to create not only a billion-dollar energy empire but an opportunity for financial freedom to countless numbers of people, including myself and my family.
Jere Thompson Jr., the CEO, for the integrity he displays on a daily basis in every decision that inspires you to do the same (Never sacrifice integrity for growth.).
Chris Chambless, CMO, the mastermind of the comp plan that pays everyone and keeps them happy (and the first person who showed me the plan and how to be successful in this business).
John Burke, CIO, the best CIO in the world and the genius behind Ambit, creating the massive back-office machine and multimillion-dollar system that keeps everything running smoothly.
Ken Dunn, one of the greatest network marketers and prospectors of people I have met. His encouragement and belief inspires me to keep going and stay the course.
Simon Presland and Faouzi Daghistani, who transformed my knowledge, ideas, and thoughts and turned them into reality and a guide for The EverythingGuide to Network Marketing.
To all the people I have had relationships in my network marketing journey, some good and some not so good. You have helped to teach me many things about business, life, and myself.
Lastly, but not least, I thank God for helping me to persevere and enjoy this great business, my husband for his support, and my children and grandchildren, who are my why and passion and to whom I leave this wonderful opportunity and legacy.
The Top 10 Benefits of Network Marketing
- The initial investment, compared to most businesses, is relatively low. This categorizes it as an almost risk-free opportunity.
- Building your business offers you the opportunity to meet many new people who will often share your passion for entrepreneurship and promoting a particular line of products or services.
- As your business grows, you will be offered exciting travel opportunities to help support your team or attend training functions in exotic locations.